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What Is Your Learning Style?

Posted by learntobead on November 17, 2019

There Are Many Ways To Learn

There are many ways to learn beading and jewelry making.

  • Rote Memory
  • Analogously
  • Contradictions
  • Assimilation
  • Constructing Meanings

Most people learn by Rote Memory.    They follow a set of steps, and they end up with something.  They memorize all the steps.   In this approach, all the choices have been made for them.    So they never get a chance to learn the implications of their choices.    Why one bead over another?  Why one stringing material over another?   How would you use the same technique in a different situation?   You pick up a lot of techniques, but not necessarily many skills.

Other people learn Analogously.    They have experiences with other crafts, such as sewing or knitting or other craft, and they draw analogies.   Such and Such is similar to Whatnot, so I do Whatnot the same way I do Such and Such.    This can work to a point.  However, beading and jewelry making can often be much more involved, requiring making many more types of choices, than in other crafts.    And there are still the issues of understanding the quality of the pieces you use, and what happens to them, both when jewelry is worn, as well as when jewelry is worn over time.

 

Yet another way people learn is through Contradictions.    They see cheap jewelry and expensive jewelry, and analyze the differences.   They see jewelry people are happy with, and jewelry people are not happy with, and analyze the differences.    They see fashion jewelry looked down upon by artists, and art jewelry looked down upon by fashionistas, and they analyze the differences.

Assimilation is a learning approach that combines Analogous Learning and Learning Through Contradictions.      People pursue more than one craft, keeping one foot in one arena, and another foot in the other.    They teach themselves by analogy and contradiction.      This assumes that multiple media mix, and mix easily.   Often, however, this is not true.    Usually one medium has to predominate for any one project to be successful.   So assimilative learning can lead to confusion and poor products, trying to meet the special concerns and structures of each craft simultaneously.   It is challenging to mix media.  Often the fundamentals of each particular craft need to be learned and understood in and of themselves.

The last approach to learning a craft is called Constructing Meanings.   In this approach, you learn groups of things, and how to apply an active or thematic label to that grouping.   For example, you might learn about beading threads, such as Nymo, C-Lon and FireLine, and, at the same time, learn to evaluate each one’s strengths and weaknesses in terms of Managing Thread Tension or allowing movement, drape and flow.   You might learn about crystal beads, Czech glass beads, and lampwork beads, and then, again concurrently and in comparison,  learn the pros and cons of each, in terms of achieving good color blending strategies.     You might learn peyote stitch and ndebele stitch, and how to combine them within the same project.

 

 

In reality, you learn a little in each of these different learning styles.    The Constructing Meanings approach, what is often referred to as the Art & Design Tradition, usually is associated with more successful and satisfying learning.    This approach provides you with the tools for making sense of a whole lot of information – all the information you need to bring to bear to make a successful piece of jewelry, one that is both aesthetically pleasing and optimally functioning.

Posted in Art or Craft?, art theory, bead weaving, beadwork, design management, design theory, jewelry design, jewelry making, Learn To Bead, Stitch 'n Bitch | Leave a Comment »

What Is Your Ambition/Motivation Type For Why You Became A Jewelry Designer?

Posted by learntobead on November 16, 2019

Not Just One Type Of Person

There is not just one type of person who becomes a jewelry designer.    There are many, many types of people who find jewelry design a common passion.    They may have different ambitions.   They may prefer to use different techniques and materials.    They may have different levels of financial success.    They may have different compulsions for creating jewelry.

We can differentiate people who become jewelry designers by their aspirations (1 Neuendorf, 2016) – why they became jewelry designers.    Some jewelry designers fit one type of aspiration; others, more than one.

Social Interactants

Creatives often seek out other creatives and form a social network.    They may be makers.   They may be sellers or exhibiters or collectors.     But they look for ways to interact and meet and share close-knot social ties.     Part of the reason is to learn new ideas.   Another part is to get feedback and critique.   The social group and network will offer support, advice, career and business opportunities and direction.   These are people you can lean on when times get tough.   There might even be some shared glamour and celebrity, depending on the artists and their group.

Social Interactants typically seek recognition for their efforts and their works.   The success of any piece of jewelry depends on the judgements of the various audiences which interact with it.     Social interactants allocate a good deal of their time anticipating how others will understand and react to any piece of jewelry.   They spend time seeking out opportunities to display their works publicly.

 

Compulsive Creators

There is this innate, compulsive, don’t-fight-it desire that some jewelry designers have for creating jewelry.    Composing, constructing and manipulating design elements is intrinsically rewarding.    There is a strong, profound commitment to jewelry design, and this directed energy is often associated with productivity and success.

Compulsive Creators love what they do.    It allows them to think creatively.    They allocate a lot of their time towards achieving a high level of quality and sophistication.

 

Lifestyle of Freedom Seekers

These designers like to set their own pace, establish their own routines, work when the spirit moves them.   A regular 9 to 5 job is not for them.   They like to make their own rules and be self-directive.       Any financial insecurity and uncertainty that comes with this is worth the price to pay for a lifestyle of freedom.

These designers believe that this freedom allows them to experience the world around them in a greater depth and to a greater degree.    In turn, they have more understandings for how to find and then turn inspirations into finished jewelry designs.

 

Financial Success Achievers

Successful jewelry designers can do quite well for themselves, but it takes a lot of drive, organization and business and marketing sense.    Jewelry design can be a lucrative career with such determination, gaining visibility, and a little bit of being in the right place at the right time.

But many designers primarily look for money to supplement their income or retirement.    Some look to make enough money to pay for their supplies.

Sometimes, designers make jewelry to seek wealth, rather than income.    They accumulate many pieces of jewelry and many unusual supplies and components to achieve wealth as success.

Financial Success Achievers typically try to create a business around their jewelry.

 

Happenstance and Chance

Not everyone who becomes a jewelry designer aspired to be one.   Sometimes people fall into it.   They need a piece of jewelry to match an outfit and decide to make something themselves, then get hooked.    They watch someone make jewelry, then get intrigued.    They try to repair a broken piece of jewelry by themselves.   They accompany a friend to a jewelry making class, then want to try it out.

 

 

Aspirations and ambitions vary.   There is no best way or right way.   It becomes a matter of the designer finding that balance of design, self, and other-life which works for them, and drives their passion.

Jewelry designers were motivated to become designers for many different reasons.    But motivations are only a start.   These make up only a small part of what it truly takes to be a successful designer.     Designers need to develop skills and techniques, creative thinking, design process management, and disciplinary literacy, to continue on their pathway to success.

Posted in Art or Craft?, art theory, bead weaving, beadwork, design management, design theory, jewelry design, jewelry making, Stitch 'n Bitch, wire and metal | Leave a Comment »

JEWELRY DESIGN: An Occupation In Search Of A Profession

Posted by learntobead on November 12, 2019

JEWELRY DESIGN:  An Occupation In Search Of A Profession

Jewelry design is an activity which occupies your time.   

How the world understands what you do when you occupy that time, however, is in a state of flux and confusion, and which often can be puzzling or disorienting for the jewelry artist, as well.

Is what you are doing merely a hobby or an avocation?    Is it something anyone can do, anytime they want, without much preparation and learning?

Is what you do an occupation?   Does it require learning specialized technical skills?   Is it something that involves your interaction with others?     Is it something you are paid to do?

Or is what you do a profession?    Is there a specialized body of knowledge, perspectives and values, not just mechanical skills, to learn and apply?    Do you provide a service to the public?    Do you need to learn and acquire certain insights which enable you to serve the needs of others?

Are you part of another occupation or profession, or have your own?     Is jewelry design merely a craft, where you make things by following sets of steps?

Is jewelry design an art, where your personal inspirations and artistic sense is employed to create things of aesthetic beauty for others to admire, as if they were sculptures?    Is the jewelry you create to be judged as something separate and apart from the person wearing it?

Or is jewelry design its own thing.    Is it a design activity where you learn specialized knowledge, skills and understandings in how to integrate aesthetics and functionality, and where your success can only be judged at the boundary between jewelry and person – that is, only as the jewelry is worn?

The line of demarcation between occupation and profession is thin, often blurred, but for the jewelry designer, this distinction is very important.     It feeds into our sense of self and self-esteem.    It guides us in the choices we make to become better and better at our craft, art and trade.    It influences how we introduce our jewelry to the public, and how we influence the public to view, wear, exhibit, purchase or collect the things we make.

 

What does it mean to become a professional?

At the heart of this question is whether we are paid and rewarded solely for the number of jewelry pieces that we make, or for the skill, knowledge and intent underlying our jewelry designs.

If the former, we do not need much training.   Entry into the activity of jewelry design would be very open, with a low bar.     Our responsibility would be to turn out pieces of jewelry.     We would not encumber ourselves too much with art theory or design theory.

If the latter, we would need a lot of specialized training and experience.    Entry into the activity of jewelry design would be more controlled, most likely staged from novice to master.     Our responsibility would be to translate our inspirations into aspirations into designs.    It would also be to influence others viewing our work to be inspired to think about and reflect and emote those things which have excited the artist, as represented by the jewelry itself.    And it would also be to enable others to find personal success and satisfaction when wearing or purchasing this piece of jewelry.

To become a professional jewelry designer is to learn, apply and experience a way of thinking like a designer.     Fluent in terms about materials, techniques and technologies.   Flexible in the applications of techniques and the organizing of design elements into compositions which excite people.    Able to develop workable design strategies in unfamiliar or difficult situations.    Communicative about intent, desire, purpose,  no matter the context or situation within which the designer and his various audiences find themselves.   Original in how concepts are introduced, organized and manipulated.

The designs of artisans who make jewelry reflect and refract cultural norms, societal expectations, historical explanations and justifications, psychological precepts individuals apply to make sense of themselves within a larger setting.    As such, the jewelry designer has a major responsibility, both to the individual client, as well as to the larger social setting or society, to foster that the ability for the client to fulfill that hierarchy of needs, and to foster the coherency and rationality of the community-at-large.

All this can happen in a very small, narrow way, or a very large and profound way.    In either case, the professional roles of the jewelry designer remain the same.    Successfully learning how to play these roles – fluency, flexibility, communication, originality – becomes the basis for how the jewelry designer is judged and the extent of his or her recognition and success.

Posted in Art or Craft?, art theory, bead weaving, beadwork, design management, design theory, jewelry design, jewelry making, Stitch 'n Bitch | Leave a Comment »

Disciplinary Literacy and Fluency In Design

Posted by learntobead on November 10, 2019

DISCIPLINARY LITERACY AND FLUENCY IN DESIGN

Jeremy thought that the only thing he could do in life was design jewelry.    He loved it.   So it was not a question of “if” or “when” or “how”.    But he told me it was always important not to get tricked by fashion.    It was mandatory not to seek the trendy object.    Not to turn away from that odd thing.    And to pay very close attention to the details of how jewelry designers think, act, speak and reflect.

I thought about his advice a lot over the years of my own career as a jewelry designer.    The disciplined designer needs to be attuned to the discipline way of seeing the world, understanding it, responding to it, and asserting that creative spark within it.

Yet jewelry design does not yet exist as an established discipline.    It is claimed by art.   It is claimed by craft.  It is claimed by design.    And each of these more established disciplines offer conflicting advice about what is expected of the designer.    How should she think?  How should she organize her tasks?   How should she tap into her creative self?   How should she select materials, techniques and technologies?   How should she assert her creativity and introduce her ideas and objects to others?   How much does she need to know about how and why people wear and inhabit jewelry?   What impact should she strive to have on others or the more general culture and society as a whole?

In this book, I try to formulate a disciplinary literacy unique and special and legitimate for jewelry designers.    Such literacy encompasses a basic vocabulary about materials, techniques, color and other design elements and rules of composition.    It also includes the kinds of thinking routines and strategies jewelry designers need to know in order to be fluent, flexible and original.   These routines and strategies are at the heart of the designer’s knowledges, skills and understandings related to creativity, elaboration, embellishment, reflection, critique and metacognition.

At the heart of this disciplinary literacy are the strategies designers use to think through and make choices which optimize aesthetics and functionality within a specific context.     These enable the designer to create something out of nothing, to translate inspiration into aspiration, and to influence content and meaning in context.

There are four sets of routines and strategies which designers employ to determine how to create, what to create, how to know a piece is finished and how to know a piece is successful.    These are,

  • Decoding
  • Composing, Constructing and Manipulating
  • Expressing Intent and Content
  • Contextual Analysis of Shared Understandings as these relate to Desire, and in line with that, Determining Value and Worth

 

 

You don’t become a jewelry designer to be something.

You become a jewelry designer to do something.

The question becomes: How do you learn to do something?

How do you learn to be fluent, flexible and original in design?     And develop an automaticity?   And self-direction?

We call this ‘literacy’.     For the jewelry designer, literacy means developing the abilities to think like a designer.    These include,

  • Reading a piece of jewelry. Here you the designer are able to break down and decode a piece of jewelry into its essential graphical and design elements.   This aspect of fluency and literacy is very descriptive.
  • Writing a piece of jewelry. Here you the designer are able to identify, create or change the arrangement of these design elements within a composition.     Fluency and literacy are very analytical.
  • Expressing a piece of jewelry. Here you the designer use the design elements and principles underlying any arrangement to convey content and meaning.     Fluency and literacy are very interpretive.
  • Expressing a piece of jewelry in context. Here you the designer are able to anticipate, reflect upon and incorporate into your own thinking the reactions of various client groups to the piece, the degree they desire and value the piece, and whether they see the piece as finished and successful.    The designer comfortably moves back and forth between the objective and subjective, and the universal and the specific.   Fluency and literacy are very judgmental.

 

 

 

Everyone knows that anyone can put beads and other pieces together on a string and make a necklace.      But can anyone make a necklace that draws attention?   That evokes some kind of emotional response?    That resonates with someone where they say, not merely “I like that”, but, more importantly, say “I want to wear that!”?    That wears well, drapes well, moves well as the person wearing it moves?     That is durable, supportive and keeps its silhouette and shape?    That doesn’t feel underdone or over done?    That is appropriate for a given context, situation, culture or society?

True, anyone can put beads on a string.    But that does not make them artists or designers.    From artists and designers, we expect jewelry which is something more.    More than parts.  More than an assemblage of colors, shapes, lines, points and other design elements.   More than simple arrangements of lights and darks, rounds and squares, longs and shorts.    We expect to see the artist’s hand.   We expect the jewelry to be impactful for the wearer.    We expect both wearer and viewer, and seller and buyer, to share expectations for what makes the jewelry finished and successful.

Jewelry design is an occupation in the process of professionalization.    That means, when the designer seeks answers to things like what goes together well, or what would happen if, or what would things be like if I had made different choices, the designer still has to rely on contradictory advice and answers.    Should s/he follow the Craft Approach?  Or rely on Art Tradition?    Or take cues from the Design Perspective?    Each larger paradigm, so to speak, would take the designer in different directions.    This can be confusing.  Frustrating.   Unsettling.

As a whole, the profession has become strong in identifying things which go together well.   There are color schemes, and proven ideas about shapes, and balance, and distribution, and proportions.     But when we try to factor in the individualistic characteristics associated with the designer and his or her intent, things get muddied.   And when we try to anticipate the subjective reactions of all our audiences, as we introduce our creative products into the creative marketplace, things get more muddied still.     What should govern our judgments about success and failure, right and wrong?   What should guide us?   What can we look to for helping us answer the what would happen if or what would things be like if questions?

Posted in architecture, Art or Craft?, art theory, beadwork, design management, design theory, jewelry design, jewelry making, Learn To Bead, Stitch 'n Bitch | Leave a Comment »

JEWELRY DESIGN: An Occupation In Search Of A Profession

Posted by learntobead on November 7, 2019

JEWELRY DESIGN:  An Occupation In Search Of A Profession

Jewelry design is an activity which occupies your time.

How the world understands what you do when you occupy that time, however, is in a state of flux and confusion.

Is what you are doing merely a hobby or avocation?    Is it something anyone can do, anytime they want, without much preparation and learning?

Is what you do an occupation?   Does it required learning specialized skills?   Is it something that involves your interaction with others?     Is it something you are payed to do?

Or is what you do a profession?    Is there a specialized body of knowledge, perspectives and values to learn and apply?    Do you provide a service to the public?    Do you need to learn and acquire certain insights which enable you to serve the needs of others?

Are you part of another occupation or profession, or have your own?     Is jewelry design merely a craft, where you make things by following sets of steps?

Is jewelry design an art, where your personal inspirations and artistic sense is employed to create things of aesthetic beauty for others to admire, as if they were sculptures?    Is the jewelry you create to be judged as something separate and apart from the person wearing it?

Or is jewelry design its own thing.    Is it a design activity where you learn specialized knowledge in how to integrate aesthetics and functionality, and where your success can only be judged at the boundary between jewelry and person – that is, only as the jewelry is worn?

The line of demarcation between occupation and profession is thin, often blurred, but for the jewelry designer, this distinction is very important.     It feeds into our sense of self and self-esteem.    It guides us in the choices we make to become better and better at our craft, art and trade.    It influences how we introduce our jewelry to the public, and how we influence the public to view, wear, exhibit, purchase or collect the things we make.

 

What does it mean to become a professional?

At the heart of this question is whether we are paid and rewarded solely for the number of jewelry pieces that we make, or for the skill, knowledge and intent underlying our jewelry designs.

If the former, we do not need much training.   Entry into the activity of jewelry design is very open, with a low bar.     Our responsibility is to turn out pieces of jewelry.     We do not encumber ourselves too much with art theory or design theory.

If the latter, we need a lot of specialized training and experience.    Entry into the activity of jewelry design is more controlled, most likely staged from novice to master.     Our responsibility it to translate our inspirations into aspirations into designs.    It is also to influence others viewing our work to be inspired to think about and reflect and emote those things which have excited the artist, as represented by the jewelry itself.    And it is also to enable others to find personal success and satisfaction when wearing or purchasing this piece of jewelry.

To become a professional jewelry designer is learn, apply and experience a way of thinking like a designer.     Fluent in terms about materials, techniques and technologies.   Flexible in the applications of techniques and the organizing of design elements into compositions which excite people.    Able to develop workable design strategies in unfamiliar or difficult situations.    Communicative about intent, desire, purpose,  no matter the context or situation within which the designer and his various audiences find themselves.   Original in how concepts are introduced, organized and manipulated.

The designs of artisans who make jewelry reflect and refract cultural norms, societal expectations, historical explanations and justifications, psychological precepts individuals apply to make sense of themselves within a larger setting.    As such, the jewelry designer has a major responsibility, both to the individual client, as well as to the larger social setting or society, to foster that the ability for the client to fulfill that hierarchy of needs, and to foster the coherency and rationality of the community-at-large.

All this can happen in a very small, narrow way, or a very large and profound way.    In either case, the professional roles of the jewelry designer remain the same.    Successfully learning how to play these roles – fluency, flexibility, communication, originality – becomes the basis for how the jewelry designer is judged and the extent of his recognition and success.

Posted in Art or Craft?, art theory, design management, design theory, jewelry design, jewelry making, Learn To Bead, Stitch 'n Bitch | Leave a Comment »

BECOMING THE BEAD ARTIST AND JEWELRY DESIGNER: The Ongoing Tension Between Inspiration and Form

Posted by learntobead on November 7, 2019

BECOMING THE BEAD ARTIST AND JEWELRY DESIGNER:
The Ongoing Tension Between Inspiration and Form

As a jewelry designer, you have a purpose.  Your purpose is to figure out, untangle and solve, with each new piece of jewelry you make, how both you, as well as the wearer, will understand your inspirations and the design elements and forms you chose to express them.   Not as easy as it might first appear.

You will want the piece to be beautiful and appealing.    So you will be applying a lot of art theories about color, perspective, composition and the like.     You will quickly discover that much about color use and the use of lines and planes and shapes and so forth in art is very subjective.    People see things differently.    They may bring with them some biases to the situation.   Many of the physical materials you will use may not reflect or refract the color and other artistic effects more easily achieved with paints.

You want the piece to be durable.    So you will be applying a lot of theories and practices of architects and engineers.   You will need to intuitively and intrinsically understand what about your choices leads to the jewelry keeping its shape, and what about your choices allows the jewelry to move, drape and flow.    You also will be attentive to issues of physical mechanics, particularly how jewelry responds to forces of stress, strain and movement.

You want the piece to be satisfying and accepted by various wearing and viewing audiences.    So you will have some understanding of the role jewelry plays in different people’s lives.   Jewelry is more than some object to them; jewelry is something they inhabit —  reflective of soul, culture, status, aspiration.    You will recognize that people ascribe the qualities of the jewelry to the qualities of the person wearing it.    You will bring to the forefront ideas underlying psychology and anthropology and sociology, and even party planning, while designing your jewelry or introducing it publicly.

 

 

 

BECOMING THE BEAD ARTIST AND JEWELRY DESIGNER

Sometimes becoming a designer begins by touching some beads.   Or running a strand of pearls through your hand.   Or the sight of something perfectly worn around the wrist, upon the breast, or up near the neck.

Jewelry designers are extraordinarily blessed to do what they love for a living.   For many, they have turned a hobby into an avocation into a lifestyle.

But it’s not like a regular job.    There are many intangibles.    Such as, what exactly is creativity?    What are all the things that have to come together to recognize that creative spark when it hits you in your heart, groin or head, and how to translate that into something real, with beauty, with function, and with purpose?    How do you mesh your view of aesthetics and functionality with those of your many audiences – wearer, viewer, buyer, seller, collector, exhibiter, teacher and student?

What exactly does it mean to design jewelry, and how do you know it is the right path for you?    This is a tough question.    You may love jewelry, but not know how to make it.   You may get off on creative problem solving or be a color addict but not know what specific techniques and skills you need to learn, in what organized way, with what direction, leading you towards becoming that better jewelry designer.    You may feel the motivation, but not know what the jewelry designer really has to do each day.

You may be taking classes and getting some training, but how do you know when you have arrived?  How do you know when you have emerged as a successful professional jewelry designer?    And what are your responsibilities and obligations, once you get there?

 

 

THERE IS SO MUCH TO KNOW

There is so much to know, and so many types of choices to make.    Which clasp?  Which stringing material?  Which technique?   Which beads?   Which strategy of construction?    What aesthetic you want to achieve?   How you want to achieve it?    Drape, movement, context, durability?    How to organize and manage the design process?

And this is the essence of this book – a way to learn all the kinds of things you need to bring to bear, in order to create a wonderful and functional piece of jewelry.   When you are just beginning your beading or jewelry making avocation, or have been beading and making jewelry awhile – time spent with the material in these segments will be very useful.    You’ll learn the critical skills and ideas.  You’ll learn how these inter-relate.   And you’ll learn how to make better choices.

Everyone knows that anyone can put beads and other pieces together on a string and make a necklace. But can anyone make a necklace that draws attention? That evokes some kind of emotional response? That resonates with someone where they say, I want to wear that!? That wears well, drapes well, moves well as the person wearing it moves? That is durable, supportive and keeps its silhouette and shape? That doesn’t feel underdone or over done? That is appropriate for a given context, situation, culture or society?

True, anyone can put beads on a string. But that does not make them artists or designers. From artists and designers, we expect jewelry which is something more. More than parts. More than an assemblage of colors, shapes, lines, points and other design elements. More than simple arrangements of lights and darks, rounds and squares, longs and shorts. We expect to see the artist’s hand. We expect the jewelry to be impactful for the wearer.

We want to gauge how the designer grows within the craft, and takes on the challenges during their professional lives.    This involves an ongoing effort to merge voice with form.     Often this effort is challenging.   Sometimes paralyzing.    Always fulfilling and rewarding.

Jewelry design is a conversation.   The conversation in ongoing, perhaps never-ending.   The conversation is partly a reflection about process, refinement, questioning, translating feelings into form, impressions into arrangements; life influences into choice.    It touches on desire.   It reflects value and values.   Aesthetics matter.   Architecture and function matters.   Context and situation matter.

Jewelry focuses attention.    Inward for the artist.  Outward for the wearer and viewer.    In many directions socially and culturally.     Jewelry is a voice which must be expressed and heard, and hopefully, responded to.

At first that voice might not find that fit with its audience.   There is some back and forth in expression, as the jewelry is designed, refined, redesigned, and re-introduced publicly.   But jewelry, and its design, has great power.   It has the power to synthesize a great many voices and expectations into something exciting and resonant.

Posted in Art or Craft?, art theory, design management, design theory, jewelry design, jewelry making, Learn To Bead, Stitch 'n Bitch | 1 Comment »

ESSENTIAL QUESTIONS ABOUT JEWELRY DESIGN WORTH ANSWERING

Posted by learntobead on November 3, 2019

ESSENTIAL QUESTIONS ABOUT JEWELRY DESIGN WORTH ANSWERING

As you develop yourself as a jewelry designer, it is important to recognize and understand the larger social and professional contexts within which jewelry design is but a part, and your place in it. Towards this end, I have formulated some essential questions every designer needs to have answers for and have deeper understandings about.

(1) Why are there disciplinary conflicts between art and craft, and between art and design?

(2) How do you resolve tensions between aesthetics and functionality within an object like jewelry?

(3) What is jewelry, and what is it for?

(4) Is jewelry necessary?

(5) What does it mean to be successful as a jewelry artist working today?

(6) What does it mean to “think like a jewelry designer”? How does this differ from thinking like an artist or thinking like a craftsperson?

(7) How does the jewelry designer know when a piece is finished and successful?

(8) Why does some jewelry draw your attention, and others do not?

Posted in Art or Craft?, art theory, beads, beadwork, design management, design theory, jewelry design, jewelry making | Leave a Comment »

TEACHING DISCIPLINARY LITERACY: Strategic Learning In Jewelry Design

Posted by learntobead on May 31, 2019

 


TEACHING DISCIPLINARY LITERACY:

Strategic Learning in Jewelry Design

by Warren Feld, Jewelry Designer

Abstract:

Teaching literacy in jewelry design is a lot like teaching literacy in reading and writing.    We want our students to comprehend.   We want them to be able to be self-directed in organizing and implementing their basic tasks.   We want them to be able to function in unfamiliar situations and respond when problems arise.  We want them to make reasonable judgements on marrying aesthetics to functionality.  We want them to develop an originality in their work.   We want them to think like designers.   And, we want a high level of automaticity in all this.    The basic jewelry design curriculum does not accomplish this.   There is an absence of strategy and strategic thinking.    There is a weak commitment to jewelry design as a discipline, with its own vocabulary and ways of thinking through and doing and responding to different, often unfamiliar, situations as they arise.     Without a commitment to embed the teaching of a disciplinary literacy within the standard curriculum, we will fail to impart that necessary learned awareness about fluency, flexibility, originality, and comprehension the designer needs to bring to the design process.

 

TEACHING DISCIPLINARY LITERACY

She said it wasn’t her job!

This prominent jewelry instructor told me that it wasn’t her job to teach anything beyond the basic steps for getting a project done.   It was not her responsibility to share any insights, choices, compromises, fix-it solutions or design considerations she herself made when creating the original project – now taught as a class with a kit and a set of step-by-step instructions.   If a student asked a specific question, she would gladly answer it.  But otherwise, it was not her job.

This attitude is so prevalent in the standard jewelry making curriculum and education.     Teachers stick very closely to the standard, basic curriculum.    Facts, not ideas.   Absolutes, not what-ifs.  Step-by-steps, not creative thinking.  Teachers rarely explain the implications for using one bead vs. another, or one stringing material vs. another, or one clasp vs. another, or one material vs. another, or one technique vs. another.   They rarely discuss the deeper meanings and potentialities underlying various problematic situations.     They ignore the role and power of jewelry to influence human relations.

They have the student gloss over things as if, once seen and memorized, the student will automatically be able to make the right choices over and over, again and again.    The teachers see themselves as easily transferring knowledge, skills and understandings to the student as if inoculating them as you would with a vaccine and a syringe.   And the student becomes a star jewelry designer.   Or not.

Teachers too often see jewelry making and design as a basic set of skills, easily adaptable and applicable to all kinds of jewelry making situations.    They assume that the challenge of improving jewelry making skills would primarily be a function of making more and more jewelry.

This might be true for the novice student, but as the student moves from basic decoding to fluency, flexibility and originality in design, what was learned initially becomes less generally useful.   For example, the student may learn about basic color schemes, but not how to adapt these in different situations, or leverage them to achieve an even more resonant result, or be more deliberate and intentional when choosing colors and determining how to use them.

There is an absence of strategy and strategic thinking.    There is a weak commitment to jewelry design as its own discipline, with its own vocabulary and ways of thinking through and doing and responding to different, often unfamiliar, situations as they arise.

Jewelry, in the standard, traditional design education model, is understood as an object.   We can speak about and learn about it as an object.    This object is distanced from the creative spark that created it.    It is divorced from desire.   Apart from the wearer or the viewer.   Ignorant of context or situation.   There are no deeper explanations, no pointing out implications, no experimenting with situational contingencies, no debating synergistic or other external effects.    The student is run through color theories, materials composition, step-by-step jewelry construction as if learning a basic lexicon is sufficient and enough.

This whole traditional process of standard jewelry designer education ignores the required disciplinary literacy.    It assumes the student is creative, or not.    It approaches jewelry design as if it were a subset of some other discipline, usually art, or more specifically, painting or sculpture.    It ignores architectural requirements allowing jewelry to move, drape and flow as it is worn.   It forgets that jewelry has personal, situational and social consequences.   It pretends that jewelry design does not have any disciplinary requirements of its own.    There are no specialized knowledges or ways of thinking unique to jewelry design alone.

It is weak at teaching the student, from a design perspective, how to decode design elements and how to combine them into compositions apart from basic art theory.   It pretends there are no architectural issues underlying how jewelry functions.   It ignores the fact that jewelry gains much of its appeal and power only as it is worn, and not as it sits on a mannequin or easel.   It totally avoids confronting the fact that much of the power of jewelry results from how it instigates and sustains relationships – artist to self, artist to wearer, wearer to viewer, artist to seller, exhibitor to client, artist to collector, and so forth.    And, it fails to impart that necessary learned awareness about fluency, flexibility, originality and comprehension the designer needs to bring to the design process.

It’s not their job.    It’s not their job to assist the student’s developing creative thinking or applying that creative spark towards better jewelry design.

It’s not their job.

But, in fact, it is!

What Is Disciplinary Literacy?

Disciplinary Literacy1 assumes there are real differences in the way professionals across fields participate and communicate.   Without this, students and professionals in a particular field would flounder and fail.   Disciplinary literacy encompasses those techniques and strategies used to teach designers to think like designers (or historians like historians or scientists like scientists, and so forth)2.

Disciplinary literacy refers to how the particular discipline creates, disseminates, and evaluates knowledge.   Each discipline has its own way of looking at the world, defining things using a specific vocabulary, gathering information, specifying understandings, posing questions and problems, delineating solutions and using evidence to justify their ideas and conclusions.

An artist looking at jewelry, or a craftsperson looking at jewelry, for instance, would have different thought and interpretive processes than a jewelry designer looking at jewelry.     Jewelry, after all, is different than a painting or sculpture or simple functional object.    Jewelry is only art as it is worn.    It must satisfy the requirements of both aesthetics and functionality.    It exists in a 3-dimensional space.   It is worn on the body.    It establishes special relationships between designer and wearer, wearer and viewer, designer and seller, designer and collector.    It encapsulates situational and socio-cultural meanings.   To evaluate whether a piece of jewelry is finished and successful requires a different thought process than art or craft alone would provide.

There are key disciplinary differences in how a jewelry designer…

  • Chooses and evaluates evidence
  • Relates evidence to a perspective
  • Gains understanding
  • Visualizes things
  • Manipulates things
  • Creates a truth and achieves an error- free solution
  • Introduces things publicly

Training in jewelry design should teach students the unique challenges they face within their discipline as they think through design and create jewelry. At each increment within the jewelry design process, they need to think like a designer.Not as an artist, nor like a craftsperson.As a designer.Finding evidence whether a piece is finished and successful.Linking causes to effects. Understanding how inspiration resulted in a finished design.Developing knowledge, understandings and skills to the level where they can transfer these to others.Generating a large number of ideas.Making inferences about the implications of any one choice.Producing things which are original.Responding to problematic or unanticipated situations.Finding new ways to adapt existing ideas to new conditions.Anticipating shared understandings about how their work will be evaluated, assessed and judged.Knowing when something is parsimonious and finished, and knowing when something resonates and is successful.

Types of Literacy

There are three different types of literacy – Basic, Intermediate, and Disciplinary.     The standard jewelry design curriculum typically focuses on Basic literacy, with some nod toward Intermediate.    Disciplinary literacy is usually ignored, but it should be incorporated and integrated within Basic and Intermediate literacy instruction.

Basic Literacy

Basic literacy refers to the degree the student learns knowledge of high frequency concepts that underlie virtually all jewelry design and jewelry making tasks.   These concepts are typically universally recognized and understood by artist and client alike.      Here jewelry is understood as an object.    An object has literal characteristics which the student can identify and list.

The student demonstrates this basic literacy by an ability to decode.   The student can decode things like color use, rules of composition, materials selection, technique implementation and the like.    The student picks up the basic words and definitions, links the vocabulary to relevant objects, and can identify their presence and use within any piece of jewelry.   Each element and principle of design can be graphically represented, and the student begins to make connections between word and graphic.   The student begins to recognize which design elements can stand alone, and which are dependent on the presence of other elements.  The student can identify harmonious and balanced clusters of these design elements within compositions.    The goal is an automaticity in decoding.

Intermediate Literacy

Here the student develops the knowledge to make more complex jewelry forms and designs.    There is more comprehension.   The student recognizes that the various design elements and principles have a range of variations in meaning and expression.   In a similar way, the student begins to recognize that clusters of design elements and principles can also show variations in meaning and expression.

The student learns about different materials and what they can and cannot be used to achieve.    Materials have names, places of origins, stories about how they get from one place to another, processes.

The student is introduced to variations in techniques and technologies.   There is more than one way to accomplish things.    There are more things that can be created using familiar techniques.

The student learns to problem-solve with various “fix-it” procedures, like re-doing, changing tools, requesting help, looking things up, drawing analogies.

The student learns to process-plan.     S/he begins to relate inspirations, aspirations and intentions to more critically evaluate their choices or the choices of others.   Students are more able to stick with things and maintain attention to a more extended design process.

The student begins to learn how to design for an audience.   This might be a client, or a purchaser, or an exhibitor, or a collector.    This begins the developing understanding of how to meld personal held preferences with those of others.

Students monitor and reflect on their own comprehension.     The goal is an automaticity in fluency.[4]   Here jewelry is understood as content.  As content, the jewelry as designed conveys meanings and expressions which the student can derive.   The jewelry and its compositional design is still, however, mostly viewed objectively, as if sitting on an easel, not as it is worn.

Disciplinary Literacy

This involves a way of thinking and doing specific to the discipline.   The student learns specialized literacy skills relevant to jewelry design as the jewelry is introduced and worn publicly.   The student learns how parsimony and resonance as outcomes expressed in design differ from harmony and variety as expressed in art.

The student learns to anticipate shared understandings[5] and the role of desire among the many audiences the student works with, works in, and relates to.    These include clients, sellers, exhibitors, collectors, wearers, viewers, and the artist him- or herself.

Much of the design process takes on the qualities of backwards design.[7]  The designer begins the process by articulating the essential shared understandings  and desires against which their work will be evaluated and judged. The designer starts with questions about assessment, and then allows this understanding to influence all other choices going forward.”

The student has an ability to conceptualize and explain what jewelry means, how it is more an action than an object, and how this meaning emerges dialectically, as the jewelry is introduced publicly, worn, shared and displayed.

The student learns to recognize the dynamics of coherency, decoherency, and contagion.   The artist’s coherent choices about design become contagious, attracting someone to want to touch the piece, wear it, or buy it.    To the extent others share the artist’s ideas about coherence, the more likely the work will be judged finished and successful.   Jewelry becomes more than an expression of meanings, but rather, it becomes an expression of meanings within context.

The process of coherence continues with the wearer, who introduces the piece into a larger context.    There is more contagion.     When efforts at design are less than successful, we begin to have decoherence.    Decoherence may come in the forms of bad feedback, inappropriate feedback, less than satisfying feedback, or no feedback at all.  The wearer may not get that sense of self s/he seeks.   S/he may feel less motivated to wear the piece, or may store it, or give it away.

The student can comfortably and flexibly respond in unfamiliar situations or to new materials, techniques, technologies and requests, and take on larger challenges arising from higher levels of ambiguity, abstraction, subtlety, and contradiction.   The student can find new ways to adapt existing ideas to new situations and requirements.

The student learns how to inspire to.    That is, the student learns how to translate an inspiration into a design in such a way that the wearer and viewer are inspired to, not merely inspired by.  They don’t simply react emotionally by saying the piece is “beautiful.”  The piece resonates for them.   They react by saying they “want to wear” it or “want to buy it” or “want to make something like it”.   They come to feel and see and sense the artist’s hand.

The student learns how to manage a very involved, and often very long and time-consuming process of jewelry design, beginning with inspiration, then aspiration, then execution, and presenting the piece publicly for exhibit or sale.   The student also picks up the skills and attitudes necessary to stick with what can be a very long process.

The goal is an automaticity in design flexibility and originality.    Jewelry is understood as both intent and dialectic communication.  Here the student can visualize, anticipate, and respond to all the things which might happen when the jewelry is introduced publicly and its value and worth is judged and determined.

Literacy in Jewelry Design

Teaching literacy in jewelry design is a lot like teaching literacy in reading and writing.    We want our students to comprehend.  We want them to be able to be self-directed in organizing and implementing their basic tasks.   We want them to be able to function in unfamiliar situations and respond when problems arise.  We want them to make reasonable judgements on marrying aesthetics to functionality.  We want them to develop an originality in their work.   We want them to think like designers.  And, we want a high level of automaticity in all this.

Using literacy techniques, goals and concepts, we teach students to read, write, express and express in context when understanding jewelry and its design.

We teach the student to “read” jewelry.    That means learning a basic vocabulary, as well as the various design elements, and how these design elements can either function on their own, or be arranged and clustered together within a design.    They learn to describe the piece, including the name of the artist and the name of the piece, the style of the piece, when the piece was created, the materials used, the construction technique, and the use of design elements such as point, line, shape, form, space, texture, color, value and pattern.

We teach the student to “write” jewelry.    The student constructs (or anticipates how a particular designer has constructed), then reflects, upon the choices made.   That means learning various principles of composition, construction and manipulation.   These affect arrangements as well as the juxtaposition and clustering of design elements, materials and techniques.     They learn to how the placement and organization of elements, materials and techniques results in things like harmony, balance, contrast, variety, unity, emphasis, movement, depth, rhythm, focus, and proportions.

We further teach the student to be more “expressive” with jewelry.   That means learning how jewelry signifies various meanings and evokes emotions.    They learn to question and ponder through answers to questions like What did they think the designer was trying to say?  Or What kind of reaction(s) would you expect to this piece of jewelry?   What feelings does the jewelry convey?   In what context would wearing the piece be especially relevant and appropriate?   Are there things in the piece which might be symbolic or otherwise signify things which transcend the piece of jewelry itself?

Last, we teach the student to be “expressive within a context”.    That means understanding how jewelry functions communicatively, socially and psychologically within any context or situation.   That means learning how various artists and various audiences use jewelry as a means of self-identity and self-esteem, and how the interaction of the artist with various audiences affects the success (or failure) of their continued relationship oriented around (and perhaps anchored to) the jewelry.   It means delving into the how and why the jewelry would be valued or worth determined or evaluative judgements made, and, furthermore, how such judgements and determinations might be contingent in their expression.   It also means understanding what jewelry is as it is worn, and the required artistic, functional and design choices and compromises which must be made, if the piece of jewelry is to be judged finished and successful.

Literacy in jewelry design includes such things as:

  • Learning art and design vocabulary, including design elements, principles of composition, manipulation and construction, and basic vocabulary words
  • Developing an understanding of a range of materials, how these are selected, and the possibilities for their use, or mis-use, in any one project
  • Developing a range of technical and technological knowledges and skills, how to vary them, and when to apply them and when not to apply them
  • Translating inspirations into aspirations into specific designs and execution
  • Choosing media, technique and strategy to convey concepts, forms and themes
  • Organizing, managing and controlling a jewelry design process, from start to finish, especially over an extended period of time
  • Deciphering the graphic representation of ideas
  • Communicating these ideas through critique and analysis of jewelry genres, styles, media use, and artist/designer intent
  • Reconciling tensions and conflicts between appeal and functionality, especially as the jewelry is worn
  • Introducing their work to others, coordinating artist goals with marketing goals, and exhibiting or selling publicly
  • Working with various client audiences, and translating, influencing or mitigating their understandings and desires about jewelry with those of the designer, whether a piece should be judged as finished and successful
  • Figuring out “fix-it” strategies where things do not turn out as desired, are uncertain, or things go wrong
  • Reflecting on one’s own thought processes and choices, increasing that metacognitive awareness of what things lead to better design
  • Developing a personal style and originality and strategies for how these get reflected in the artist’s finished compositions

Why Do We Need More Fluent Designers?

The standard curriculum and approach for teaching the making and designing  of jewelry is commonly viewed as teaching basic literacy.  This includes teaching a basic set of skills, widely adaptable and applicable to all kinds of jewelry making situations.  These basic skills are highly generalizable and adaptable.

In the standard curriculum, it is assumed that the challenge of improving jewelry making skills is a function of making more and more jewelry.    The designer, thus over time, would automatically evolve into a better designer with better, more satisfying, more appealing designs.      We refer to this as the vaccination conception of teaching.

In some sense here, these ideas about teaching basic literacy are partly right.   All students need a basic vocabulary.    All jewelry designers need these basic perceptual and decoding skills which are very connected to early learning.     These are entailed in all jewelry designs and crafting tasks.

However, as the designer moves from basic decoding to fluency, flexibility and originality, the basics which were learned become less generally useful.   For example, the designer may learn basic color schemes, but not learn how to adapt these in different situations, with components which do not easily match colors on the color wheel, and which present differently when used in combination, or under different lighting or contextual situations.

Our standard teaching curriculum, if that is all we teach, becomes less than useful.    We rely on a bad assumption:  If we only provide adequate basic skills, so we assume, from that point forward, the student with adequate background knowledge will be able to design and make anything successfully.    When the emphasis is on giving out more information and instructions rather than on discussion and challenge, students have little chance to learn to think as a fluent jewelry designer.

But this also begs the question:  Why do we need more fluent designers?

Isn’t turning out basic technicians sufficient?    Aren’t there enough designers meeting everyone’s jewelry needs?    Even if there are not, are there enough clients and customers who would want to see and purchase better, more insightful, jewelry designs?

My answer, obviously, is Yes!    We need more fluent designers who have been taught and are fluent in a disciplinary literacy.   That is because there are many things going on around us which increase the need for all this.

These include,

  • The need to adapt to more global competition, better ride the ever-faster waves and changes of fashion and style trends, and more strategically confront and challenge global “sameness” in design
  • The need to adapt, and adapt more quickly, to changes in technologies and materials
  • Automaticity in how designers more easily and successfully meet their various client needs – self, wearer, viewer, seller, exhibiter, and collector
  • Creating a clearer, publicly sanctioned professionalization of the jewelry design discipline
  • Expanding the connectedness and networking of jewelry designers in today’s world
  • Increasing opportunities for more attention, visibility, communication, support, demand and income
  • Encouraging individual student pursuits, diversity and experimentation

How Should Disciplinary Literacy

Be Incorporated Into Jewelry Design Education?

Jewelry Design is rarely taught at this disciplinary level.

There is a need to identify what an advanced literacy curriculum in jewelry design might be, how it differs from that in art or craft, and how best to implement it.

We need to move away from the ideas of “teacher of art” or “teacher of craft”, and begin to understand the role of teacher as “teacher of disciplinary literacy in jewelry design”.    How can we best prepare all jewelry design students for the thinking, the making, and the critically reflecting upon required by more intermediate and advanced work?    How can we prepare students to be independent thinkers?   Self-starters?   What program of authentic learning more closely reflects what a jewelry designer does in the field?

A disciplinary literacy program should not, however, be understood as a separate curriculum.    It is not something supplemental.    Rather, disciplinary literacy should be a part of and embedded within all existing instruction, from basic to advanced.   Disciplinary literacy should support the standard curriculum with literacy tools uniquely tailored to jewelry design.

Some ideas for integration…

  1. Build more depth into what is already taught and increase student engagement
  2. Leverage a wide range of resources – popular articles and images, academic articles, interviews, gallery exhibits and their presentation and marketing materials, online videos, bead and jewelry making magazines
  3. Task students with communicating what they read, viewed, experienced and attempted to do, and elaborate more on their understandings
  4. Ask questions which encourage students to think like jewelry designers
  5. Model design strategies and fix-it strategies
  6. Allow students to do more problem-solving and experimentation

 

Students should be encouraged to…

Experiment

Perform

Demonstrate

Discuss findings

Anticipate the

understandings of others

Monitor their thinking

Deal with ambiguity

Problem solve

Read

Write

Debate options

Compare their work to

others

Challenge assumptions

Go beyond the ordinary

and obvious

Comment

Communicate

Ask questions

Seek evidence to inform their

work

Gather information

Detect bias

Expose their ideas and works to

others

BLOOM’S TAXONOMY

If you are not already familiar with Bloom’s Taxonomy (1956)[6], and its model’s evolution and various adaptations in different disciplines, I urge you to do so.    This is a particularly useful tool when teaching higher level thinking and creative problem solving.    Are your lesson plans, assignments, projects, questioning strategies touching on each progressive level in Bloom’s Taxonomy?   The Taxonomy helps you evaluate the level of rigor in your instruction and the degree you are presenting your students and involving them in  learning higher level thinking skills in a subject or discipline.

In jewelry design, we might adapt Bloom’s Taxonomy like this…

Creating:  designing, constructing, developing, producing, manipulating, translating inspiration into aspiration and aspiration into a design

Evaluating:  judging, evaluating, appraising, defending, challenging, showing connections, linking design choices to emotional and resonant outcomes or sense that piece feels finished

Analyzing:  comparing, contrasting, experimenting, testing, questioning, examining, what happens when analyses with different materials, techniques, technologies, and construction and composition strategies

Applying:  dramatizing, sketching, using, solving, illustrating, writing, demonstrating, instructing, diagramming, arranging, using different techniques and technologies in making jewelry

Understanding:  classifying, describing, discussing, explaining, paraphrasing, locating, translating, decoding

Remembering:  memorizing, listing, recalling, repeating, reproducing, copying, building up a specialized vocabulary

As teachers of jewelry design, we want to build up our students’ design knowledge and skills through literacy.   This means such things as,

  1. Building prior knowledge – showing connections between what they are expected to do now with what they have done or experienced before
  2. Building a specialized vocabulary and how to use this in context
  3. Learning, applying, varying and experimenting with different materials, techniques and technologies
  4. Practicing translating inspirations into aspirations
  5. Learning to deconstruct complex visual representations of ideas which each piece of jewelry encapsulates
  6. Using knowledge of artistic design elements and genres to identify main and subordinate ideas expressed within any piece
  7. Articulating what the graphic representations mean and how they are used within a piece of jewelry, and how this supports the artist’s intent
  8. Posing disciplinary relevant questions
  9. Critically comparing one piece of jewelry to others
  10. Using reasoning with jewelry design, such as searching for alternatives, or selecting evidence to evaluate claims of finish and success
  11. Enabling students to be metacognitive – that is, become aware of the ways in which they think, learn, create and problem-solve, and aware of how they overcome those times of creativity block
  12. Anticipating shared understandings about what it means for a piece to be finished and successful
  13. Bridging creative learning to the creative marketplace

What Are Some Specific Useful Techniques?

We should teach students to design jewelry, not draw it, not sculpt it, not craft it.    And that should be our primary goal as teachers: developing our students’ Fluency, Flexibility and Originality with design.

This involves:

  1. a developmental approach and organization of knowledges, skills and understandings to be taught, usually taught as sets of interrelated, integrated skill sets, rather than one skill at a time
  2. a multi-method teaching plan and program with a shared goal of teaching disciplinary literacy,
  3. a rubric specifying degrees of accomplishment and the criteria of evaluation – all shared with the student
  4. a willingness to adjust teaching styles because different students rely on different senses and strategies for learning

I am going to touch on each of these below, but you will find numerous articles in print and online which go into much more detail.

Developmental Approach

Think of jewelry design as a large matrix.    The rows are the various knowledges, skills and understandings students need to master.    The columns represent ordered stages of learning, indicating what needs to be learned first, second and third, etc.

In the example below, learning objectives were specified for an introductory bead stringing class.   The learning objectives were characterized by skill level needed.    These objectives were clustered together and taught as a set.   The student could identify what things were learned at what level, and what things needed to be learned in another class.   Emphasis was placed during the instruction to visibly point out to the student how each learning objective was interrelated to the others.

At the conclusion of the class, students were asked to self-evaluate what they learned about each learning objective, and what else they would like to know or learn about it.    What were their take-aways, and what would they like to do next.

EXAMPLE MATRIX

LEARNING OBJECTIVES

BEAD STRINGING

Crimping

  BEGINNER  INTERMEDIATE  ADVANCED 
TECHNICAL MECHANICS
1. Holding Your Piece To Work It BEGINNER     
2. Reading Simple Pattern, Figure and/or Graph; Diagramming BEGINNER     
3. Selecting Stringing Materials BEGINNER     
4. Selecting Clasps and other Jewelry Findings BEGINNER     
5. Selecting Beads and other Components BEGINNER     
6. Laying Out Your Piece BEGINNER     
7. Identifying Areas of Potential Weakness, and

Strategies for Dealing With These

BEGINNER     
8. Selecting and Using Adhesives      
9. Use of Tools and Equipment BEGINNER     
10. Determining Measurements and Ease, including Width and Length of a Piece, Especially In Relationship To Bead Sizes BEGINNER     
11. Finishing Off Threads, Cable Wires or Other Stringing Materials in Piece or Adding Threads/Cable Wires/Stringing Materials BEGINNER     
UNDERSTANDING CRAFT BASIS OF STRINGING METHODS
1. Starting the Piece BEGINNER     
2. Implementing the Basic Method BEGINNER     
3. Finishing Off Your Piece With A Clasp Assembly BEGINNER     
4. Managing String/Cord/Thread/Wire Tension BEGINNER     
5. Crimping BEGINNER     
6. Making Simple and Coiled Loops Using Hard Wire      
7. Making and Using Connectors; Segmenting; Directional Control      
8. Adding Dangles and Embellishments      
9. Making Multi-Strands Piece      
10. Making Twist-Strands Piece      
UNDERSTANDING ART & DESIGN BASIS OF BEAD STRINGING
1. Learning Implications When Choosing Different Sizes/Shapes of Beads, or Using Different Stringing Materials  BEGINNER     
2. Learning Implications When Choosing Different Kinds of Clasps, or Using Different Jewelry Findings and Components BEGINNER     
3. Understanding Relationship of this Bead Stringing Method in Comparison to Other Types of Bead Stringing Methods  BEGINNER     
4. Creating Support Systems Within Your Piece In Anticipation of Effects of Movement, and other Architectural considerations BEGINNER     
5. Understanding How Bead Asserts Its Need For Color When Stringing Beads      
6. Creating Your Own Design with This Bead Stringing Method, in Reference to Jewelry Design Principles of Composition      
7. Creating Shapes, Components and Forms To Use With This Bead Stringing Method, and Establishing Themes      
BECOMING BEAD STRINGING ARTIST & DESIGNER
1. Developing A Personal Style      
2. Valuing or Pricing Your Work      
3. Teaching Others Bead Stringing Methods      
4. Promoting Yourself and Your Work      

 

When taking a developmental approach, you teach groups of integrated knowledges, skills and understandings.   You teach technical mechanics concurrently with art and craft history, and concurrently with discipline-specific literacy.     We want our students to be able to think strategically and critically, deal with unfamiliar or problematic situations, and be self directed.

In the Developmental Approach, you start with a cluster of a core set of skills.    You show, demonstrate, and have the student apply, communicate about, and experiment with how these skills inter-relate in jewelry design.

You then introduce another cluster of knowledges, skills, and understandings.    As with the core, you show, demonstrate, and have the student apply, communicate about, and experiment with how all these inter-relate.   Then you repeat all this by teaching how this second cluster of things inter-relates to the core.

And again, you introduce a third cluster, and link to the second, then link to the core.     And so forth.

Jewelry design covers a wide range of factors beyond the physical and structural aspects of jewelry.    It incorporates aesthetics, structure, value systems, philosophies, sustainability, technologies, and their integrations.   Thus the jewelry designer has to know some things about art, and some things about architecture, and about physical mechanics, and anthropology and psychology and sociology, and engineering, and be a bit of a party planner.   Here, this developmental approach serves them well.     It helps the student learn the inter-connectedness and inter-dependencies of them all, in a gradual, developmental, building-up-to-something sort of way.

Multi-Method Teaching Plan

Students need to come at jewelry design problems from different angles.    Within each lesson, teachers need to gradually relinquish control over the learning process to the student.     Using a single teaching method, such as having students keep rehearsing a series of steps, or relying on a single textbook won’t cut it.   We also need to infuse opportunities for reflection within virtually every activity.

Some of things I find especially useful include,

(a) Guided Thinking

(b) Thinking Routines

(c) Developing an effective questioning strategy

(d) Application, practice and experimentation

One approach is called “Guided Thinking”.    Here, within each lesson, the teacher begins with controlling the information and how it is presented.  This involves some lecture, some demonstration, some modelling.    The teacher never insists that there is only one way to accomplish any task.    Over the course of the lesson, the teacher gradually relinquishes more and more control to the student for directing the learning activity.

For example, we might encourage students to construct and feel and touch similar pieces made with different materials, beads or techniques, and have them tell us what differences they perceive. We should guide them in thinking through the implications for these differences. When teaching a stitch, I typically have students make samples using two different beads – say a cylinder bead and a seed bead, and try two different stringing materials, say Fireline and Nymo threads.

We also should guide them in thinking through all the management and control issues they were experiencing. Very often beginning students have difficulty finding a comfortable way to hold their pieces while working them. I let them work a little on a project, stop them, and then ask them to explain what was difficult and what was not. I suggest some alternative solutions – but do not impose a one-best-way – and have them try these solutions. Then we discuss them, fine-tuning our thinking.

After some trial-and-error and experimentation, I begin to introduce some goals.  They had identified some management and control issues, and had some observations about what they were trying to do.    I link these developing discussions to these goals. These are issues because….  And I let them fill in the blanks.    What do they think needs to be happening here?

I begin to put words to feelings.   I guide them in articulating some concrete goals.   We want good thread tension management for a bead woven piece. We want the beads to lay correctly within the piece. We want the piece to feel fluid. We want an easier way to work the piece and hold it, so it doesn’t feel so awkward.

We return to Guided Thinking. I summarize all the choices we have made in order to begin the project: type of bead, size of bead, shape of bead, type of thread, strategy for holding the piece while working it, strategy for bringing the new bead to the work in progress. I ask the students what ideas are emerging in their minds about how to bring all they have done so far together.

At this point, I usually would interject a Mini-Lesson, where I demonstrate, given the discussions, the smarter way to begin and execute the Project. In the Mini-Lesson, I “Think Aloud” so that my students can see and hear how I am approaching our Project.

And then I continue with Guided Thinking as we work through various sections of the Project towards completion. Whatever we do – select materials, select and apply techniques, set goals, anticipate how we want the Project to end up – is shown as resulting from a managed process of thinking through our design.

In “Guided Thinking”, I would prompt my students to try to explain what is/is not going on, what is/is not working as desired, where the student hopes to end up, what seems to be enhancing/impeding getting there.

As the lesson proceeds, I reduce the amount of direction and information I provide.    I relinquish this responsibility gradually to the student.   The student is asked to try out a technique or strategy, then try an alternative.   The student is asked to communicate the differences, their preferences, their explanations why, and what they might try to do next.

Experimentation with evaluation is encouraged.   The student is asked to develop a more concrete jewelry project, and explain the various choices involved.    What-if and what-next questions are posed.    The student is allowed to follow a pathway that might be not as efficient, or even a dead-end.    More discussion about what occurs begins.   If the student asks me what would happen if, I tell them to try it and see, and then discuss their experience and observations.

Towards the end of the lesson, I prompt the student to communicate what they have done and what they have discovered.   I ask them, in various ways, what take-aways they have from the class, or how they think they might apply what they learned in the future.   I suggest the “what next.”   I identify different options and pathways they might pursue next.    Metacognition and reflection are important skills for any jewelry designer to have.

And we’re ready for the next lesson.

Another approach is called “Thinking Routines”.    With guidance, demonstration and repetition, it is my hope that these experiences become a series of Thinking Routines my students resort to when starting a new project. As students develop and internalize more Thinking Routines, they develop greater Fluency with design.

Thinking Routines are different strategies for structuring a set of steps which lead a person’s thinking.    “They are the patterns by which we operate and go about the job of learning and working together in a classroom environment. A routine can be thought of as any procedure, process, or pattern of action that is used repeatedly to manage and facilitate the accomplishment of specific goals or tasks. Classrooms have routines that serve to manage student behavior and interactions, to organizing the work of learning, and to establish rules for communication and discourse. Classrooms also have routines that structure the way students go about the process of learning. These learning routines can be simple structures, such as reading from a text and answering the questions at the end of the chapter, or they may be designed to promote students’ thinking, such as asking students what they know, what they want to know, and what they have learned as part of a unit of study.[3]

Some examples:

  1. What Do You See…..What Do You Think…..What Do You Know
  2. Think – Pair – Share
  3. What Makes You Think That?
  4. I used to think…  Now I think…
  5. Connect – Extend – Challenge
  6. True for Who?
  7. Look – Score — Explain

We use Thinking Routines mirror the kinds of thinking and analytic practices common to the discipline of jewelry design.     We encourage students to reflect on what they were thinking.   We ask how they were anticipating getting to the point where they would call their piece finished.    We ask them whether there was some kind of order or routine to their process.    We ask them what criteria they would use to know that they were successful.    We ask them to anticipate what others would think, and whether others would agree that the piece was finished and successful.

These are some of the kinds of situations we want our students to develop thinking routines for:

a. Exploration of experience for a purpose; translating inspiration into designs

b. Search for meaning as conveyed by various design elements alone, clustered together, or arranged within a composition

c. Formulating how to deal with unfamiliar tasks or roadblocks preventing the finishing of a task

d. Completing well practiced technical tasks

e. Varying well practiced technical tasks

f. Contingent thinking and fix-it strategies

g. Incorporating the shared understandings of others into the thinking about what constitutes a finished and successful design

h. Introducing jewelry publicly, such as for exhibit or for sale

Another approach I want to point out is having an Effective Questioning Strategy.  Students need to be engaged in thinking and talking about jewelry and its design and its powers when worn.     The questions we ask them, and the way we phrase them, can have a big impact on this.

Questions should lead the student towards greater understanding.    Ask questions which encourage students to think like jewelry designers and understand jewelry design as a series of problems to be solved.

  • Decode piece of jewelry; measure jewelry’s impact; relate to artist intent
  • Correlation or causation when explaining and identifying design issues
  • What q’s weren’t answered; ability to assess the information at hand relevant to the design problem
  • Do the results solve the design problem and support the conclusions
  • Other explanations for the results
  • Given an artist intent, sketch a jewelry design
  • Given a piece of jewelry to be sold, develop a sales pitch

Some pointers:

  1. Avoid questions with Yes/No answers
  2. Avoid questions which contain the answers, such as “don’t you think the designer did a good job?”
  3. Avoid questions which seem to have a particular answer in mind, such as “how did the designer use materials to represent the upper class?”
  4. Do elicit questions with multiple answers.
  5. Do elicit questions which incorporate each of our senses, not just the visual, such as “what sounds do you think this piece of jewelry would make?”
  6. Do elicit questions of varying levels of difficulty and rigor.
  7. Do elicit personal interpretations of ideas and feelings, coupled with questions about what evidence the student used to come to these conclusions.
  8. Do elicit questions about how to value or judge worth, and how such values might differ among different audiences, and why.
  9. Do elicit questions about contingent situations — if such and such a variable or piece of information changed, how would our thoughts, feelings and understandings change?
  10. Do elicit follow-up questions.
  11. If no one responds immediately to a question, pause and wait about 5 seconds.
  12. Encourage conversation among all participants in the room.
  13. Encourage students to generate their own questions.

When looking at a piece of jewelry, students might be asked (in reference to Bloom’s Taxonomy)[6] to:

DESCRIBE IT:   What do you see?   What else do you see?   If you were describing this to another person who has not seen it, what would you say?

RELATE IT:   What things do you recognize?   Do you feel connected to the piece in any way?  Would you buy it?  Would you wear it?  How does this piece of jewelry relate (to any other piece of jewelry)?   What interests you the most in this piece?   If you passed this piece of jewelry onto your children or grandchildren, do you think they would relate to it in the same way you did; explain?    Would this jewelry be successful or appropriate in any culture or situation; explain with examples?

ANALYZE IT:   What can you tell me about the design elements used in this piece of jewelry?    About the arrangement and composition?    About its construction?   What type of person would wear this piece and why?    What is the most critical part of this piece of jewelry which leads to its success (or failure)?   What questions would you want to ask the designer?   What internal or external forces will positively or negatively impact the piece?   What about the piece creates good support, enabling it to move, drape and flow?  What about the piece creates good structure, enable it to keep its shape and integrity when worn?

INTERPRET IT:  What name would you give this piece of jewelry, and why did you pick this name?    What sounds do you think this piece of jewelry would make?   What role(s) would this piece of jewelry serve for the wearer, and why?    Why do you think the designer made this piece of jewelry, and made it this way?

EVALUATE IT:  Does this piece seem finished; explain?    Would you see this piece as successful; explain?    Would this piece evoke an emotion, and how?    Does this piece resonate, and how?    Does this piece feel parsimonious – that is, if you added (or subtracted) one more thing, would it make the piece seem less finished or successful?   How has the artist selected and applied materials, techniques and technologies, and could better choices have been made and why?   What do you think is worth remembering about this piece?    What do you think other people would say about this piece?   If you were selling this piece, what would be the selling points; explain?  In what ways might this piece have value and worth for various audiences?   Anticipating the artist’s purpose and intent, to what degree was the artist successful?   What would make the piece better, and what would make it worse?

RE-CREATE IT:  If you were making a similar piece, what would you do similarly and what would you do differently; explain why?    If you wanted to re-create something similar, but for a different audience or context than you thought it was originally made, what kinds of things might you do; explain?   What would you change about the piece to make it more appealing to you?   What would you change about the piece to change the “sound” it seems to make?   How could we make the piece more Traditional?  Or Avant Garde?   How could you build in more or better support or structure?  How might your own work be influenced (or not) by this piece?   Have you learned something from this piece that would influence you to do something differently in your own work in the future?   If a particular color / material / finding had not been available, what could you substitute instead?

One last approach is encouraging lots of opportunities for Application, Practice, and Experimentation.

Jewelry design students need time to create various understandings, correct or not, and to put these understandings to the test.   They should be encouraged to imagine, experiment, play, practice and apply their emerging knowledges and skills.    We need to ween them off the standard design-by-number curriculum.     We should provide opportunities for students to develop the skills to work intuitively and practically in context.

Towards this end, we should

  1. Provide space/time for artistic creativity and discovery
  2. Provide opportunities to discuss, reflect and critique about the design, management and control issues which arose
  3. Have students actively anticipate, through discussion and/or writing, what kinds of reactions various audiences might have to various design and composition choices
  4. Ask students to compare and contrast various designs or design approaches, including what is appealing (or not) and wearable (or not) and representative of an artist’s ideas and intent (or not)
  5. Students should be given various pieces to decode; that is, breaking them down into their essential design elements and compositional arrangements
  6. Students should be asked to reflect upon how the jewelry would hold up or be evaluated in different situations or cultures
  7. Students can be given different open-ended design tasks, such as creating a piece of jewelry that celebrates the student; or having students write “recipes” for the ingredients in a piece of jewelry and give these to other students to see what they come up with; or creating jewelry with social or political content; of develop a marketing and promotion strategy with a sales pitch for a particular piece of jewelry; or write a poem or short story about a piece of jewelry

A Rubric
RUBRIC[8] AS THINKING ROUTINE

Students who plan on becoming jewelry designers need a simple map to all these ideas about literacy and fluency – something they can easily review and determine where their strengths and weaknesses are, what kinds of courses they need to take, what kinds of learning goals they need to set in order to grow within the profession and gain proficiency and fluency in design over time.     One type of map is a rubric.

A rubric is a table of criteria used to rate and rank understanding and/or performance.   A rubric answers the question by what criteria understanding and/or performance should be judged.    The rubric provides insightful clues for the kinds of evidence we need to make such assessments.    The rubric helps us distinguish degrees of understanding and/or performance, from the sophisticated to the naïve.   The rubric encapsulates what an authentic jewelry design education and performance would look like.

Here is one rubric we provide students to give them insight to the educational curriculum we offer in our program.   We divide the program into Skill Levels, from preparation to beginner, intermediate, advanced, and integrated.   We identify how jewelry is defined and conceptualized at each level.   We specify the kinds of learning goals at each level – that is, what the students needs to have mastered before continuing on to the next level.   We list the classes a student could take at each Skill Level.

BE DAZZLED BEADS:    EDUCATIONAL RUBRIC:   Learning How To Think Like A Jewelry Designer
Learning Stage Jewelry Defined As… I know I’ve mastered this level when… BEAD WEAVING CLASSES

Using needle and thread with seed beads to make things which approximate cloth

BEAD STRINGING and HAND KNOTTING CLASSES

Putting beads on stringing material to make necklaces and bracelets

WIRE WORKING and WIRE WEAVING  CLASSES

Incorporating wires and sheet metal in jewelry by making shapes, structural supports, or patterns and textures

BUSINESS OF CRAFT CLASSES

Bridging creative learning to the creative marketplace

JEWELRY DESIGN CLASSES

Using creative skills to conceptualize, construct and present jewelry pieces

PREPARA-TION   I have assembled basic supplies and tools, and set up a workspace ORIENTATION TO BEADS & JEWELRY FINDINGS CLASS   (**Required First Class)

Here we teach you about the choices you will need to make when buying or using different kinds of beads, metals, findings, stringing materials, tools, and various jewelry making techniques.   Focus on quality issues, contingencies and implications of making one choice over another

BEGINNER

(Decoding)

Object – defined apart from the maker, wearer and viewer, and apart from any inspiration or aspiration I am familiar with the range of materials, beads, jewelry findings, components, stringing materials, tools and types of techniques used in jewelry making, and all associated quality issues and issues of choice.

I can identify and list the basic design elements present in any piece of jewelry.

I can explain which design elements are independent – that is, can function on their own, and which are dependent – that is, require the presence of other design elements

I have mastered the mechanics of the major techniques in the interest area(s) I have chosen

* Bead Weaving Basics

* Basic Wrap Bracelet (laddering)

Clinics/Mini-Lessons:

– Flat Peyote

– Tubular Peyote

– Right Angle Weave

– Ndebele

– Petersburg Chain

– Brick Stitch

– Square Stitch

– Kumihimo

– Attaching End Caps

* Basics of Bead Stringing and Attaching Clasps

* Introduction to Pearl Knotting

* Mahjong Tile Bracelet

* Cozumel Necklace (micro-macrame)

Clinics/Mini-Lessons

– Crimping

– Elastic String

– Using Fireline

– Simple and Coiled Wire Loops

– Adjustable Slip Knots

* Wire Mix N Match Bracelet

* Viking Knit

*Wire Weave I: 2 base wires

*Wire Weave II: 3+ base wires

* Basic Soldering

* Intro to Silver Smithing

Clinics/Mini-Lessons:

– Simple and Coiled Wire Loops

– Let’s Make Earrings on Head Pins

– Let’s Make Earrings Off of Chain

* Getting Started In Business

* Pricing and Selling

* So You Want To Do Craft Shows

* Naming Your Business / Naming Your Jewelry

Clinics/Mini-Lessons:

– Pricing Formula

* Beads and Color
INTERMEDI-ATE

(Comprehending)

Content / Expression – conveys and expresses meaning; reflects ideas about how inspiration is to be translated into a design; inspires someone to respond emotionally I can select and arrange design elements into a pleasing composition.

I can anticipate both aesthetic and architectural requirements of my piece as it is to be worn.

I am comfortable self-directing my design process.   I know 1 – 2 variations in techniques I use.

I am beginning to develop “Fix-It” strategies when approaching new or difficult situations.

* Various Workshops during year

* Aztec Wrap Bracelet

Clinics/Mini-Lessons:

– Peyote Cabochon Bezel

* Mala Necklace w/Tassel * Cold Connections Bracelet

* Wire Wrap Bracelet w/Beads

* Wire Wrap Cabochon Pendant

* Wire Sparkle and Shine Necklace

* Wire Swirled Pendant w/Earrings

* Wire Contemporary Pendant

* Wire Woven Mayan Pendant

* Wire Woven Curvy Bracelet w/Beads

* Branding * Jewelry Design I: Principles of Composition
ADVANCED

(Fluent, Flexible, Original)

Action / Intent / Communica-tive Interaction – conveying content in context;  design choices understood as emerging from interaction between artist and various client audiences; jewelry reflects artist’s intent I have well-developed tool box of “Fix-It” strategies for dealing with unknown situations, with a high degree of automaticity in their use.

I understand how parts of the mechanics of every technique I use  allow the piece to maintain its shape (structure), and how other parts allow the piece to maintain good movement, drape and flow (support).

My jewelry reflects both parsimony in the choices of elements, and resonance in its expressive qualities for the wider audiences; I understand how this differs from traditional art concepts of “harmony” and ‘variety”

I can anticipate shared understandings as these are used to judge my piece as finished and successful; I understand how wider audiences affect the coherence – decoherence- contagion impacts of my designs

I am very metacognitive of all the composition, construction, and manipulation choices I have made, and constantly reflective of the effects and implications of these choices

* Various Workshops during year   * Wire Woven Cabochon Pendant

* Wire Woven Pagoda End Cap

  *Jewelry Design II: Principles of Form, Function, Structure, Body, Mind, Movement

*Architectural Bases

INTER-RELATING AND INTEGRAT-ING ALL LEVELS

(Disciplinary Literacy)

How we begin to build and expand our definitions of jewelry and design I am learning how all these things inter-relate, leading to better design and construction:

– art

– craft

– design

– architecture and engineering

– physical mechanics

– anthropology, sociology, psychology

– perception and cognition

– management and control

– systems theory

– party planning

– creative marketplace

JEWERLY DESIGN DISCUSSION SEMINARS
1. Good Design

2. Contemporary Design

3. Composition

4. Manipulation

5. Resonance

6. Beads and Color

7. Points, Lines, Planes, Shapes, Forms, Themes

8. Architectural Basics

9. Contemporizing Traditional Jewelry

10. Mixed Media / Mixed Techniques

11. Designing An Ugly Necklace

12. Backwards Design

13. What Is Jewelry, Really?

14. Is Jewelry Making Teachable, or Merely Intuitive?

15. Can I Survive As A Jewelry Artist?

16. Creativity Isn’t Found, It Is Developed

17. Jewelry Design Management

18. 5 Questions Every Jewelry Designer Should Have An Answer For

19. The Multiple Responsibilities of Being a Professional Jewelry Artist

20. Your Work Space

21. Design Theater

22. Overcoming Designer’s Block

23. Fashion, Style, Taste or Art?

24. Threading the Business Needle

Willingness To Adjust Styles To The Different Ways Students Think

Students learn in different ways.   Some are more visual, some more oral, some more tactile, some more experiential.   It is important that teachers vary their styles within each lesson.

For example, better instructions are presented not only with written steps, but also images illustrating each step, and diagrams or patterns explaining each step.

It is important to provide opportunities for students to reflect on what they did, and evaluate the thinking, management and control issues they confronted, and what they attempted to do to overcome these.

Last, it is just as important for the teacher to model (and think aloud) their own thought processes when attempting to design or construct a piece of jewelry.

Why Should The Teacher Be Motivated

To Take A Disciplinary Approach?

The unwillingness of instructors to break out of that mold of standard craft or art content curriculum is rooted in many things.

For one, it is not very lucrative.   Teaching disciplinary literacy on top of the standard content curriculum is more work.  It requires more thought and integration.   Initially, it requires more effort and planning.   Yet the earned instructional fees would remain the same had the instructor not made the additional effort.

Teaching disciplinary literacy involves making very public and visible the teacher’s design thinking and choices.    The teacher is expected to model design behaviors.    The teacher will introduce think-alouds, experimentation, thinking routines.   The teacher, within each lesson, gradually relinquishes control of the teaching task to the student.    The student takes over the design process, making more and more choices, whether good or bad, right or wrong.    The student then evaluates, citing evidence, what appears to be working, what not working, some reasons why, and some possible consequences.    These disciplinary literacy techniques might make the teacher feel very exposed, vulnerable and uneasy where such thinking and choices of the teacher might be questioned or challenged, or where the student begins to take over and assert control over learning about design.

Teachers must also expand their training and learning to go beyond art and craft.   They must more clearly incorporate ideas about architecture and functionality into their teaching.   They must train their students to be aware of how jewelry design is a process of communicative interaction.

Teacher reluctance to incorporate disciplinary learning into the standard curriculum might also be due to the fact that there is little professional recognition.   The recognition that tends to exist gets very tied to criteria based on a standard content which understands jewelry as an object, not a dialectic between artist and relevant other.   Jewelry design is an occupation becoming a profession, and it may feel safer for the teacher to remain in craft or art, rather than design, because the criteria for teacher evaluation is more well defined and agreed-upon.

And there is no student demand.   Jewelry design is often viewed more as an avocation or occupation, rather than a professional pursuit.   It’s a way to exercise creative thoughts.  A way to earn some extra money.  A way to have fun.   Jewelry design is not seen in professional terms with specialized knowledge and specific responsibilities.

Partly demand reflects low student expectations.   There are assumptions that you cannot teach creativity – you have it or you don’t.    There are assumptions that anyone can make jewelry, and that once you learn some basic vocabulary and techniques, better design skills will naturally evolve over time.   And these assumptions get affirmed because all students ever see and experience is good ole basic craft or art education.

Partly demand reflects some realities of the marketplace.  Most people who buy jewelry have little understanding about quality issues, art and design considerations, who the artists are and what their reputations are.   They don’t know better so they don’t demand better.   Jewelry purchases skew heavily toward the upper classes.     However, this does not mean that we should assume that better designed jewelry has to equate to more expensive jewelry.

It is my firm belief, however, that if instructors integrate disciplinary literacy – thinking routines for how designers think design – into the standard curriculum, both student and client demand will follow, as well as teacher pay and recognition.

As teachers of jewelry design, we should be motivated to create that demand for deeper, disciplinary learning.     We need to support the professionalization of the field.    We should want to make jewelry design even more fulfilling for our students.

Towards this end, we should teach jewelry design knowledge and skills development which lead to greater fluency, comprehension, self-direction, flexibility, originality and automaticity in design.   This means developing our students as architects, as well as artists.   It means helping our students develop those critical thinking skills so they can adapt to different design situations, and more easily problem-solve when things go awry.   It means enabling our students to evaluate situations and contexts in ways which make clear how the shared understandings of others impact the jewelry design process.  It means giving our students a clear understanding of how creative thinking relates to the creative marketplace.   It means teaching our students to be able to assert their worth – the worth of the pieces they create, their skills, their ideas, and their labor.    Only in these ways will we play an active part in enhancing the ability of our students to make a living from their artistry and design work.   Only in this way, moreover, will we elevate contemporary jewelry design so that it has a life outside the studio, and so that it doesn’t get whipped by the whims of fashion or seen only as a design accessory.

How Should We Measure Successful Teaching?

In the standard design curriculum, it is relatively easy to measure our success as teachers.   We can gauge how many students take our classes.   We can refer to the number of concepts learned.   We can count the number of successfully completed steps students have completed.    We can get a sense of how many students are able to sell or exhibit their pieces.

What is more difficult to measure, from a disciplinary literacy standpoint, is how well our students are able to think, analyze, reflect, create and engage in jewelry design, given variation and variability in audience, client, context, situation, society and culture.

It is difficult, as well, to gauge the degree we have been able to elevate the importance of jewelry design as a profession.    Something beyond craft.   Something beyond occupation.   Something even beyond art.


WARREN FELD, Jewelry Designer

warren@warrenfeldjewelry.com

615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working, wire weaving and silversmithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, wire weaving, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience.    Many of his classes and projects have been turned into kits, available for purchase from www.warrenfeldjewelry.com  or www.landofodds.com.     He conducts workshops at many sites around the US, and the world.

Join Warren for an enrichment-travel adventure on Your World Of Jewelry Making Cruises.

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.

He is currently writing a book – Fluency In Design:   Do You Speak Jewelry?

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FOOTNOTES

[1] T. Shanahan, C. Shanahan.  “Teaching disciplinary literacy to adolescents: Rethinking content-area literacy,” Harvard Educational Review, 2008.

[2] Historians gathering evidence like letters, journals, newspaper articles, photographs, analyze them and compare then.   They look for patterns and corroboration.   From that they infer understanding and conclusions.    The historian may take many paths and turns to discover information that may or may not be factual, but may be helpful.

Scientists set up controlled experiments, typically using information they consider facts, and interrelated these facts mathematically in order to establish understandings and conclusions.    They go about things following the scientific method and approach, beginning with observations, formulating hypotheses, setting experiment and collecting data, and so forth.

Jewelry designers manage tensions between appeal and functionality.     The successful managing of these tensions involves adequately anticipating the shared understandings of various client groups about whether a piece should be considered finished and successful.   The designer is able to establish something in and about the piece which signals such anticipation and understanding.

[3]Thinking Routines.  I teach jewelry design.   I find it useful to engage students with various ways of thinking out loud.    They need to hear me think out loud about what choices I am making and what things I am considering when making those choices.   They need to hear themselves think out loud so that they can develop strategies for getting more organized and strategic in dealing with information and making decisions.    My inspiration here was based on the work done by Visible Thinking by Project Zero at Harvard Graduate School of Education .   http://www.visiblethinkingpz.org/VisibleThinking_html_files/VisibleThinking1.html

[4] Fluency.  I took two graduate education courses in Literacy.   The primary text we used was Literacy: Helping Students Construct Meaning by J. David Cooper, M. Robinson, J.A. Slansky and N. Kiger, 9th Edition, Cengage Learning, 2015.   Even though the text was not about jewelry designing per se, it provides an excellent framework for understanding what fluency is all about, and how fluency with language develops over a period of years.    I have relied on many of the ideas in the text to develop my own ideas about a disciplinary literacy for jewelry design.

[5] Shared Understandings.  In another graduate education class, the major text reviewed the differences between understanding and knowledge.   The question was how to teach understanding.    Worth the read to gain many insights about how to structure teaching to get sufficient understanding to enrich learning.    Understanding by Design by Grant Wiggins and Jay McTighe, 2nd Edition, Association for Supervision and Curriculum Development, 2005.

[6] Bloom’s Taxonomy.

Bloom, Benjamin S. 1956. Taxonomy of educational objectives; the classification of educational goals. New York: Longmans, Green.

Anderson, L. W., Krathwohl, D. R., & Bloom, B. S. (2001). A taxonomy for learning, teaching, and assessing: A revision of Bloom’s Taxonomy of educational objectives (Complete ed.). New York: Longman.

Bloom’s Taxonomy and the Arts.   Incredible Art Department.    As referenced at

https://www.incredibleart.org/files/blooms2.htm

Bloom’s Taxonomy.   Vanderbilt University.  Center for Teaching.   As reference at

https://cft.vanderbilt.edu/guides-sub-pages/blooms-taxonomy/

[7] Backwards Design. I had taken two graduate education courses in Literacy and one in Planning that were very influential in my approach to disciplinary literacy. One of the big take-aways from Understanding by Design by Grant Wiggins and Jay McTighe, 2nd Edition, Association for Supervision and Curriculum Development, 2005, was the idea they introduced of “backwards design”. Their point is that you can better teach understanding if you anticipate the evidence others will use in their assessments of what you are trying to do. When coupled with ideas about teaching literacy and fluency (see Literacy: Helping Students Construct Meaning by J. David Cooper, M. Robinson, J.A. Slansky and N. Kiger, 9th Edition, Cengage Learning, 2015), you can begin to introduce ideas about managing the design process in a coherent and alignable way.

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THE JEWELRY DESIGNER’S APPROACH TO COLOR

Posted by learntobead on February 16, 2019

THE JEWELRY DESIGNER’S APPROACH TO COLOR

by Warren Feld, Jewelry Designer


Abstract
Color is the single most important Design Element, whether used alone, or in combination with other Design Elements.    Yet jewelry creates a series of dilemmas for the colorist not always anticipated by what jewelry designers are taught in a typical art class.    This article reviews the basic concepts in color theory and suggests how to adapt each of these to the special requirements of beads and jewelry.   Special attention is paid to differentiating those aspects of color use we can consider as objective and universal from those which are more subjective.    The fluent designer is one who can maneuver between universal understandings and subjective beliefs when selecting and implementing colors, color combinations and color blends.  This involves managing the sensation of color light value (balance), the sensation of color contrasts (proportion), and the sensation of simultaneous color contrasts (context) among designer, wearer and viewer.

RETHINKING THE TEACHING OF “COLOR” IN JEWELRY DESIGN
You cannot paint with beads and other jewelry components.
I am going to repeat this:   You cannot paint with beads and other jewelry components.
When you take color class after color class rooted in art, they are teaching you how to paint.    You can’t do this with jewelry and beads.

As frustrating as this can be, you cannot ignore the fact that Color is the single most important Design Element.   Colors, their selection, use and arrangement, are believed to have universal powers to get people to see things as harmonious and appealing.   Color attracts attention.   A great use of color within and object, not only makes that object more coherent, it can be contagious, as well.    Using colors that do not work well together, or using too many colors or not enough colors, or using colors which look good on paper but distort in reality can put people off.

Designers can learn the artistic basics of Color concepts and theories.   They can reference this visual language of color to influence how they go about making choices, including those about picking and using colors.    However, jewelry artists who are fluent in design will be very aware of the limitations this artistic, painterly language imposes on them.    They will have to learn how to decode, adjust and leverage their thinking to anticipate how the bead and other related and integrated materials assert their needs for color, and how to strategically compose, construct and manipulate them.

Jewelry, unlike painting or sculpture, has certain characteristics and requirements which rely on the management and control of color, its sensation and its variability with a slightly different emphasis than learned in a traditional art class.  Jewelry is a 3-dimensional object, composed of a range of materials.  Jewelry situates, moves and adjusts in relation to the human body and what that body is doing at the moment.   To get the attention their jewelry deserves, jewelry artists must become fluent with color selection and application from their own disciplinary perspective.    We must understand color in jewelry as the jewelry is worn, and worn in a particular context or situation.

Beads  [here I use ‘beads’ as a stand-in for all the component parts and stringing materials used in a piece of jewelry]  are curved or faceted or otherwise shaped, and the shape and texture and material and dimensionality affect the color, its variation and its placement and movement on the beads surface.  They affect how light reflects and refracts, so depending on the angle at which you are standing, and how you are looking at the bead, you get some unexpected, unanticipated, sometimes unwanted colors in your piece of jewelry.

Additionally, you need to anticipate how the bead, when worn, can alter its color, depending on the source of light, the type and pace of movement of the wearer, and how the eye interacts with the bead at any point of time or positioning.   There are many gaps of light between each pair of beads, and you can’t paint these in.  The colors don’t blend, don’t merge, don’t spill over, don’t integrate.    You can’t create the millions of subtle color variations that you can with paint.

I’m not suggesting that beaders and jewelry makers be afraid of colors.    Rather, they should embrace them.  They should learn insights into understanding colors.  They should be inspired by colors.   They should express their artistic and creative selves through color.    They should use color palettes to their fullest.    They should recognize how their various audiences see and claim and interact with color.

It is most important that jewelry designers understand color, its use and application from their own disciplinary standpoint.   In some sense, however, the approaches of most bead artists and jewelry designers too often remain somewhat painterly – too routed in the Art Model.    The Art Model ignores things about functionality and context.    It diminishes how the individuality of the designer, and the subjective responses of the wearer and viewer affect each other.  In many respects, these are synergetic, mutually dependent and reciprocal.  The Art model understands the success of jewelry as if sitting on an easel, not as it is worn.

As a result, color theories get oversimplified for the jewelry artist.   “Value” is barely differentiated from “Intensity”.   Color selection focuses too much on harmony, and too little on resonance and edginess.  Color training too often steers jewelry designers towards a step-by-step, paint-by-number sort of approach to color selection and application.   The co-dependent relationship between Color and other Design Elements is downplayed and glossed over.    This is a major disservice.

So, I’ve tried to re-think how we could and should think about and teach “color” to jewelry artists.     Not easy.   Art and Design Theory suggests that, in order to teach designers to make good choices, we need to break down color concepts and theories into teachable and digestible groups of skills.    And then show how the next set of skills builds upon the first.

We need to show jewelry artists what kinds of color choices they will be making as they create pieces of jewelry, and then put them in situations where they are forced to make these kinds of choices.     We need to think of colors as “building blocks”, and the process of using colors, as one of creative construction.   Creative construction requires focusing on how color (and multiple colors) is (are) sensed, and sensed by various audiences which include the artist him- or herself, and the wearer and the viewer, and the exhibitor, collector, and the seller, if need be.

So, that’s where I’ll begin with color:   Delineating the types of choices that the jewelry artist needs to make, starting with choices about picking colors.

Picking Colors
As a design element, color is used to attract attention.   It aids in grouping some objects and setting boundaries between others.   It can emphasize and focus.   It conveys meaning and value.   Usually color enhances the aesthetics and appeal.    Color can be used as an organizing tool and create segments, components, rhythms, movement, dimension and hierarchical arrangements within your jewelry composition.   Color can affect the figure/ground relationship of the composition.

There are many different kinds of choices involved, when using Color:

Choices about colors based on our understanding of…
– Personal strategies for picking colors or finding inspirations for colors
– Color theories and concepts
– How the bead (and related jewelry materials) asserts its (their) needs for color
– How color affects the viewers of color
– The process for designing jewelry with color
– The situation or context within which the jewelry is to be worn

Part of picking colors is very personal and subjective.   And part of this is very strategic and must be managed.    That is, part of picking colors is about anticipating more universal understandings about how various audiences will sense and pick colors.     How do you actually go about picking your colors, and then deciding on your final colors for your piece?   What kinds of things influence you in choosing colors?   What inspires you?   Where do you look for inspiration?    Do you have favorite colors and color combinations?    Or colors and color combinations that you detest?    How do you anticipate how others will view and evaluate the colors you pick?

Choosing Colors is an involved exercise.     Most people avoid this kind of exercise, and settle for a set of colors that match.    But, in design terms, Colors are used by the designer to clarify and intensify the effects she or he wants to achieve.

What does it mean to “clarify and intensify” the effects you might want to achieve?   For example, the artist may use color to clarify and/or intensify any of these kinds of things…
– delineation of segments, forms, themes, areas
– expressions of naturalism or abstraction
– enhancing the sense of structure or physicality (forward/recede; emphasize mass or lines or surfaces or points)
– playing with light (surprise, distort, challenge, contradict, provoke)
– altering the natural relationship between the jewelry and the situation it is worn in (context, clothing, setting)

Color is the primary Design Element designers choose to express their intent, establish unity, create rhythm, set movement and dimensionality in place, enhance shape, make points, lines and planes come alive, and the like.    Alas, too few people apply this kind of thinking and make this kind of effort when choosing colors.

For myself, I know that as I start to play with my design arrangements, I also begin to identify potential color issues.    Designs are imperfect.   Beads are imperfect.  Colors are imperfect.   With each issue, I try to figure out solutions – other things I can do with colors to make everything work.   My choices begin with scientifically proven color theories – shared universals that virtually everyone has about picking colors.

In literacy terminology, this is called decoding. Then I begin to personalize my choices so that my results show more of my individuality as an artist.   Some of these latter choices do not necessarily reflect shared universal understandings about color, its sensation and its use.   In literacy terminology, my ability to move back and forth between the objective and subjective is called fluency.

Bead Choices
The bead – its very being – creates as series of dilemmas for the colorist.    And each dilemma is only overcome through strategically making and managing choices about color and design.
Such dilemmas include things like… 

  • Beads are not the same as using paints
  • Can’t blend beads
  • Boundary issues
  • Issues associated with shapes, faceting, edges, crevices
  • Jewelry reflects and refracts light, and this may change as the wearer moves, or lighting changes, or perspective and angle of vision changes, or materials or material mixes change
  • Limits in the range of colors (and color tones) you can pick from
  • Issues associated with the fact that jewelry as worn, takes many shapes/positions, as the person moves, and the color appearance may change or vary
  • Beads are parts in whole compositions, and juxtaposition of 2 or more beads may change or vary the colors’ appearance
  • Jumping from bead to bead within the composition, means the viewer’s mind has to fill in where there are gaps of color to give the illusion there is a continuance of color throughout the composition

Yet most people do not recognize or anticipate these kinds of dilemmas.

Emotions, Moods and Choices
The emotional and psychological effects of color are undeniable.  These effects are usually felt through processes of color comparisons and contrasts.   The better designer anticipates the goals of the wearer, and what emotions and moods the wearer wants to evoke in all that see the jewelry as worn.    This might be appeal, beauty, trust, power, wealth, intelligence, and the list goes on.


Designing With Color – Many Choices
The jewelry designer must be strategic with color, which comes down to..

  1. Selection
  2. Placement
  3. Distribution
  4. Transition
  5. Proportion

Designers must be intentional, not only with the selection of colors, but in the placement of color within the piece, as well.     The designer achieves balance and harmony, partly through the placement of colors.    The designer determines how colors are distributed within the piece, and how colors transition from one color to the next.   And the designer determines what proportions of each color are used, where in the piece, and how.   These kinds of choices affect movement and rhythm, dimensionality, and resonance.

Subjective or Objective Choices?
SOME TOOLS FROM ART THEORY

Many people are often skeptical that you can choose colors with any basis of rationality.     Choosing colors is intuitive, subjective, personal.    You can’t teach people to be better users of colors, because you’re either born with a sense of color, or you are not.

People seem to have cultural or social expectations about the meanings of some colors.   When Vanderbilt students see black and gold, they associate it with school colors.   When others see black and gold, they associate it with something else.    The same goes for University of Tennessee Orange, and so forth school to school.

If we are to be able to teach jewelry makers and beaders to be more scientific in their choices of colors, and be able to anticipate how their various audiences respond to colors, then we would need to have some objective rules, rules that refer universally to just about everyone.  Rules that inform people what colors are best.   What colors go together, which ones do not.   Rules that show how to manipulate color and its expression in perfect and predictable ways.

But everything seems so subjective.

When people see colors on the vertical, they may respond very differently than when they see these same colors on the horizontal.

Look at flags of countries around the world.   Many flag colors are red, white and blue.

If you look at France’s flag, you have red/white/blue on the vertical.

Russia’s flag has red/white/blue on the horizontal.

You frequently find that people might like a color arrangement in a vertical organization, but feel very uncomfortable, or have much disdain for those same colors, when found in the horizontal.

COLOR TOOLS AND THEIR THEORETICAL BASIS
Sensation Management

Color research over the past 100 years or so suggests that there are many universals in how people perceive, understand and respond to colors.   These universals provide the basis for several “sensation-management-tools” jewelry designers might use to help them manipulate various design elements and their arrangements within a jewelry composition.    Some of the most useful color tools are those which designers use to control how to make one color relate to another.     These have to do with creating and managing…

A. Sensations of Color Balance (Light Values)
B. Sensations of Color Proportions (Color Contrast)
C. Sensations of Simultaneous Color (Simultaneous Color Contrasts)

As jewelry designers, we need to know…

  • What these color TOOLS are, and with which we can play
  • What the special demands beads (and all other materials) place on our use of these TOOLS
  • How we can push the limits of these TOOLS to achieve harmony, variety and emotional responses
  • How Far We Can Push the limits of these TOOLS to achieve parsimony and resonance

Toward this end, we need to know a little bit about the research and theories these tools are based upon.We need to understand some things about perception and cognition.That is, we need to understand, as people interact with our jewelry, how the brain comes to see color, recognize color, and interpret color in context.

Theory / Research Underlying These Color-Sensation Management Tools
My favorite book on the research into the theoretical bases of these kinds of color management tools is by Johannes Itten [2] called The Elements of Color.    The most important theories about color universals for jewelry designers, as detailed in his book, include,

  1. After Images
  2. Use of the Color Wheel
  3. Color Schemes
  4. Color Proportions
  5. Simultaneity Effects

As a design element in and of itself, Color (and its attributes) are universally understood as if they were objective facts which comprise a visual grammar.  It is important to understand how to employ universal understandings about color.

Universality, in and of itself, however, is necessary but not sufficient for understanding why some color use draws your attention, and others do not.  Here aspects of subjective interpretations and reactions, given the context, have great influence.The fluent, successful jewelry designer should understand both those universal and subjective aspects of color.

The initial discussion below, however, primarily concerns itself about color as a design element – that is, as something universal and objective.

(1) After Images
The first research had to do with After Images.    If you stare at a particular color long enough, and close your eyes, you’ll begin to see the color on the opposite side of the color wheel.   So, if you stare at red, close your eyes, and you’ll see green.

I know you want to do this, so stare away:


So our first color-sensation tools are based on LIGHT VALUE.    Each color has its own energy signature.  This seems to be universally perceived, and perceived in the same way.

Some colors have a positive energy signature; other colors have a negative energy signature.   The brain wants to balance these out and harmonize them into some kind of zero-sum outcome.    Everyone seems to see after images and see the same after images.    It seems that the eye/brain wants somehow to neutralize the energy in color to achieve some balance or 0.0 point.      The brain always seeks a balanced energy in light and color.   The human eye is only “satisfied” when the complementary color is established.

[This is the basis underlying the various color schemes below. ]

If red had an energy of +10  (I’m making up this scale), and the eye/brain then convinced your psyche to see green, then I would suppose that green would have an energy of -10.   Hence, we reach a 0.0 point (+10 – 10 = 0).

Again, the brain wants balance, harmony, beauty, non-threatening situations.   The brain does not want edginess, tension, anxiety, fear, or ugliness.   So, when you perceive red, your brain, in knee-jerk fashion, and in the absence of other information which might lead to a different interpretation of the situation, tries to compensate for the imbalance by also seeing green.

And we can continue to speculate that your eye/brain does Not want you the designer to overly clarify and intensify, should this result in a more resonant, perhaps edgy, composition.   This takes you too far away from 0.0 energy, and starts to become threatening.   It might excite you.   It might revolt you.   In either case you would react, feel, sense the power of color, but maybe not in a more balanced way the eye/brain would prefer.

But all jewelry designers need to know, and this is important, that their guiding star is “Resonance”, and this can take you a little beyond the harmony the brain seeks.     Creating a little “edginess” in your jewelry can’t hurt, and might better help in achieving finish and success.   But creating too much “edginess” might strike too forcefully at the heart of our pre-wired anxiety response, and our brain will not let us go there.   Your eye/brain does Not want you to push yourself and your jewelry too far to the edge with color.  This countervailing force might create tensions with your artistic and design intentions.

The eye/brain wants balance, harmony, monotony.     Red and green can seem so much fun at Christmas time.    But if you put your red and green necklace on a copy machine, and took a photocopy of it, it would all look like one color of black.    Red and green will always copy as the same color and shade of black.

And that is how we perceive them.    And cognate them.   We see red and green as the same.   As the same color black.    And if we assign red a +10 score, and green a -10 score, the eye/brain is happy to end up with a 0.0 score.  This combination can be boring and monotonous.   Combinations of red and green can feel unified and appear varied, yet somehow fail as choices in our jewelry designs.

And it is important to recognized that if, your composition only uses red, that in reality, when something doesn’t balance off the color red, in this case, the brain will create its own after image – some sensation of green —  to force that balance.   The brain wants to feel safe and in harmony and balance.    Everyone’s brain seems to operate similarly so that this aspect of perceiving color is universally employed.

How far the jewelry designer should fight this universal tendency is up for debate.    However, when initially picking colors to combine in a piece, we might try to achieve this 0.0 balance score (thus, a point of harmony and balance), and then, by clarifying and intensifying, deviate from it a little bit, but always with an eye on that 0.0 – what anyone’s eye/brain is driving it to do.    We want the eye/brain to feel satisfied and “safe”, but as a designer, we also want to give the jewelry a punch, a wow, an edge.    There are many color tricks and techniques that the designer can apply here.


(2) The Color Wheel: A Spectrum of Light Values
Science and Art Theory have provided us with tools to help us pick and combine colors.    One tool is the Color Wheel.    With almost every book about color, there is a Color Wheel.   Some are more detailed than others.   Some are easier to turn and manipulate.    They all have different colors at the North, South, East and West points, but it is the same series of colors, ordered in the same way, color to color.

It is important to understand how to use the Color Wheel.  This curtain of color provides the insights for selecting and arranging colors that might go together well.   The color wheel helps us delineate what color choices we can make, and which combinations of colors might work the best together, to achieve a perceived harmony and balance.

The Color Wheel is a tool and a guide.   It’s not an absolute.   Beads don’t always conform to the colors on the wheel; nor do they reflect light and color in ways consistent with how these colors appear on the wheel.

Look at this color wheel:

Get some color pencils, and color in all the colors around the wheel.

On the Color Wheel, there are 12 colors arranged into three families of color.

The Primary Color [3] family includes three colors:   yellow, blue and red.     These colors present the world as Absolutes.  They are definitive, certain, and steady.   They convey intelligence, security, and clarity.

The Secondary Color family includes those colors you can make by mixing any two primary colors.   These three colors are:  green, orange and violet.    These colors present the world as Contingencies.  They are situational, dependent on something, and questioning.   They convey questioning, inquiry, risks assessed against benefits.

The Tertiary Color family includes six colors.    Each of these colors is a mix of one of the primary colors and one of the secondary colors.  These include:  red-violet, yellow-orange, blue-green, blue-violet, yellow-green, red-orange.   These colors show Transitions.   These colors are useful for transitioning from one primary or secondary color to the next.    They bridge, integrate, tie things together, stretch things out.   They give a sense of before and after, lower then higher, inside and outside, betwixt and between.    They convey ambiguity or a teetering on the fulcrum of a scale.

As you begin to pick colors, you will also want to manipulate them – make them lighter or darker, brighter or duller, more forward projecting or more receding, and the like.   Expressions of color are referred to as attributes.  Expressive attributes are the ways you use color as building blocks in design.   So, here are some important building block/color terms/attributes and vocabulary.


(3) Color Schemes – Rules for Balancing Light Values
Color schemes are different, universally recognized and proven ways to use and combine colors, in order to achieve a pleasing or satisfying result.

Good color combinations based on color schemes have balanced, harmonious tonal values – their light energy levels balance out at the zero-zero (0.0) point.    Better designers like to tweak these combinations a bit, in order to evoke an emotional and resonant response to their work.

Color Schemes, then, as represented in a Color Wheel, are based on harmonizing (e.g., zero-sum) combinations of colors.   Color schemes – like the split complementary scheme of violet, yellow-green and yellow-orange – are different combinations of colors the Light Values of which add up to zero, and achieve harmony.

You can place geometric shapes inside the Color Wheel, and rotate them, and where the points hit the wheel, you have a good color combination.    For example, if you place an equilateral triangle (all sides are equal length) within the circle, as in the diagram below, the points touch Yellow, Red and Blue.   If you rotate it two colors to the right, it touches Orange, Violet and Green.

Different color schemes are associated with different geometric shapes that you can overlay within the wheel, and rotate, thus helping you select colors that work well together.


With color schemes, you always need to think about things like:

  1. Whether one color should predominate, or all colors should be more or less equal
  2. Whether there should always be a “splash of color”, as interior designers like to say — a “drama” color to achieve exciting, focal, look at me first effects
  3. If symmetry works with or against your color choices
  4. If you need to adjust intensity (brightness) or value (lightness) in each color, to get a better sense of satisfaction
  5. If you need to adjust the proportions or distributional patterns or arrangements of each color used; that is, experiment with same colors, different placement or different sizes or different quantities or different shapes or mixes of shapes

Let’s look at the three most popular, often-used Color Schemes – Analogous, Complementary, and Split Complementary.

Analogous
The analogous color scheme is where you pick any 3 hues which are adjacent to one another on the color wheel.   For example, you might pick yellow-green, yellow, and yellow-orange.   This scheme is a little trickier than it seems.    It works best when no color predominates.    Where the intensity of each color is similar.   And the design is symmetrical.   I also think this scheme works best when you have blocks of each color, rather than alternating each color.   That is, BETTER:  color 1, 1, 1, 1, 1, 2, 2, 2, 2, 3, 3, 3, 3 rather than WORSE: color 1, 2, 3, 2, 1, 2, 3, 2, 1, 2, 3, 2, 1.

Complementary  (also known as “true complementary” or “dyadic”)
The complementary color scheme is where you pick any 2 colors which are the direct opposite on the color wheel.   For example, you might pick yellow and violet.   To use this color scheme effectively, you would balance the contrast of the colors by value (lightness/darkness) and/or intensity (brightness/dullness).   In this color scheme, one color has to predominate.

Split Complementary
This is the most popular color scheme.  Here you choose three colors:  a hue and the hues on either side of its complement.   For example, you might choose yellow and blue-violet and red-violet  (thus, the two colors on either side of Violet – the complement).   In this scheme, one color needs to predominate.   This scheme works well with both symmetrical and asymmetrical designs.  You can use an isosceles triangle (has two sides with equal length) within the Color Wheel to pick colors.

One thing I like to do with this scheme is arrange all my beads, then replace one color with one of the others, and vice versa.    Let’s say you had 20 blue-green (aqua), 10 orange, and 5 red beads, which you had laid out in a satisfactory arrangement.    You could change it to 20 orange, 10 blue-green, and 5 red beads, and it would look just as good.

A lot of people have difficulty using the color orange in jewelry designs, but find it easy to use blue-green.   Here’s a nifty way to trick them into using orange, and liking it.   Do the composition with blue-green dominant, then switch out all the blue-green for orange, and any orange you used for blue-green.

There are many other color schemes.   Some examples:

Analogous Complementary
.(3 analogous colors, and one complement of one of these 3).             Example:  blue-violet, violet, red-violet with yellow-green.

Triadic
:  (3 tertiary hues equidistant on the color wheel.)             Example:  red-violet, yellow-orange, and blue-green.  You can use an equilateral triangle within the color wheel to help you pick choices.

Tetradic:
   (Using 4 colors, a double complementary scheme).   Example:   Yellow-green, orange, red-violet, and blue.   You can use a square or rectangle within the color wheel to help you pick choices.

Hexadic:   (Using 5 colors).   Can use a pentagon within the color wheel to select your colors.

Monochromatic:   (A single hue, though with different intensities, tints and shades)

Achromatic:  (black and white and gray  (without color))

Neutrals:   (mixes of hues to get browns (or grays))

Clash:  (combines a color hue with a color on either side of its complement).

Example:   blue w/red-orange or orange-yellow

There are many books, as well as free on-line color scheme designer apps to check out and play with.

(4) Color Proportions and the Sensation of Color Contrasts
Just because the colors picked conformed to a Color Wheel, doesn’t mean that they will be successful within your jewelry composition.   It turns out that making color choices based on Light Values alone are less than perfect.   Colors do not occur in a vacuum.    They appear next to other colors.   They appear within a situation or context.   They reflect and refract light and shadow differently, depending on setting, lighting, and context.

That means, perceiving and recognizing one or more colors is important information to have, but not enough information for the brain to determine if the object is satisfying or not, or safe or not.    People do not yet have enough information to make an absolute choice whether to wear or buy a piece of jewelry, at this point.

This bring us to the sensation of Color Contrasts.   Colors appear together in different proportions.   This also affects the brain’s processes of trying to harmonize them – that is, achieve a light value of zero.

Another series of color research focused on the effects of color proportions.   These scientifically derived proportions show the joint effect of 2 or more colors, if the brain is to score their sum as a value of 0.0.   (Again, I’ve made up this scoring, but you get the point about reaching equilibrium).     The brain would like to know, not only what color it is, but what proportion relative to other colors, we have before us.

As designers, to achieve a sense of harmony and balance, we are going to mimic what the brain does when seeing more than one color – we are going to vary the proportions so that, in combination, the sense of that perceptual and cognitive zero-sum game is still maintained.

And again, I’ll make the point that not all compositions have to be perfectly harmonious.

Itten has a picture of the ideal and relative proportions of colors in harmony and balance.

Yellow to purple, 1:4   (This is read as “1 in 4”, and means that given 4 parts, 1 should be yellow and the remaining 3 should be purple.  )

Orange to blue, 1:3
Red to green, 1:2
Yellow to orange: 1:1.3

Choreographing Color Blending and Transitioning:
Playing With Proportions

ColorBlock Bracelet, Warren Feld, 2017   (playing with progressive proportions)

Every so often, you might want to create a rainbow, or some sequencing of colors, say from light to dark, where all the colors seem to emerge from the last, and bleed into the next.    This is much more difficult with beads than with paints for all the usual reasons discussed above.

A “Random” selection or placement of colors doesn’t usually work as well as selecting and placing based on some more mathematical formula.  “Alternating” or “graduating” colors doesn’t always work as well, either.    You must create a more complex, involved patterning.   You must choreograph the layout of colors, so that, from a short distance, they look like they are blending, and gradually changing across the length of your piece.

Monet’s Garden Bracelet, Kathleen Lynam, 2013  (using math formula)

One of the easier mathematical formulas to come up with as a way to choreograph things, is to play with color proportions.   Go bead by bead or row by row, and begin with the ideal proportionate relationship between two colors.    Gradually manipulate this down the piece by anticipating the next ideal proportionate relationship between the next two colors that need to follow.

In fact, any kind of statistical or mathematical formula underlying an arrangement will work better than something random or intuitive, when managing color blending and transitions.

(5) Simultaneity Effects and the Sensation of Simultaneous Color Contrasts
It turns out there is even more to how the brain recognizes and tries to harmonize colors.  Knowing (1) the color (light value) and (2) the relative proportions (contrasts) of color within the piece of jewelry is necessary, but still not enough for the brain to decide whether the piece of jewelry will be satisfying, finished and successful, or somewhat ugly, not buy-able or unwearable.

Some colors, when sitting on or near a particular color, are experienced differently, than when sitting on or near a different color.    The line of research we are focusing on here deals with what are called Simultaneity Effects.   Colors can be affected by other colors around them (simultaneous color contrasts).    Colors in the presence of other colors get perceived differently, depending on the color combination.

Simultaneity Effects are a boon to the jewelry designer.   They are great tools for such things as… 

  • Filling in the gaps of light between beads
  • Assisting in the blending of colors or the sense of movement of colors along a line or plane
  • Assisting in establishing dimensionality in a piece that otherwise would appear flat
  • Harmonizing 2 or more colors which, on as a set, don’t quite match up on the color wheel
  • Establishing frames, boundaries or silhouettes
  • Re-directing the eye to another place, or creating sense of movement

For example, a White Square on a Black background looks bigger than a Black Square on a white background.  White reaches out and overflows the boundary; black contracts.


Gray always picks up some of the color characteristics of other colors around it.


Existence of these simultaneity effects is a great piece of information for the designer.  There will be gaps of color and light between beads.   Many bead colors are imperfect, particularly in combination.    Playing with what I call “grays” [thus, simultaneity effects] gives the designer tools to overcome some of the color limitations associated with the bead.

Simultaneity effects trick the brain into filling in those gaps of light between beads.  Simultaneity effects trick the brain into believing colors are more connected and blended and mutually-supportive than they would, if separately evaluated.    Simultaneity effects trick the brain into seeing satisfying arrangements, rhythms, and dimensionality, where, without them, things would be unsatisfying instead.

A final example of simultaneity effects has to do with how people sense whether colors are warm or cool.   In one composition, depending on the color mix, a particular color might be felt as “warm”.   In a second composition, with a different color mix, that same color might be felt as “cool”.

Here the yellow square surrounded by white feels lighter, brighter and a different temperature than its counterpart.    The red square surrounded by the black feels darker, duller, and a different temperature than its counterpart.

Again, simultaneity effects give tools to the jewelry designer for intensifying and clarifying the design, without disturbing the eye/brain pre-wired fear and anxiety responses.    These allow you to “blend” and build “bridges” and create “transitions.”   You have a lot of tricks to use here which enable you to push the envelop with your designs.   And still have your piece be judged as beautiful and appealing.

Simultaneity Effects are some of the easiest things the jewelry artist can control and manipulate, to fool the brain just a little bit.    They let you bring in unexpected colors, and fool the brain into seeing color coordination and color blending.   They let you convince the brain that the color proportions are correct when, in reality, they are not.  They let you convince the brain to jump the cliff, which the gap between beads presents.

For the brain, gaps between beads – that is, areas with undefined colors, creates work for the brain, and is fraught with danger.  The brain has to actually construct a color and meaning to fill in this gap.  Without any clues or rules or assistance, it is more risky for the brain to jump the cliff, so to speak, and fill in the gaps with color, than it is for the brain to follow an easier pathway and simply define the jewelry as ugly or boring and reject it and move on.   Similarly, simultaneity effects convince the brain to look around corners, go into crevices, explore and move around the whole piece from end to end.

It is at this point in the design process where the jewelry artist must be most fluent, creative and strategic in using color.     It is primarily and most often through establishing, and then managing, the sensation of simultaneous color contrasts where the artist begins to build that connection between audience and self, wearer and resonance, the wearing-of and the context, coherency and contagion.

With Simultaneity Effects, colors begin to take on meanings and emotions.    These can be as simple as sensations of warm and color, close and far, approaching and fleeing, soft and harsh.   Or they can be much more complex, even thematic and symbolic.


The Use of “GRAYS” (simultaneity effects) to tie things together – Blending and Bridging

With beads, the eye often needs to merge or coordinate colors, as it scans any piece.  And then there are the gaps of light between beads.  The eye needs help in spanning those gaps.   The Artist needs to build color “bridges” and “transitions”, so that the eye doesn’t fall off a cliff or have to make a leap of death from one bead, across the gap, all the way to the next.

One easy technique to use is to play with simultaneity effects.  One such effect is where gray takes on the characteristics of the color(s) around it.

In beads, there are many colors that function as “grays” – gray, black diamond, alexandrite, Montana blue, prairie green, fuchsia, Colorado topaz – colors that have a lot of black or gray tones to them.    Most color lined beads result in a gray effect (where the class encasing distorts the inside color).  Metallic finishes can result in a gray effect.

Aqua/peach lined Antique rose Teal iris

In one piece I made, for example, I used 11/0 peach lined aqua beads as a “gray” to tie in larger teal and antique rose beads together.    While aqua is different than teal and the peach is different than the antique rose, in combination, the aqua/peach-lined beads acted like a gray.  When close to the teal iris beads, the aqua took on the teal color; when close to the antique rose beads, the peach took on the antique rose color.   Gray colors pull from one bead, and transition to the next in a very subtle way, that tricks the brain, but does not disturb it.


Expressive Attributes of Color and Color Contrasts:
Important Color Terms and Vocabulary

Each color on the wheel is called a HUE.     Hues are pure colors – any color except black or white.    And if you look again, there is no black or white on the Color Wheel.

BLACK
is the absence of color.   We consider black to be opaque.   Usually, when people see black, they tend to see shadows.   With black, designs tend to feel older, more antique’y, richer, more traditional and solid, and seem to have a patina around them.

WHITE is all the colors merged together.    When all colors in “light” merge, you get White.  When all the colors in paints or pigments are merged, you get a neutral gray-black or beige.   With White, designs tend to feel sharper, brighter, more contemporary.

INTENSITY and VALUE.  Better jewelry designers are those who master how to play with INTENSITIES and play with VALUES.   This means they know and are comfortable with manipulating bright and dull (intensity), and light and dark (value).    They know the subtle differences among red, pink and maroon, and how viewers react to these.    They know how to punctuate – BAM! – with Yellow, and EASE – with purple, and CALM – with blue.

The contrasts between Bright and Dull or Light and Dark are not quite the same.    Bright and Dull (intensity) has to do with how much white, gray or black underlay the Hue or pure color.    Low intensity is duller; high intensity is brighter.    Think of a Stop Sign.   It could have just as easily been Red, Pink or Maroon.    Red is the most intense – the brightest of the 3 – and hence the sign is Red.   You can see red from the farthest distance away.    Red is “Bright (intensity)”, but not necessarily “Lighter (values)” than Pink or Maroon.

The contrasts between Light and Dark are called VALUES.  A lower value is darker, though not necessarily duller (intensity).   Pink has a higher value than maroon, because it is lighter.   Yellow is the lightest color; violet is the darkest.    Yellow has a higher value than violet.

Unfortunately, in many texts and guides written by Bead Artists and Jewelry Designers, they combine the concepts of intensity and value into a single concept they refer to as “Values”.   Bead Artists and Colorists often write that the “secret” to using colors is to vary “values”.     When they refer to “values”, they are actually combining these two color theory concepts – “values” and “intensities”.    Both are really different, so this combined meaning is a disservice to the bead artist and jewelry designer trying to learn to control color choices and color expression.

INTENSITY AND VALUES EXERCISE
Intensity Exercise:

Use your Blue Pencil, as well as your White, Gray and Black Pencils, to color in the 2nd column.   Start by coloring in all the squares with a medium shade of blue.

Using your white, gray and black pencils, now vary the darkness of the blue to approximate the darkness of the grays in the 1st column. 

Values Exercise:

Using your Blue Pencil only, color in each cell in the table below, making the top cell the lightest (highest value), subsequent cells darker than the previous ones, and the last bottom cell, the darkest (lowest value).   [Press lightly on the pencil when coloring in the first cell, and then harder and harder as you go down the column.]

So, as you work with people to create jewelry for them, you make choices about, and then manipulate:

– colors
– balance and harmony (distribution, placement, and proportions)
– intensities
– values
– simultaneity effects

Let’s say you wanted to design a necklace with blue tones.   If you were designing this necklace for someone to wear at work, it would probably be made up of several blue colors which vary in values, but Not in intensities.   To give it some interest, it might be a mix of light blue, blue, dark blue and very dark blue.    Thus, the piece is pretty, but does not force any power or sexuality issues on the situation.

If you were making this same necklace for someone to go out on the town one evening, you might use several blue colors which vary in intensity.    You might mix periwinkles and Montana blues and cobalt blues and blue quartzes.     You want to make a power or sensual statement here, and the typical necklace someone would wear to work just won’t do.

Let’s continue with some more important color building blocks or concepts.

TINT, SHADE and TONE are similar to values and intensities.    They are another way of saying similar things about manipulating color Hues.    TINTS are colors with white added to them.  Pink is a tint of Red.    SHADES are colors with black or gray added to them.   Maroon is a shade of Red.    And TONES define the relative darkness of a color.    Violet is a dark tone and yellow is a light tone.    Red and green have the same tonal value.   “Tones” are what copy machines pick up, and the depth of the black on a photocopy relates to the tonal value of the colors on the original paper you are copying.   Red and green photocopy the same black color.   They have the same tonal value.

TEMPERATURE.  Colors also have Temperature.   Some colors are WARM.   The addition of black tends to warm colors up.   Warm colors are usually based in Red.   Red-Orange is considered the warmest color.   Warm colors tend to project forward.

COOL
colors are usually based in Blue.   Green-blue is the coldest color.   Addition of white often cools colors.   Cool colors tend to recede.

Given the other colors which surround them, however, usually warm colors may appear cold, and vice versa.

Juxtaposing colors creates MOVEMENT and RHYTHM.   By creating patterns, you guide the brain/eye in its circuitous route around the piece, as it tries to make sense of it.   Juxtaposing Warm with Cool colors increases the speed or sense of movement.


Some colors tend to PROJECT FORWARD and others tend to RECEDE.   Yellow is an advancing color.  Black recedes.     You can play with this effect to trick the viewer into seeing a more MULTI-DIMENSIONAL piece of jewelry before her.   By mixing different colors and different finishes, you can create a marvelous sense of dimensionality.

 

  • Faceted, Glossy beads will tend to look closer and capture the foreground
  • Smooth, Glossy beads will tend to capture the middle ground
  • Matte, Dull, Frosted, or Muted beads will tend to fall into the background



To Reiterate Some of The Key Ideas and Understandings
The color research begins to open up ideas about how the brain processes color, and which of these processes might be seen as universal, and which more subjective.

The brain first perceives, then tries to understand the color as a color.    It senses Light Values.

The brain perceives, then tries to understand the color relative to other colors around it.    It senses Color Contrasts.

At the same time, the brain perceives and tries to understand the color within some context or situation, to gauge more meaning or emotional content.   It interprets Simultaneous Color Contrasts within the boundaries of a context, situation, personal or group culture.

The END RESULT is simple:
Should we consider the jewelry to be finished and successful?
Should we like the jewelry or not like it?
Should it get and hold our attention, or not?
Should we approach it, or avoid it?
Should we get excited about it, or not?
Should we comment about it to others?
Should we buy it?
Should we wear it?

All this perceptual and cognitive and interpretive activity happens very quickly, but somewhat messy.  Some of it follows universal precepts.   Some of it is very subjective.   Our brain is trying everything it can to make sense of the situation.   It tries to zero-sum the light values.   It has to take in information about a color’s energy signature.  It has to take in information about how much of one color there is in relation to other colors.   It has to take in information about emotional and other meaningful content the juxtaposition of any group of colors within any context or situation represents.

With any piece of jewelry, the artist and designer is at the core of this all.    It is the designer, in anticipation of how others perceive, recognize and interpret colors in their lives, who establishes how color is used, and manages its expression within the piece.    The jewelry designer is the manager.    The designer is the controller.   The designer is the influencer.   The designer establishes and conveys intent and meaning.

DECODING COLOR AS A DESIGN ELEMENT


A composition in orange and blue.

Art and design theory informs us how to objectively use color.    That means, there are universally accepted shared understandings and expectations about what makes a piece of jewelry more satisfying (or dissatisfying) in terms of choices about color.

So, when we refer to our lessons above about color use, and examine the orange and blue necklace above, we can recognize some problematic choices about color.

The first is about color proportions.      The most satisfying proportionate relationship between orange and blue is 1:3.    That means, for every 3 parts, one should be orange and two should be blue.    In our illustrated composition, the relationship is more 1:2 or half orange and half blue.   To make this piece more attractive and satisfying, we would need to reduce the amount of orange and increase the amount of blue.

The second is about color schemes.    Here we have a 2-color, complimentary color scheme.   To make this piece more attractive and satisfying as a complimentary color scheme, we have learned that one of the two colors should predominate.   Either we have to add more orange, or have to add more blue.

So, we have decoded our Color Design Element and we see that the proportions are less than optimal, and the color scheme chosen is less than optimal.    To make the necklace more appealing, and in conformance with universally agreed upon understandings about good color use, we will need to increase the amount of blue and decrease the amount of orange, so that we get a 1:3 (orange to blue) proportionate outcome, and we allow one color to predominate.

Let’s look at another example:


Composition in green, white and red.

First, white is not considered a color.   We can ignore it.

Second, proportionately, there should be equal amounts of green to that of red.   The relationship is 1:2, meaning for every 2 parts, 1 should be green and 1 should be red.    Proportionately, in this piece, we are close to this proportionate relationship.

Third, we have, in effect, since we ignore white, a 2-color complimentary color scheme.    We have learned that in this scheme, one color should predominate.

That means, in this composition, the current use of color will not and cannot work.  It results in an unacceptable and unsatisfying use of color.    Proportionately, both colors need to be equal.   Color Scheme wise, one color needs to clearly predominate.    We can’t conform to both universally-accepted shared understandings about the use of green and red in a 2-color scheme.


DESIGNING JEWELRY WITH COLOR
Always remember that your choice of color(s) should be secondary to the choices you make about concept, theme, arrangement and organization.    Color should be used to enhance your design thinking.    Color should not, however, be the design.

When we study color from a design standpoint, we think of color as part of the jewelry’s structure.  That means, color is not merely a decorative effect or object.    It is more like an integral building component which has been organized or arranged within a larger composition.   As a component, it is a “Design Element”.    Color is the most important Design Element.      It can both stand alone, as well as easily be combined with other Design Elements.  There are some universal aspects when color is objectively understood as an element of design.   As part of an arrangement, we begin to treat color in terms of Principles of Composition, Construction and Manipulation.   Color takes on some subjectivity.    Its effects become much more dependent on the artist’s intent and the situation in which the jewelry is worn.

Color is used to express meaning and enhance meaningful expressions.   We use color to express elements of the materials used, like glass or gemstone.   We use color to express or emphasize elements of the forms we are creating.   We use color to enhance a sense of movement or dimension.   We use color to express moods and emotions.   We use color to influence others in sharing the artist’s inspirations and aspirations.

As designers, we…
– Anticipate how the parts we use to make a piece of jewelry assert their needs for color
– Anticipate shared universal understandings among self, viewer, wearer, exhibitor and seller about color and its use
– Think through how colors relate to our inspirations and how they might impact our aspirations
– Pick colors
– Place and arrange colors
– Distribute the proportions of colors
– Play with and experiment with color values and color intensities
– Leverage the synergistic effects and what happens when two (or more) colors are placed next to one another
– Create focus, rhythm, balance, dimension and movement with color
– Create satisfying blending and transitioning strategies using color
– Anticipate how color and the play of color within our piece might be affected by contextual or situational variables
– Reflect on how our choices about color affect how the piece of jewelry is judged as finished and successful by our various client audiences
– Use color to promote the coherency of our pieces, and the speed and extent to which attention by others continues to spread

Fluent designers can decode color and its use intuitively and quickly, and apply color in more expressive ways to convey inspiration, show the artist’s strategy and intent, and trigger an especially resonant, energetic response by wearers and viewers alike.

Don’t get into a Color Rut
And a last piece of advice.

Don’t get into a color rut.    Experiment with different colors.   Force yourself to use colors you usually do not use or avoid.     If it’s too psychologically painful, make a game of it.

————————————————————————————


WARREN FELD, Jewelry Designer
warren@warrenfeldjewelry.com
615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working, wire weaving and silversmithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, wire weaving, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience.    Many of his classes and projects have been turned into kits, available for purchase from www.warrenfeldjewelry.com  or www.landofodds.com.     He conducts workshops at many sites around the US, and the world.

Join Warren for an enrichment-travel adventure on Your World Of Jewelry Making Cruises.

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.

He is currently writing a book – Fluency In Design:   Do You Speak Jewelry?

_________________________________________________________

FOOTNOTES
[1] Pantone website   https://www.pantone.com
[2]  Itten, Johannes.  The Elements of Color: A Treatise on the Color System of Johannes Itten, NY: John Wiley & Sons, 2001

[3] In reality, the selection of primary colors is arbitrary.    The primary colors depend on the light source, the color of the background, and the biology of the color-sensing components of the eye.    We choose red-yellow-blue when referencing painting or coloring on white background, like paper.   We choose red-green-blue when referencing color placed on a black background, such as a TV or computer screen.   We choose cyan-maroon-yellow-black when using overlapping inks to create color on a white background, and better reproduce true colors.    We understand that the eye sees red-greenish yellow-blue-violet most clearly.


Color References Worth Checking Out
Rockport Publishers, Color Harmony Workbook, Gloucester, MA: Rockport Publishers,
1999.
Deeb, Margie.  The Beader’s Guide to Jewelry Design, NY: Lark Jewelry & Beading,
2014.

 

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CONTEMPORIZING TRADITIONAL JEWELRY

Posted by learntobead on February 11, 2019

CONTEMPORIZING TRADITIONAL JEWELRY:

Transitioning From Conformity To Individuality

by Warren Feld, Jewelry Designer

    

Etruscan Collar and Inspired Contemporary Pieces

Abstract

Many people, jewelry designers among them, draw inspirations from traditional jewelry styles.   The common inspirational thread here is a feeling of connectedness, coupled with a desire to feel connected.   But the core issue for jewelry designers today, striving to achieve jewelry which is more contemporary than merely a replay or reworking of traditional preferences and styles, is how to contemporize it.      That is, how to construct ideas into objects, challenge history and culture, produce that which is in opposition to standardization and monotony.    Contemporizing Traditional Jewelry has to do with how designers take these particular traditional forms and techniques, and both add in their personal style, as well as make them more relevant to today’s sense of fashion, style and individuality or personal expression. The challenge for the designer, when contemporizing traditional jewelry, is how to marry personal artistic intent with traditional ideas, keeping the jewelry design essential and alive for today’s audience.

 

CONTEMPORIZING TRADITIONAL JEWELRY:
Transitioning From Conformity To Individuality

Many people, jewelry designers among them, draw inspirations from traditional jewelry styles.   These styles could be ancient, like those of Egypt, Peru, Persia, India and China.    These styles could be more recent, like those of Art Deco, Art Nouveau, and Modern.    These styles could be primitive, like those of tribal cultures in the rain forests of Brazil or the savannas of Africa or the Native American traditions in North, Central and South America.

The common inspirational thread here is a feeling of connectedness, coupled with a desire to feel connected.    These styles strongly reflect particular premises, cultures, moralities, characters, and perspectives.    People not only identify and connect with these, but use these style traits – almost ideologies – to explain and position themselves within the larger social contexts in which they find themselves.

Traditions represent reasons.    Reasons justify everyday life.   These reasons are the conditions and shared understandings necessary to regulate ideas, to generate opportunities for success, and to minimize the risk that comes from making choices about what to do next.    Traditions justify thought and action, and because many people share these traditional understandings, living life becomes safer, easier, clearer.    Traditions help people to understand each other and predict their behaviors.  Traditions are often expressed within the designs of jewelry.

Jewelry, then, often signifies certain traditions through imitation or reference, and when mirroring them, reaffirms the wearer’s thoughts, actions, self-identity, and self-reflection.   Jewelry design which recognizes tradition feels more understandable.   It feels safer and less risky to say out loud that it is beautiful, knowing that others will think so, too.   It is no wonder that many jewelers resort to traditional forms and themes of expression, traditional techniques, traditional materials, traditional uses of color, texture, pattern, point, line, plane and shape.    It feels like a short-cut to success.

But the issue for jewelry designers today, striving to achieve jewelry which is more contemporary than merely a replay or reworking of traditional preferences and styles, is how to contemporize it.      That is, how to construct ideas into objects, challenge history and culture, produce that which is in opposition to standardization and monotony.    Contemporizing Traditional Jewelry makes sense because this mirrors how most people live their lives today.   They adhere less rigidly to societal and cultural norms, and moreso create their own.  Jewelry, and its identify-reconfirming role it plays for the wearer, should reflect this.

The contemporary jewelry designer who wants to incorporate traditional elements or styles in some way, must come to grips with…

  1. How Traditional jewelry differs from Contemporary Jewelry
  2. Why so many people draw inspirations and connectedness to traditional styles
  3. How literal the designer should be when contemporizing a traditional piece

 

Contemporizing Traditional Jewelry

Contemporizing Traditional Jewelry has to do with how you take these particular traditional forms and techniques, and add both your personal style to the pieces, as well as make them more relevant to today’s sense of fashion, style and individuality or personal expression. The challenge for the designer, when contemporizing traditional jewelry, is how to marry personal artistic intent with traditional ideas, keeping the jewelry design essential and alive for today’s audience.

This may be trickier than it might first appear. To what degree should you reference the traditional design elements in your contemporary piece? Just the colors? The colors and the pattern? The materials?  The stitching, stringing or other techniques? The structural components, as well? How do you break down the traditional piece, in order to better understand it? And how do you use this understanding to figure out how and what you should manipulate, as you design and construct your contemporary piece?

If you walked into a Museum of Contemporary Art, you would find some things that were abstract, but other things that were realistic or impressionistic or surrealistic. You would find a lot of individualized expression – works associated with a particular artist, rather than a particular culture. You would find a wide use of modern materials and techniques and technologies. You would find unusual or especially noteworthy assemblages of pieces or materials or colors or textures. You would find pieces that in some way reflect modern culture and sensibilities – fashions, styles, purposes, statements. The exhibits would change on a regular basis, and you would also find something new and different to experience and marvel at each time.

Traditional Art, on the other hand, suppressed individualized expression. Instead, whatever the art form, traditional art emphasized a restatement of its cultural narrative. That is, artists, working within that cultural tradition, would use similar materials, similar designs, and similar motifs. The artwork was a symbolic representation of that culture’s values and self-image. The “doing of the artwork” was a reaffirmation of one’s place within that culture. Simply, if you did the same kinds of things in the same kinds of ways as everyone else, this reaffirmed your membership within that group and culture. And if you visited a Museum of Traditional Art, there would be many displays of wonderful, sometimes elaborate, pieces, but the exhibits would never have to change.

Approaches To Contemporizing Traditional Jewelry

There are many approaches jewelry designers use to contemporize traditional jewelry.   Some approaches rely on mimicking traditional visual styles, techniques and materials.   Some approaches rely on modifications.   Still others seek to reinterpret traditional elements or introduce new elements into traditional designs.    And yet other approaches attempt to create a completely different aesthetic starting from some traditional core.

I want to develop a very narrow, legitimate lane for what should be called “Contemporized”.   I want to differentiate the thinking and practice that underlies Contemporizing, from other things artists do when addressing traditional design in contemporary pieces.

The way these different approaches get defined in the literature can get very muddied, so I want to begin with some simple categorization before elaborating more on ideas about contemporizing traditional jewelry.    It is important to know how literal the artist should be.    It is equally as important to know how much of the artist’s hand should be reflected in the new piece.

APPROACHES TO ADDRESSING TRADITIONAL DESIGN IN CONTEMPORARY PIECES
APPROACH DESCRIPTION DEGREE NOW FROM THEN IS DIFFERENTIATED RISK FOR THE CONTEMPORARY DESIGNER
ARCHAEOLOGICAL Preserving the style and techniques of historic artisans, characterized by attention to duplicating and mimicking period styles, craftsmanship, and materials. All about what existed then, and what should be preserved. No risk
HISTORICISM Imitating or recreating the work of historic artisans, characterized by attention to accurate period detail and thinking.  Very literal.   If new elements are added, these do not compete with or overshadow the historic vernacular. Primarily about what was relevant then, and what should be imitated or copied now. Very little risk
REVIVAL (sometimes referred to as CLASSICAL) Begins with an existential or sentimental romanticism of feelings about lifestyles, beliefs, imagery, symbols, cultures strongly associated with a particular historic group, society or period.    Characterized by use of traditional themes, materials and styles based on inspirations from the past.   Mostly literal with opportunities for reinterpretation and expression. Often emphasizes some contrast between antiquity and modernity, industrial and hand-crafted, power now vs. power then, then and now. Some risk, but does not create a barrier or roadblock to design
DECONSTRUCTIVE Here the artist begins with traditional pieces, components and materials, and breaks them up to form new pieces, components and materials.   The new piece results from the parts of the old piece, but that is the only connection.   Nothing is literal; everything is reinterpreted. Emphasizes the now, not much of the then. High risk
CONTEMPORIZED The artist imbues the design with inspirations from a rich cultural past, but creates a piece that has the sense it belongs in contemporary time.   Characterized by how tradition is leveraged to conceive new ideas and forms. Emphasizes the now, sometimes with reference to the then, but not really a matter of differentiating now from then. Considerable risk, where artist substitutes his/her ideas and values for those extending from various traditions.

 

Archaeological Approach

 

Zoe Davidson recreated this Pictish Necklace (circa 600 AD) using original techniques and materials

 

The Archaeological Approach seeks to replicate and preserve the original ways of making jewelry and the original materials used to make them.   The goal is to bring to life how things were thought about and constructed back then for a new contemporary audience.    New techniques, technologies and materials are not introduced.   There is a purity of belief in the traditional craftsmanship, norms and values reflected in these pieces of jewelry.

Often the Archaeological Approach requires years of detective work.   There is a sense of urgency to rescue the past before it decays or fades away.

There is an accompanying assumption that this is what people who make and wear jewelry want to see happen today.    This assumption seems to bear out because so many people express some kind of connectedness to these pieces and how they were originally crafted.    They draw a line from the past to the present, and the clearer and cleaner that line is, the more legitimate the present seems to be.

 

Historicism

Castellani Jewelry Company, Italian, circa 1927, reproduction of Roman piece to commemorate historic occasion

 

Historicism seeks to recreate or imitate the work of artisans in past periods of time, culture and society.    There is great attention to accuracy of period detail.     They might use new materials or modern equipment and technique, but these should never replace or overshadow the historic visual vernacular and grammar.

Historicism may draw parallels between the then and the now, but these are not sentimentalized or romanticized, as in Revival or Classicism approaches.    In Historicism, the emphasis is on thoughts and reasons.   History is presented as an analogy between then and now.   It creates a logical linkage.  Characteristics are specific and shared.  (This is in contrast to Revival or Classicism, where the emphasis is on feeling).   In Historicism, the past is presented as metaphor for now.   As it was then, so it is now.   It creates a meaningful, felt linkage.   Characteristics are not necessarily literal, but are to be interpreted and experienced.   Again, in contrast to Historicism, Revival styles (discussed below) more easily and powerfully evoke emotions, which is one of the primary goals of artists.

Revival or Classicism

Isadoras, Etruscan Earrings, 2015, created with the look and flourishes of gold, metal work, granulation, turquoise stones strongly associated with Etruscan style and culture, but befitting current earring styles, as well

 

Revival or Classicism approaches reflect the influences of pivotal fashion eras.    The goal in Revival or Classicism styles is to evoke a personal emotional experience, rather than something that is learned from afar or as part of an intellectual exercise.   The romanticized experience is like a call to conversion or rebirth, with a radical change in one’s sense of identity and existence.   There is a sense of a revived spirit in relation to the standard, dull, repetitive and boring jewelry seen all over.   Often revival jewelry evokes a reaction against modern technology, materials and ways.   Sometimes there is a call or push to connect the present day to some glorious past.

Revival approaches begin with inspirations from traditional themes and jewelry.   The past is felt as a simpler and purer time, where the individual was much closer to the earth and the earth’s spirit.   Inspiration is coupled with the natural curiosity of peoples around the world, their events, and their pasts.    The jewelry is not only an opportunity to express a personal identify and emotion, but a chance to explore something other than the everyday mundane and routine.   There is always this underlying tension of comparison and contrast between the past and the present, the current situation and situations faced by others, the advantages and disadvantages of modern life and antiquity.

The use of hand-craft, rather than machine-craft, is highlighted, even when the pieces are actually manufactured by machine.   Jewelry is defined as art-centered and artist-centered, one-of-a-kind, again, in spite of the fact that it is often machine made and mass produced.

Revival approaches often capitalize on the use of representative motifs and symbols.   These are evocative elements.    Often they are anti-Industrial.   As often, they are used to either impose or ease restrictions upon the female form and expressions of sensuality.

Deconstructivism

    
Pieces by Walid, for CoutureLab, 2009

 

Deconstructivism tears apart old pieces, and repositions all the parts into a new design.    It is a play on evoking those feelings of connectedness and recognizability in the wearer, but forcing that wearer to redefine or somehow rethink those feelings in terms meaningful for this individual and at the moment or within a context.

Deconstructivism anticipates the shared understandings of its various audiences about what contemporized jewelry should reflect, which include,

 

a. An appreciation for hand-craft

  1. Equating things of wealth and value with elegance and status
  2. Disengagement from, then a new re-engagement with ideas and values
  3. Sense of eccentricity and individuality – uniqueness in a cookie-cutter era
  4. Ephemeral – Here today, gone tomorrow

 

Contemporizing

Etruscan Collar and Inspired Contemporary Pieces (Feld, 2012)

 Contemporizing traditional jewelry really has nothing to do with nostalgia for a bygone era.   It might reinterpret tradition, but not preserve it.    It may strategically utilize tradition and leverage something about it in the current context.    While contemporized jewelry designs may be imbued with inspirations and symbolism from a rich cultural past, the design is kept contemporary.   That means, the piece is seen as belonging in a contemporary time.

The contemporized traditional piece is conceived as a new idea with new forms emerging from the inspirations of an individual artist and with aspirations to be judged by various contemporary audiences as finished and successful.    The jewelry designer, in effect, is bringing together modern aesthetics with traditional craftmanship, to give a fresh outlook on contemporary individual and/or group culture.    The jewelry designer is using a visual grammar, partly rooted in tradition, to portray or reveal a different narrative.

The difficulty for the contemporizing artist is how to disconnect or divorce the wearer from the memories and traditions of the past, while still representing inspirations and influences of tradition within the piece.  The past provides a visual alphabet and a strong and established sense of legitimacy of meanings that is difficult to compete with and overcome.

The jewelry designer must address and manage all the identify issues people have when viewing and experiencing traditional designs, or contemporary designs with traditional components.    The ultimate goal is for the jewelry designer, through the design and implementation of the piece, to establish new ideas and meanings about identity, history, culture, the present, perspectives, challenges, moralities, values, and characterizations.    This involves recognizing and managing the shared understandings among various client groups.

Contemporizing Etruscan Jewelry:

Process and Application

Etruscan Collar (circa 300 B.C.)

I was contracted to do a series of workshops in Cortona, Italy regarding Contemporizing Etruscan Jewelry.    I began with examining several pieces of Etruscan jewelry.    For the Etruscans, jewelry was a display of wealth and a depository of someone’s wealth maintained and preserved as jewelry. Jewelry tended to be worn for very special occasions and was buried with the individual upon her or his death.  One piece, an Etruscan Collar, (see above), was one I immediately connected with.

The challenge, here for me, was to create a sophisticated, wearable, and attractive piece that exemplified concepts about contemporizing traditional jewelry.    I began to interpret and analyze it.

I first broke it down in terms of its Traditional Components.

The use of Traditional Components serves many functions. When the whole group uses the same design elements — materials, techniques, colors, patterns and the like — this reinforces a sense of membership and community. Often Traditional choices are limited by what materials are available and the existing technologies for manipulating them. Traditional choices also reflect style and fashion preferences, as well as functional prerequisites.

If you were contemporizing a traditional piece, the first thing you would need to do would be to re-interpret the piece – that is, decode it — in terms of its characteristics and parts.These are the kinds of things you the designer can control:colors, materials, shapes, scale, positioning, balance, proportions, # of elements, use of line/plane/point, silhouette, etc.

Traditional Components in our Traditional Etruscan Collar included:

Gold metal plates, pendants and chain. The use of metal, especially precious metal was important to the Etruscans. They had a strong preference for gold.

Linearity. In traditional work, there is often a regimented use of line and plane, with a greater comfort for simple straight lines and flat planes. The Etruscans did not often use many variations of the line, such as a wavy-line or spiral.

Predictable, regular, symmetrical sequencing and placement of rectangular metal objects, pendant drops, centered button clasp, and chain embellishment. Balance and symmetry are always key.

Flat. The surface is flat, and there is little here that intentionally pushes any boundaries with dimensionality.

Rigidity – seemed that, while it definitely makes a power statement, it would be uncomfortable to wear

Silhouette.  Brings attention to the wearer’s face. Traditional silhouettes were often drawn to the face.

Focal Point.   Often resorted to clearly defined and centered focal point.

Wire and metal working techniques. There were not many choices in stringing materials. Wire working, by creating links, rings, rivets, chains and connectors secured individual metal components.  The metal plates were created using repousse.

The designer would also try to surmise who, why and when someone might wear the piece.    A final assessment would be made about how finished and successful the Traditional piece would have been seen at the time it was made.

I researched what jewelry meant to the Etruscans, and how their jewelry compared to other societies around them.

There is considerable artistry and craftsmanship underlying Etruscan jewelry. They brought to their designs clever techniques of texturing, ornamentation, color, relief, filigree, granulation and geometric, floral and figurative patterning. While their techniques were borrowed from the Greeks and other Mediterranean cultures, the Etruscans perfected these to a level of sophistication not seen before, and not often even today.

While Roman law outlawed the wearing of more than one ring or more than ½ ounce of jewelry at any one time, the Romans loved their jewelry, and wore many pieces, in spite of this. Most Roman jewelry designs were rigid interpretations of Greek and Etruscan jewelry.

I reflected on what might it mean to contemporize these Etruscan and Roman pieces? In other words, how would we manipulate the design elements to end up with something that was contemporary, paid some kind of reference or homage to the traditional piece, and was also a satisfying work of art?

I designed each of these two contemporized pieces, each taking me in a slightly different direction in what it means to Contemporize Traditional Jewelry.   The Vestment is definitely more literal, with a mix of Revival and Contemporized approaches.    The Collar is more Contemporized.

Vestment, Feld, 2012

Materials: Japanese seed beads, cube beads, delicas, Swarovski 2mm rounds, 14KT findings, Lampwork glass bead, fireline cable thread

Two overlapping and staggered layers of Ndebele stitched strips

Etruscan Collar, Feld, 2012

Materials:  Japanese seed beads, cube beads, delicas, Swarovski 2mm rounds, 14KT findings, fireline cable thread

Two overlapping and staggered layers of Ndebele stitched strips

Detail

 

Detail

 

To contemporize the traditional Etruscan Collar, I wanted to:

Simplify design.  Reference the overall sense of the design, but simplify the overall appearance a bit. Contemporary pieces find that point of parsimony — not too many elements, not too few — that best evokes the power of jewelry to resonate.

Use contemporary materials. I wanted to use glass seed beads and cable threads, with the addition of gold ornamentation and clasp.

Make it more feminine. I wanted my piece to have a sexy-ness about it.

Give it a curvilinearity, rather than a flatness and straightness. Dimensionality and curvilinearity are very characteristic of Contemporary design.   Here two Ndebele bead woven strips are layered, overlapping and staggered to get a curved edge.

Coordinate color choices, but not feel forced to match them.

Challenge strict linearity.  Keep the general symmetry, but with a lighter hand – for example, overlapping, staggered layers that don’t conform as tightly to an outline boundary. I wanted less social conviction and more artistry and the representation of the artist’s hand.

To break the sense of rigidity and predictability, I used the Ndebele Stitch, which is very fluid with an unexpected patterning, and stitched two overlapped, staggered layers of beadwork together.

Use of simultaneity color effects.    The application of more involved color theories and tricks to create more of a sense of excitement, as well as more multi-dimensionality. There is a complex interplay of colors within either strip of Ndebele bead work, as well as between each strip, as one lays on top of the other.

Use of contemporary techniques.  The use of bead weaving techniques which result in a soft, malleable, piece that drapes well and moves well. The result with bead weaving is something much more cloth-like.

_____________________________________________________________

WARREN FELD, Jewelry Designer

warren@warrenfeldjewelry.com

615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working, wire weaving and silversmithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, wire weaving, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience.    Many of his classes and projects have been turned into kits, available for purchase from www.warrenfeldjewelry.com  or www.landofodds.com.     He conducts workshops at many sites around the US, and the world.

Join Warren for an enrichment-travel adventure on Your World Of Jewelry Making Cruises.

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.

He is currently writing a book – Fluency In Design:   Do You Speak Jewelry?

_________________________________________________________

COPYRIGHT, FELD, 2019

 

Posted in Art or Craft?, art theory, bead weaving, beads, beadwork, design theory, jewelry design, jewelry making, Stitch 'n Bitch | Tagged: , , , , , , , | Leave a Comment »

Contemporizing Traditional Jewelry

Posted by learntobead on January 31, 2019


CONTEMPORIZING TRADITIONAL JEWELRY:

Transitioning From Conformity To Individuality

by Warren Feld, Jewelry Designer

    
Etruscan Collar and Inspired Contemporary Pieces

Abstract
Many people, jewelry designers among them, draw inspirations from traditional jewelry styles.   The common inspirational thread here is a feeling of connectedness, coupled with a desire to feel connected.   But the core issue for jewelry designers today, striving to achieve jewelry which is more contemporary than merely a replay or reworking of traditional preferences and styles, is how to contemporize it.      That is, how to construct ideas into objects, challenge history and culture, produce that which is in opposition to standardization and monotony.    Contemporizing Traditional Jewelry has to do with how designers take these particular traditional forms and techniques, and both add in their personal style, as well as make them more relevant to today’s sense of fashion, style and individuality or personal expression. The challenge for the designer, when contemporizing traditional jewelry, is how to marry personal artistic intent with traditional ideas, keeping the jewelry design essential and alive for today’s audience.

CONTEMPORIZING TRADITIONAL JEWELRY:
Transitioning From Conformity To Individuality

Many people, jewelry designers among them, draw inspirations from traditional jewelry styles.   These styles could be ancient, like those of Egypt, Peru, Persia, India and China.    These styles could be more recent, like those of Art Deco, Art Nouveau, and Modern.    These styles could be primitive, like those of tribal cultures in the rain forests of Brazil or the savannas of Africa or the Native American traditions in North, Central and South America.

The common inspirational thread here is a feeling of connectedness, coupled with a desire to feel connected.    These styles strongly reflect particular premises, cultures, moralities, characters, and perspectives.    People not only identify and connect with these, but use these style traits – almost ideologies – to explain and position themselves within the larger social contexts in which they find themselves.

Traditions represent reasons.    Reasons justify everyday life.   These reasons are the conditions and shared understandings necessary to regulate ideas, to generate opportunities for success, and to minimize the risk that comes from making choices about what to do next.    Traditions justify thought and action, and because many people share these traditional understandings, living life becomes safer, easier, clearer.    Traditions help people to understand each other and predict their behaviors.  Traditions are often expressed within the designs of jewelry.

Jewelry, then, often signifies certain traditions through imitation or reference, and when mirroring them, reaffirms the wearer’s thoughts, actions, self-identity, and self-reflection.   Jewelry design which recognizes tradition feels more understandable.   It feels safer and less risky to say out loud that it is beautiful, knowing that others will think so, too.   It is no wonder that many jewelers resort to traditional forms and themes of expression, traditional techniques, traditional materials, traditional uses of color, texture, pattern, point, line, plane and shape.    It feels like a short-cut to success.

But the issue for jewelry designers today, striving to achieve jewelry which is more contemporary than merely a replay or reworking of traditional preferences and styles, is how to contemporize it.      That is, how to construct ideas into objects, challenge history and culture, produce that which is in opposition to standardization and monotony.    Contemporizing Traditional Jewelry makes sense because this mirrors how most people live their lives today.   They adhere less rigidly to societal and cultural norms, and moreso create their own.  Jewelry, and its identify-reconfirming role it plays for the wearer, should reflect this.

The contemporary jewelry designer who wants to incorporate traditional elements or styles in some way, must come to grips with…

  1. How Traditional jewelry differs from Contemporary Jewelry
  2. Why so many people draw inspirations and connectedness to traditional styles
  3. How literal the designer should be when contemporizing a traditional piece

 

Contemporizing Traditional Jewelry

Contemporizing Traditional Jewelry has to do with how you take these particular traditional forms and techniques, and add both your personal style to the pieces, as well as make them more relevant to today’s sense of fashion, style and individuality or personal expression. The challenge for the designer, when contemporizing traditional jewelry, is how to marry personal artistic intent with traditional ideas, keeping the jewelry design essential and alive for today’s audience.

This may be trickier than it might first appear. To what degree should you reference the traditional design elements in your contemporary piece? Just the colors? The colors and the pattern? The materials?  The stitching, stringing or other techniques? The structural components, as well? How do you break down the traditional piece, in order to better understand it? And how do you use this understanding to figure out how and what you should manipulate, as you design and construct your contemporary piece?

If you walked into a Museum of Contemporary Art, you would find some things that were abstract, but other things that were realistic or impressionistic or surrealistic. You would find a lot of individualized expression – works associated with a particular artist, rather than a particular culture. You would find a wide use of modern materials and techniques and technologies. You would find unusual or especially noteworthy assemblages of pieces or materials or colors or textures. You would find pieces that in some way reflect modern culture and sensibilities – fashions, styles, purposes, statements. The exhibits would change on a regular basis, and you would also find something new and different to experience and marvel at each time.

Traditional Art, on the other hand, suppressed individualized expression. Instead, whatever the art form, traditional art emphasized a restatement of its cultural narrative. That is, artists, working within that cultural tradition, would use similar materials, similar designs, and similar motifs. The artwork was a symbolic representation of that culture’s values and self-image. The “doing of the artwork” was a reaffirmation of one’s place within that culture. Simply, if you did the same kinds of things in the same kinds of ways as everyone else, this reaffirmed your membership within that group and culture. And if you visited a Museum of Traditional Art, there would be many displays of wonderful, sometimes elaborate, pieces, but the exhibits would never have to change.

Approaches To Contemporizing Traditional Jewelry

There are many approaches jewelry designers use to contemporize traditional jewelry.   Some approaches rely on mimicking traditional visual styles, techniques and materials.   Some approaches rely on modifications.   Still others seek to reinterpret traditional elements or introduce new elements into traditional designs.    And yet other approaches attempt to create a completely different aesthetic starting from some traditional core.

I want to develop a very narrow, legitimate lane for what should be called “Contemporized”.   I want to differentiate the thinking and practice that underlies Contemporizing, from other things artists do when addressing traditional design in contemporary pieces.

The way these different approaches get defined in the literature can get very muddied, so I want to begin with some simple categorization before elaborating more on ideas about contemporizing traditional jewelry.    It is important to know how literal the artist should be.    It is equally as important to know how much of the artist’s hand should be reflected in the new piece.

APPROACHES TO ADDRESSING TRADITIONAL DESIGN IN CONTEMPORARY PIECES
APPROACH DESCRIPTION DEGREE NOW FROM THEN IS DIFFERENTIATED RISK FOR THE CONTEMPORARY DESIGNER
ARCHAEOLOGICAL Preserving the style and techniques of historic artisans, characterized by attention to duplicating and mimicking period styles, craftsmanship, and materials. All about what existed then, and what should be preserved. No risk
HISTORICISM Imitating or recreating the work of historic artisans, characterized by attention to accurate period detail and thinking.  Very literal.   If new elements are added, these do not compete with or overshadow the historic vernacular. Primarily about what was relevant then, and what should be imitated or copied now. Very little risk
REVIVAL (sometimes referred to as CLASSICAL) Begins with an existential or sentimental romanticism of feelings about lifestyles, beliefs, imagery, symbols, cultures strongly associated with a particular historic group, society or period.    Characterized by use of traditional themes, materials and styles based on inspirations from the past.   Mostly literal with opportunities for reinterpretation and expression. Often emphasizes some contrast between antiquity and modernity, industrial and hand-crafted, power now vs. power then, then and now. Some risk, but does not create a barrier or roadblock to design
DECONSTRUCTIVE Here the artist begins with traditional pieces, components and materials, and breaks them up to form new pieces, components and materials.   The new piece results from the parts of the old piece, but that is the only connection.   Nothing is literal; everything is reinterpreted. Emphasizes the now, not much of the then. High risk
CONTEMPORIZED The artist imbues the design with inspirations from a rich cultural past, but creates a piece that has the sense it belongs in contemporary time.   Characterized by how tradition is leveraged to conceive new ideas and forms. Emphasizes the now, sometimes with reference to the then, but not really a matter of differentiating now from then. Considerable risk, where artist substitutes his/her ideas and values for those extending from various traditions.

 

Archaeological Approach


Zoe Davidson recreated this Pictish Necklace (circa 600 AD) using original techniques and materials


The Archaeological Approach seeks to replicate and preserve the original ways of making jewelry and the original materials used to make them.   The goal is to bring to life how things were thought about and constructed back then for a new contemporary audience.    New techniques, technologies and materials are not introduced.   There is a purity of belief in the traditional craftsmanship, norms and values reflected in these pieces of jewelry.

Often the Archaeological Approach requires years of detective work.   There is a sense of urgency to rescue the past before it decays or fades away.

There is an accompanying assumption that this is what people who make and wear jewelry want to see happen today.    This assumption seems to bear out because so many people express some kind of connectedness to these pieces and how they were originally crafted.    They draw a line from the past to the present, and the clearer and cleaner that line is, the more legitimate the present seems to be.

Historicism

Castellani Jewelry Company, Italian, circa 1927, reproduction of Roman piece to commemorate historic occasion


Historicism seeks to recreate or imitate the work of artisans in past periods of time, culture and society.    There is great attention to accuracy of period detail.     They might use new materials or modern equipment and technique, but these should never replace or overshadow the historic visual vernacular and grammar.

Historicism may draw parallels between the then and the now, but these are not sentimentalized or romanticized, as in Revival or Classicism approaches.    In Historicism, the emphasis is on thoughts and reasons.   History is presented as an analogy between then and now.   It creates a logical linkage.  Characteristics are specific and shared.  (This is in contrast to Revival or Classicism, where the emphasis is on feeling).   In Historicism, the past is presented as metaphor for now.   As it was then, so it is now.   It creates a meaningful, felt linkage.   Characteristics are not necessarily literal, but are to be interpreted and experienced.   Again, in contrast to Historicism, Revival styles (discussed below) more easily and powerfully evoke emotions, which is one of the primary goals of artists.

Revival or Classicism

Isadoras, Etruscan Earrings, 2015, created with the look and flourishes of gold, metal work, granulation, turquoise stones strongly associated with Etruscan style and culture, but befitting current earring styles, as well


Revival or Classicism approaches reflect the influences of pivotal fashion eras.    The goal in Revival or Classicism styles is to evoke a personal emotional experience, rather than something that is learned from afar or as part of an intellectual exercise.   The romanticized experience is like a call to conversion or rebirth, with a radical change in one’s sense of identity and existence.   There is a sense of a revived spirit in relation to the standard, dull, repetitive and boring jewelry seen all over.   Often revival jewelry evokes a reaction against modern technology, materials and ways.   Sometimes there is a call or push to connect the present day to some glorious past.

Revival approaches begin with inspirations from traditional themes and jewelry.   The past is felt as a simpler and purer time, where the individual was much closer to the earth and the earth’s spirit.   Inspiration is coupled with the natural curiosity of peoples around the world, their events, and their pasts.    The jewelry is not only an opportunity to express a personal identify and emotion, but a chance to explore something other than the everyday mundane and routine.   There is always this underlying tension of comparison and contrast between the past and the present, the current situation and situations faced by others, the advantages and disadvantages of modern life and antiquity.

The use of hand-craft, rather than machine-craft, is highlighted, even when the pieces are actually manufactured by machine.   Jewelry is defined as art-centered and artist-centered, one-of-a-kind, again, in spite of the fact that it is often machine made and mass produced.

Revival approaches often capitalize on the use of representative motifs and symbols.   These are evocative elements.    Often they are anti-Industrial.   As often, they are used to either impose or ease restrictions upon the female form and expressions of sensuality.

Deconstructivism

    
Pieces by Walid, for CoutureLab, 2009


Deconstructivism tears apart old pieces, and repositions all the parts into a new design.    It is a play on evoking those feelings of connectedness and recognizability in the wearer, but forcing that wearer to redefine or somehow rethink those feelings in terms meaningful for this individual and at the moment or within a context.

Deconstructivism anticipates the shared understandings of its various audiences about what contemporized jewelry should reflect, which include,

a. An appreciation for hand-craft

  1. Equating things of wealth and value with elegance and status
  2. Disengagement from, then a new re-engagement with ideas and values
  3. Sense of eccentricity and individuality – uniqueness in a cookie-cutter era
  4. Ephemeral – Here today, gone tomorrow

 

Contemporizing

Etruscan Collar and Inspired Contemporary Pieces (Feld, 2012)

 Contemporizing traditional jewelry really has nothing to do with nostalgia for a bygone era.   It might reinterpret tradition, but not preserve it.    It may strategically utilize tradition and leverage something about it in the current context.    While contemporized jewelry designs may be imbued with inspirations and symbolism from a rich cultural past, the design is kept contemporary.   That means, the piece is seen as belonging in a contemporary time.

The contemporized traditional piece is conceived as a new idea with new forms emerging from the inspirations of an individual artist and with aspirations to be judged by various contemporary audiences as finished and successful.    The jewelry designer, in effect, is bringing together modern aesthetics with traditional craftmanship, to give a fresh outlook on contemporary individual and/or group culture.    The jewelry designer is using a visual grammar, partly rooted in tradition, to portray or reveal a different narrative.

The difficulty for the contemporizing artist is how to disconnect or divorce the wearer from the memories and traditions of the past, while still representing inspirations and influences of tradition within the piece.  The past provides a visual alphabet and a strong and established sense of legitimacy of meanings that is difficult to compete with and overcome.

The jewelry designer must address and manage all the identify issues people have when viewing and experiencing traditional designs, or contemporary designs with traditional components.    The ultimate goal is for the jewelry designer, through the design and implementation of the piece, to establish new ideas and meanings about identity, history, culture, the present, perspectives, challenges, moralities, values, and characterizations.    This involves recognizing and managing the shared understandings among various client groups.

Contemporizing Etruscan Jewelry:
Process and Application


Etruscan Collar (circa 300 B.C.)

I was contracted to do a series of workshops in Cortona, Italy regarding Contemporizing Etruscan Jewelry.    I began with examining several pieces of Etruscan jewelry.    For the Etruscans, jewelry was a display of wealth and a depository of someone’s wealth maintained and preserved as jewelry. Jewelry tended to be worn for very special occasions and was buried with the individual upon her or his death.  One piece, an Etruscan Collar, (see above), was one I immediately connected with.

The challenge, here for me, was to create a sophisticated, wearable, and attractive piece that exemplified concepts about contemporizing traditional jewelry.    I began to interpret and analyze it.

I first broke it down in terms of its Traditional Components.

The use of Traditional Components serves many functions. When the whole group uses the same design elements — materials, techniques, colors, patterns and the like — this reinforces a sense of membership and community. Often Traditional choices are limited by what materials are available and the existing technologies for manipulating them. Traditional choices also reflect style and fashion preferences, as well as functional prerequisites.

If you were contemporizing a traditional piece, the first thing you would need to do would be to re-interpret the piece – that is, decode it — in terms of its characteristics and parts.These are the kinds of things you the designer can control:colors, materials, shapes, scale, positioning, balance, proportions, # of elements, use of line/plane/point, silhouette, etc.
Traditional Components in our Traditional Etruscan Collar included:
Gold metal plates, pendants and chain. The use of metal, especially precious metal was important to the Etruscans. They had a strong preference for gold.
Linearity. In traditional work, there is often a regimented use of line and plane, with a greater comfort for simple straight lines and flat planes. The Etruscans did not often use many variations of the line, such as a wavy-line or spiral.
Predictable, regular, symmetrical sequencing and placement of rectangular metal objects, pendant drops, centered button clasp, and chain embellishment. Balance and symmetry are always key.
Flat. The surface is flat, and there is little here that intentionally pushes any boundaries with dimensionality.
Rigidity – seemed that, while it definitely makes a power statement, it would be uncomfortable to wear
Silhouette.  Brings attention to the wearer’s face. Traditional silhouettes were often drawn to the face.
Focal Point.   Often resorted to clearly defined and centered focal point.
Wire and metal working techniques. There were not many choices in stringing materials. Wire working, by creating links, rings, rivets, chains and connectors secured individual metal components.  The metal plates were created using repousse.
The designer would also try to surmise who, why and when someone might wear the piece.    A final assessment would be made about how finished and successful the Traditional piece would have been seen at the time it was made.
I researched what jewelry meant to the Etruscans, and how their jewelry compared to other societies around them.
There is considerable artistry and craftsmanship underlying Etruscan jewelry. They brought to their designs clever techniques of texturing, ornamentation, color, relief, filigree, granulation and geometric, floral and figurative patterning. While their techniques were borrowed from the Greeks and other Mediterranean cultures, the Etruscans perfected these to a level of sophistication not seen before, and not often even today.
While Roman law outlawed the wearing of more than one ring or more than ½ ounce of jewelry at any one time, the Romans loved their jewelry, and wore many pieces, in spite of this. Most Roman jewelry designs were rigid interpretations of Greek and Etruscan jewelry.
I reflected on what might it mean to contemporize these Etruscan and Roman pieces? In other words, how would we manipulate the design elements to end up with something that was contemporary, paid some kind of reference or homage to the traditional piece, and was also a satisfying work of art?
I designed each of these two contemporized pieces, each taking me in a slightly different direction in what it means to Contemporize Traditional Jewelry.   The Vestment is definitely more literal, with a mix of Revival and Contemporized approaches.    The Collar is more Contemporized.


Vestment, Feld, 2012
Materials: Japanese seed beads, cube beads, delicas, Swarovski 2mm rounds, 14KT findings, Lampwork glass bead, fireline cable thread
Two overlapping and staggered layers of Ndebele stitched strips

Etruscan Collar, Feld, 2012
Materials:  Japanese seed beads, cube beads, delicas, Swarovski 2mm rounds, 14KT findings, fireline cable thread
Two overlapping and staggered layers of Ndebele stitched strips

Detail
 
Detail


To contemporize the traditional Etruscan Collar, I wanted to:

Simplify design.  Reference the overall sense of the design, but simplify the overall appearance a bit. Contemporary pieces find that point of parsimony — not too many elements, not too few — that best evokes the power of jewelry to resonate.

Use contemporary materials. I wanted to use glass seed beads and cable threads, with the addition of gold ornamentation and clasp.

Make it more feminine. I wanted my piece to have a sexy-ness about it.

Give it a curvilinearity, rather than a flatness and straightness. Dimensionality and curvilinearity are very characteristic of Contemporary design.   Here two Ndebele bead woven strips are layered, overlapping and staggered to get a curved edge.

Coordinate color choices, but not feel forced to match them.

Challenge strict linearity.  Keep the general symmetry, but with a lighter hand – for example, overlapping, staggered layers that don’t conform as tightly to an outline boundary. I wanted less social conviction and more artistry and the representation of the artist’s hand.

To break the sense of rigidity and predictability, I used the Ndebele Stitch, which is very fluid with an unexpected patterning, and stitched two overlapped, staggered layers of beadwork together.

Use of simultaneity color effects.    The application of more involved color theories and tricks to create more of a sense of excitement, as well as more multi-dimensionality. There is a complex interplay of colors within either strip of Ndebele bead work, as well as between each strip, as one lays on top of the other.

Use of contemporary techniques.  The use of bead weaving techniques which result in a soft, malleable, piece that drapes well and moves well. The result with bead weaving is something much more cloth-like.

_____________________________________________________________
WARREN FELD, Jewelry Designer
warren@warrenfeldjewelry.com
615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working, wire weaving and silversmithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, wire weaving, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience.    Many of his classes and projects have been turned into kits, available for purchase from www.warrenfeldjewelry.com  or www.landofodds.com.     He conducts workshops at many sites around the US, and the world.

Join Warren for an enrichment-travel adventure on Your World Of Jewelry Making Cruises.

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.

He is currently writing a book – Fluency In Design:   Do You Speak Jewelry?
_________________________________________________________

COPYRIGHT, FELD, 2019

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–>

 

Posted in Art or Craft?, art theory, bead weaving, beadwork, design theory, jewelry design, jewelry making | Tagged: , , , , , | Leave a Comment »

What Is Jewelry, Really?

Posted by learntobead on December 30, 2018

 


WHAT IS JEWELRY, Really?

by Warren Feld, Jewelry Designer

“Tibetan Dreams”, Feld, 2010

  • ABSTRACT

    We create and wear jewelry because we do not want to feel alone.  But “not wanting to feel alone” can mean different things to different people.   The jewelry artist must have insight here.    The artist needs to understand what jewelry really is in order to make the kinds of successful choices about forms, materials, design elements, inspirations, techniques, arrangements, public presentations and exhibitions and the like.  There are different frameworks from which the artist might draw such understanding, including the sensation of jewelry as OBJECT, CONTENT, INTENT or DIALECTIC.  All these lenses share one thing in common – communication.    Although jewelry can be described in the absence of communicative interaction, the artist can never begin to truly understand what jewelry really is without some knowledge about its creation and without somehow referencing the artist, the wearer, the viewer and the context.    

WHAT IS JEWELRY, Really?

Simply put, we create and wear jewelry because we do not want to feel alone.

But “not wanting to feel alone” can mean different things to different people.   The jewelry designer, in order to make the best choices and the most strategic choices throughout the process of designing a piece of jewelry, requires some detail and clarity here.    What does it mean to say that we create and wear jewelry so we do not want to feel alone?

We might want to reaffirm that we are similar (or different) than someone else or some other group or culture.   We might want to signal some connection (or disconnection or mal-connection) with a higher power or mystical source or sense of well-being or with some idea, concept or meaning.  We might want to express an intent or feeling or emotion.

We might want to differentiate what it means to be yourself relative to something else, whether animate or inanimate, functional or artistic, part of a dialectic conversation with self or other.   We might want to signal or differentiate status, intelligence, awareness, and resolution.   We might want to separate ourselves from that which is sacred and that which is profane.

Whatever the situation, jewelry becomes something more than simple decoration or adornment.   It becomes more than an object which is worn merely because this is something that we do.   It becomes more than a functional object used to hold things together.    It is communicative.   It is connective.   It is intentional.      And concurrently, it must be functional and appealing and be seen as the result of an artist’s application of technique and technology.

The word jewelry derives from the Latin “jocale” meaning plaything.    It is traditionally defined as a personal adornment or decoration.     It is usually assumed to be constructed from durable items, though exceptions are often made for the use of real flowers.    It is usually made up of materials that have some perceived value.    It can be used to adorn nearly every part of the body.

Prehistoric Necklaces 40000 B.C

One of the earliest evidences of jewelry was that of a Neanderthal man some 115,000 years ago.     What was it – and we really need to think about this and think this through – which made him craft the piece of jewelry and want to wear it?    Mere decoration?   Did it represent some kind of status?   Or religious belief?   Or position or role?   Or sexuality and sensuality?    Or was it symbolic of something else?   Was this a simplified form or representation of something else?

Did this Neanderthal have concerns about craft and technique?   Did the making of it require some special or innovative technology?   Did the cost of materials come into play?    Was this an expression of art?  Self?  Power?  A show of intelligence and prowess?   A confirmation of shared beliefs, experiences and values?    Was it something he made himself, or was it something given to him as a gift or token of recognition?

Picture yourself there at this very moment.    What happened at the point this Neanderthal man put this piece of jewelry on?   Did this reduce or increase social and cultural barriers between himself and others?    Did this define a new way of expression or a new way of defining the self?    Did this impact or change any kind of outcome?    Did this represent a divergence between craft and art?    Was this piece of jewelry something that had to be worn all the time?     Were the purposes and experiences of this Neanderthal man similar to why and how we design and adorn ourselves with jewelry today?

We know that jewelry continued in importance.    Jewelry mattered.   It was an object we touched.   And it was an object we allowed to touch our bodies.    The object had form.   The form encapsulated meaning.    We allowed others to view the jewelry as we wore it, and when we did not.

Making and wearing jewelry became very widespread about 5,000 years ago, especially in India and Mesopotamia, but worldwide as well.    While some cultures banned jewelry or limited its forms and uses (see medieval Japan or ancient Rome, for example), they could not maintain these restrictions over time.     People want to support the making of jewelry, the wearing of it, the exhibiting of it in public, and the accumulating of it.   People want to touch it.  Display it.   Comment about it.  Talk about it with others.    Collect it, trade it, buy it, sell it.

As jewelry designers, we need to understand the why’s … Why make jewelry at all?     Why develop different techniques and use different materials and come up with different arrangements?

We observe that jewelry is everywhere, worn by all types of people, on various parts of the body, in many different kinds of situations.   Jewelry must possess a kind of inherent value for the artist, the wearer, the viewer and the society as a whole.

So we have to continue to wonder, Why is jewelry so coveted universally?   Why is it important?   How is understanding what jewelry is really necessary for making the kinds of successful choices about forms, materials, design elements, inspirations, techniques, arrangements, public presentations and exhibitions and the like?

Let us review the range of definitions and justifications for jewelry before fine-tuning any ideas and conclusions.      Each understanding leads us in different directions when filling in the blanks of this constructive phrasing:

Jewelry means to me …..… therefore,

These are the types of choices I need to make as a designer

to know my pieces are finished and successful,

including things like ………

These different definitional frameworks about jewelry are things characterized by the:

SENSATION OF JEWELRY AS OBJECT:

  1. ROUTINE: Something that we do with little or no reflection
  2. MATERIAL: Objects that we use as materials characterized or sorted by design elements, such as color, pattern, texture
  3. ARRANGEMENT AND FORMS: Materials are sorted by various Principles of Composition into arrangements and forms, expressing things like rhythm, focus, and juxtaposition of lines and planes
  4. TECHNIQUE: Techniques we use to assemble and construct
  5. FUNCTIONALITY: Things which have a useful purpose and functionality

SENSATION OF JEWELRY AS CONTENT:

  1. MEANING: Things to which we assign meaning(s) and such meaning(s) transcends materials, functions and techniques
  2. VALUE: Things to which we assign monetary and economic value, particularly materials

SENSATION OF JEWELRY AS INTENT:

  1. ORDER OUT OF CHAOS:  A sense-making attempt to control and order the world
  2. SELF-IDENTITY: An agent of personality

SENSATION OF JEWELRY AS DIALECTIC:

  1. INTERACTION AND SHARED UNDERSTANDINGS: A way to create, confirm and retain connections through interaction and shared understandings

Yet, no matter what the framework we use to try to makes sense about what jewelry really is, all these lenses share one thing in common – jewelry is more than ornament and decoration; it is communication, as well.Although we can describe jewelry in the absence of knowledge about its creation, we cannot begin to understand what jewelry really is without somehow referencing the artist, the wearer, the viewer and the context.

SENSATION OF JEWELRY AS OBJECT

Too often, ideas about communication and meaning and intent get too messy and complicated.     We seek a simpler framework within which to understand what jewelry is all about.    We try to fit the idea of jewelry into the confines of a box we call “object”.    It is decoration.     Jewelry succeeds as “object” to the extent that everyone everywhere universally agrees to what it is, how it is made, what it is made from, why it was made, and in what ways it is used.

Jewelry As Something That We Do.    Wearing jewelry might simply be something that we do.   We put on earrings.   We slip a ring onto a finger.    We clasp a necklace around our neck or a bracelet around our wrist.    It is habit.  Routine.   Not something to stop and ask why.      A necklace is a necklace.  An earring is an earring.    We mechanically interact with decorative objects we call jewelry.

Jewelry As A Material.   Sometimes we want to get a little more specific and describe what this object or ‘box’ is made of.    It is some kind of material.    Jewelry encompasses all types of stones and metals, in various shades and colors, which the artist has taken tools to them to shape and sharpen.     Sometimes we want to further delineate the character of materials within and around this box.    We refer to this as selecting various design elements such as color, pattern, texture.

Jewelry As Arrangements and Forms.    Sometimes we want to even further elaborate on our placement in terms of Principles of Composition which refers to arrangements and organized forms to create movement, rhythm, focal point, balance, distribution.       We apply this framework in a static way.    Jewelry is reduced to an object, somehow apart from its creator and disconnected from any wearer or viewer.

Jewelry As The Application of Technique(s).  We can also understand jewelry as object in a more dynamic sense.     It is something which is created by the application of one or more techniques.    The techniques are applications of ideas often corralled into routines.    The object is seen to evolve from a starting point to a finishing point.    As object, it is reduced to a series of organized steps.    These steps are disconnected from insight, inspiration, aspiration or desire.     There is no human governance or interference.

Jewelry As Function.   In a similar dynamic way, the object may be seen to have function.   It may hold up something, or keep something closed.     It may, in a decorative sense, embellish a piece of clothing.    It may assist in the movement of something else.    It is not understood to have any meaning beyond its function.   As it coordinates the requirements of form to the requirements of function, it plays a supportive, practical role, not a substantive role.  As such, it is unimportant.  It might allow the wearer to change position of the necklace on the neck.    It might better enable the piece to move with the body.    But it should not demand much insight or reflection by creator, wearer, or viewer.

SENSATION OF JEWELRY AS CONTENT

However, as we get closer to defining the object as one that is sensed and experienced and which evokes an emotional response, it becomes more difficult to maintain that the object does not reflect meaning, does not result from some kind of thought process and intent, and does not communicate quite a lot about the designer, the wearer, the viewer and the situation.     Jewelry when worn and which succeeds becomes a sort of identifier or locator, that can inform the wearer and the viewer about particular qualities or content, such as where you belong, or what you are about, or what your needs are.

Jewelry without content, after all, can skew to the superficial, boring,  monotonous and unsatisfying.   Without meaning and value, jewelry has little to offer.

Jewelry As Meaning.   Jewelry when worn signals, signifies or symbolizes something else.    It is a type of recognizable short-hand.   It is a powerful language of definition and expression.    By representing meaning, it takes responsibility for instigating shared understandings, such as membership in a group or delineating the good from the bad.     It might summarize difficult to express concepts or emotions, such as God, love, loyalty, fidelity.   It might be a stand-in marker for status, power, wealth, connection and commitment.    It might visually represent the completion or fulfillment of a rite of passage – puberty, adulthood, marriage, birthing, and death.

Sometimes, the sensation of jewelry as meaning derives from energy and powers we believe can transfer from the meaning of the materials the jewelry is made of to ourselves.  These might be good luck, or good fortune, or good health, or good love, or good faith or protection from harm.   Various gemstones, metals and other materials are seen to have mystical, magical and supernatural qualities that, when touching the body, allows us to incorporate these powers with our own.

Jewelry As Value.   When we refer to meaning as having power, sacredness, respect, significance, we are beginning to assign a value to it.    A sensation of value may emerge from how rare the item is – its material rarity or the rarity of how it was constructed or where it came from or who made it or who was allowed to wear it.    It may emerge from how bright it is or the noteworthy arrangement of its elements.     Its value may emerge from how pliable or workable the material is.   Its value might be set from how tradable it is for other materials, objects, access or activities.

By assigning value, we determine things like importance, uniqueness, appeal, status, need, want, and demand.     We establish control over how and how often a piece of jewelry will change hands.    We establish some regulation over how individuals in a group, culture or society interact and transact with one another.

SENSATION OF JEWELRY AS INTENT

Someone has to infuse the object with all this content, and this proactive act leads us to the idea of intent.    Often this imposition of meaning begins with the jewelry artist.   Jewelry becomes a means of self-expression.    The artist, in effect, tells the world who the artist is, and what the artist wants to happen next.    The artist might be subdued or bold, colorful or monochromatic, simple or complex, extravagant or economical.     The artist might be direct or indirect in how meanings get communicated.     It is important, in order to understand the meaning of an object, to begin by delineating the artist’s inspiration, aspiration and intent.

The jewelry artist begins with nothing and creates something.    The unknown, the unknowable, the nothingness is made more accessible.

The artist fills in a negative space with points, lines, planes, shapes, forms and themes.     Color, pattern and texture are added.     Things get organized and arranged.

Though often unstated, it becomes obvious that of all the possible choices the artist could have made in design, that some choices were ignored and excluded, while others were not.

The question becomes, what influences that artist’s selections?   Successful jewelry reveals the artist’s hand.

Jewelry As Creating Order Out Of Chaos.    Partly, what the artist does is attempt to order the world.   The artist looks for clues within him- or herself (inspiration and intent).    The artist formulates concepts and a plan for translating inspiration and intent into a design.  The artist determines whether to take into account the expectations of others (shared understandings) about what would be judged as finished and successful.

Jewelry is an object created out of chaos and which has an order to it.    The order has content, meaning and value.    It has coherency based on color and texture and arrangement.

Jewelry as an organized, ordered, coherent object reflects the hypotheses the artist comes up with about how to translate inspiration into aspiration, and do this in such a way that the derived jewelry is judged positively.    The artist anticipates how others might experience and sense the object on an emotional level.

It reflects the shared understandings among artist, wearer and viewer about emotions, desires, inherent tensions and yearnings and how these play out in everyday life.

The artist makes the ordered chaos more coherent, and this coherence becomes contagious through the artist’s choices about creative production and design.     The artist lets this contagion spread.    To the extent that others share the artist’s ideas about coherence, the more likely the work will be judged finished and successful.   And no one – not the artist, not the wearer, not the viewer – will feel alone.

The process of bringing order to chaos continues with the wearer.    The wearer introduces the piece of jewelry into a larger context.    We have more contagion.    The jewelry as worn causes more, ever-expanding tension and efforts at balance and resolution.    There is an effort to figure out the original artist intent and ideas about coherence as reflected in design.

Unsuccessful efforts at design, where the artist’s intent becomes obscured,  reverse the process, and the object – our piece of jewelry – then brings about decoherence.    Decoherence may come in the forms of bad feedback, inappropriate feedback, less than satisfying feedback, or no feedback at all.

Decoherence means the wearer may not get that sense of self s/he seeks.    S/he may feel less motivated to wear the piece.    S/he may store the piece or give the piece away.    As this decoherence filters down to the level of the artist, any necessary support in design may be lost.    There will be fewer clients, fewer opportunities to display the works publicly, and fewer sales.    The artist’s motivation may diminish.

Jewelry As An Agent of Personality.  People wear jewelry because they like it.   It becomes an extension of themselves.    It is self-confirming, self-identifying and self-reconfirming.    Liking a piece of jewelry gets equated with liking oneself, or as a strategy for getting others to express their like for you.    Jewelry makes us feel more like ourselves.    We might use jewelry to help us feel emotionally independent, or we might come to rely on jewelry for emotional support and feedback, leading us down the path to emotional dependency.

Jewelry may have personal significance, linking one to their past, or one to their family, or one to their group.     It may be a way to integrate history with the present.   It is a tool to help us satisfy our need to affiliate.

Jewelry may help us differentiate ourselves from others.   It may assist us in standing out from the crowds.    Conversely, we may use it to blend into those multitudes, as well.

Jewelry fulfills our needs.   If we look at Maslow’s Hierarchy of Needs, after meeting our basic physiological needs such as for food and water, and our safety needs, such as for shelter, we can turn to jewelry to meet our additional social needs for love and belonging and self-esteem.   Designing and creating jewelry can form an additional basis for our needs for self-actualization.

We may derive our personality and sense of soul and spirit from the qualities we assign the jewelry we wear.    If ruby jewelry symbolizes passion, we may feel passion when wearing it.   We may use jewelry as an expressive display of who we feel we are and want to be seen as in order to attract mates and sexual partners.     We use jewelry in a narcissistic way to influence the alignment of the interests and desires among artist, weaver, viewer, collector, exhibiter, and seller.

In similar ways, we may derive our sense of belief, devotion and faith to a higher power or spiritual being or God from wearing jewelry.   It may help us feel more connected to that religious, spiritual something within ourselves.    It may remind us to stay on our religious path.

As an agent of our psychological selves, jewelry is used to resolve those core conflicts – Who are we?     Why do we exist?    How should we relate to other people around us?      Jewelry orients us in coming to grips with our self-perceived place within critical contradictions around us.     Trust and mistrust.  Living and dying.   Good and evil.  Pleasure and pain.   Permission and denial.   Love and hate.  Experience and expectation.   Traditional and contemporary.   Rational and reasonable.

SENSATION OF JEWELRY AS DIALECTIC

Jewelry As Interaction and Shared Understandings

Jewelry is a two-way street.  It is a way to create, confirm and retain connections.    At its very core, it is communicative.   It is more an action than an object.   Jewelry can start a conversation.  Jewelry encapsulates a very public, ongoing matrix of choices and interactions among artist, wearer and viewer, with the purpose of getting responses.   It is a dialectic.

The optimum position to view jewelry is on a person’s body, where and when its dialectical power is greatest.   Again, it is very public, yet concurrently, very intimate.   We exhibit jewelry.    It forces reaction, response and reciprocity.    Jewelry helps us negotiate, in relatively non-threatening ways, those critical tensions and contradictions in life, not merely define them.

It very publicly forces us to reveal our values, delineate tensions and contradictions which might result, and resolve all those betwixt and between qualities which occur as the artist, wearer, viewer, marketer, seller, exhibitor and collector try to make sense of it all.    Conversely, jewelry, as worn, may signal that any negotiation would be futile, but this is a dialectic, communicative act, as well.

Jewelry expresses or implies things, the relevance of which emerges through interactions.    There is an exchange of meaning.    There is some reciprocity between the artist expressing an inspiration with the desire for a reaction, and the wearer evaluating the success of the piece and impacting the artist, in return.

Jewelry is persuasive.   It allows for the negotiation of influence and power in subtle, often soft-pedalled ways.    It helps smooth the way for support or control.    Compliance or challenge.    Wealth and success or poverty and failure.   High or low status.   Social recognition.   An expression of who you know, and who might know you.     Jewelry is a tool for managing the dynamics between any two people.

Jewelry is emotional and feeling, with attempts by the artist to direct these, and with opportunities for others to experience these.  It is not that we react emotionally to the beauty of an object.  It is not mechanical or fleeting.   It is more of a dialectic.    The jewelry is an expression of an artist’s inspiration and intent.    We react emotionally to what we sense as that expression as it resonates from the object itself.    This resonance ebbs and flows, waxes and wanes, over time as the object is worn in many different situations.

Jewelry draws attention.   It becomes a virtual contract between artist and wearer.     The artist agrees to design something that will call attention to the wearer and that wearer’s preferred sense of self.   The wearer agrees to wear something that reaffirms the artist’s insights for all to witness and experience and draw support.

Jewelry may cue the rules for sexual and sensual interactions.   Nurturing and desire.   Necklaces draw attention to the breasts.   Earrings to the ear and neck.     Rings to the hands.    Jewelry, such as a wedding band, may confirm a relationship, and signal permission for various forms of touching that otherwise would not be appropriate.    The silhouettes and placements of jewelry on the body indicate where it may be appropriate for the viewer to place his gaze, and where it would not.

Knowing What Jewelry Really Is

Translates Into Artistic and Design Choices

Knowing what jewelry really is better connects the artist to the various audiences the artist seeks to reach.    It results in better outcomes.   More exhibits.  More sales.  More collections.   Better self-esteem.   Better representation of self in various contexts and situations.

Jewelry asks the artist, the wearer and the viewer to participate in its existence.     In a somewhat subtle way, by allowing communication, dialog, evaluation, and emotion, jewelry allows each one not to feel alone.   It allows each one to express intent, establish a sense of self, and introduce these intents and self-expressions into a larger social context.

Jewelry judged as finished and successful results from these shared understandings among artist, viewer and wearer, and how these influence their subsequent choices.     These choices extend to materials and arrangements.   They extend to how the artist determines what is to be achieved, and how the work is talked about and presented to others.    These anticipate the reactions of others, beliefs about saleability, assumptions about possible inclusions in exhibitions, knowing what is appealing or collectible.

The artist is always omnipresent in the jewelry s/he creates.    The artist, through the jewelry, and how it is worn on the body, to some extent, arbitrates how other sets of relationships interact, transfer feelings, ideas and emotions, reduce ambiguity, influence one another, and make sense of the world around them.

These sets of relationships, through which jewelry serves as a conduit, include:

artist and wearer

wearer and viewer

artist and seller

seller and client

artist and exhibiter

artist and collector

exhibiter and collector

In the abstract, jewelry is a simple object.   We make it.   We wear it.   We sell it.  We exhibit it.  We collect it.    But in reality, jewelry channels all the artist’s and wearer’s and viewer’s energy – the creative sparks, the tensions, the worries, the aspirations, the representations, the assessments of risks and rewards, the anticipations of influence and affect.  Jewelry becomes the touchstone for all these relationships.   It is transformational.   It is a manifestation of their internal worlds.     An essence resonant in context.

The better jewelry designer is one who anticipates these shared understandings about what makes a piece of jewelry finished and successful, and can incorporate these understandings within the jewelry design process s/he undertakes.

________________________________________________________

WARREN FELD, Jewelry Designer

warren@warrenfeldjewelry.com

615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working, wire weaving and silversmithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, wire weaving, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience.    Many of his classes and projects have been turned into kits, available for purchase from www.warrenfeldjewelry.com  or www.landofodds.com.     He conducts workshops at many sites around the US, and the world.

Join Warren for an enrichment-travel adventure on Your World Of Jewelry Making Cruises.

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.

He is currently writing a book – Fluency In Design:   Do You Speak Jewelry?

_________________________________________________________

_________________________________________

FOOTNOTES

Grosz, Stephen, The Examined Life: How We Lose and Find Ourselves, NY: W.W.Norton & Company, 2014.

COPYRIGHT, 2019, FELD, All Rights Reserved
warren@warrenfeldjewelry.com

 

Posted in Art or Craft?, art theory, bead weaving, beadwork, design management, design theory, jewelry collecting, jewelry design, jewelry making, Stitch 'n Bitch | Tagged: , , , , | Leave a Comment »

I Will Be Teaching At Bead & Button This Year

Posted by learntobead on November 26, 2018

 

 

What’s New…What’s Happening

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BEAD AND BUTTON SHOW

June 2-9, 2019

Milwaukee, Wisconsin

Since its humble origins during the 20th century’s final year, this annual event has swiftly transformed from small trade show to “the largest consumer bead show event in the world.” Hosted by Bead & Button Magazine, which is the crown jewel of Waukesha-based Kalmbach Publishing Company.

Hope you will be able to join us in Milwaukee to kick off your summer for great jewelry-making classes and shopping. Beads, metal, enamel, wire, polymer, gems, stones, fiber and more!

Classes are offered in a huge variety of techniques, skill levels and price points. The Expo had all the supplies and materials you need to make your own jewelry, plus so much unique finished jewelry directly from the artists.

 

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Join jewelry designer Warren Feld,
who will be teaching these three classes:

 

JAPANESE GARDEN BRACELET

Saturday, 6/8, 9am-Noon
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ETRUSCAN SQUARE STITCH BRACELET

Friday, 6/7,6-9pm
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COLORBLOCK BRACELET

Saturday, 6/8, 1-4pm
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Show Catalog (download .pdf file)

Online Browsing opens on December 11th, 2018

Registration opens at NOON CST on January 8th, 2019



 

Join our NASHVILLE BEADING AND JEWELRY DESIGN meetupLogo.png GROUP on line
to get announcements about our Wednesday afternoons
and once-a-month Saturday beading/jewelry making get-togethers.
No fees.


 


THE
JEWELRY DESIGN DISCUSSION GROUP

Please
join our group on facebook at:
https://www.facebook.com/groups/jewelrydesign/

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Land of Odds – Be Dazzled Beads

718 Thompson Lane, Ste 123

Nashville, TN 37204

PHONE: 615-292-0610

FAX: 615-460-7001

EMAIL: warren@bedazzledbeads.com

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Posted in Art or Craft?, bead weaving, beads, beadwork, design theory, jewelry design, jewelry making, Learn To Bead, Stitch 'n Bitch, Travel Opportunities, Workshops, Classes, Exhibits | Tagged: , , | Leave a Comment »

Architectural Basics of Jewelry Design

Posted by learntobead on August 18, 2018


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Land of Odds-Be Dazzled Beads

Article of Interest For You

ARCHITECTURAL BASICS OF JEWELRY DESIGN:

Building In The Necessary Support and Structure

by Warren Feld, Jewelry Designer

Abstract

Whenever you create a piece of jewelry, it is important to try to anticipate how your choice of materials, techniques and technologies might positively or negatively affect how the piece moves and feels (called Support) when worn and how its components maintain shape and integrity (called Structure).  Towards this end, it is important to redefine your techniques and materials in architectural terms.    Every jewelry making technique is an applied process with the end goal of trying to reach some type of equilibrium.  That is, balancing off all the external and internal forces impacting the piece.    Achieving this balance means that the piece of jewelry is at its point of least vulnerability.    This is where all the materials, techniques and technologies have been leveraged to maximize the four S’s:  Strength, Suppleness, Stability and Synergy.  I find that most jewelry designers do not learn their techniques with architectural principles in mind.    They arrange a set of materials into a composition, and assume its success is solely based on the visual grammar they applied.    But if the piece of jewelry doesn’t wear well, feels uncomfortable, gets in a weird position making the wearer look clownish, or breaks or comes apart too easily, the jewelry designer has failed in their mission. 

ARCHITECTURAL BASICS OF JEWELRY DESIGN:

Building In The Necessary Support and Structure

Everything boils down to support and structure.

Support is anything about the materials or techniques used which allow the finished piece to best move, drape and flow while the piece is worn.

Structure is anything about the materials or techniques used which allow the finished piece to maintain its shape and integrity while the piece is worn.

Constructing a bracelet or a necklace is really not much different than engineering and building a bridge.    Bridges have purpose and functions.   Jewelry has purpose and functions.   These are very much the same.  The jewelry designer needs to anticipate how the piece will purpose and function within a context or situation or environment, as worn.

Designers have to worry about the bracelet maintaining its shape and not falling apart, in the face of many stresses which come from movement, adjustments, obstructions, twisting, body geography and contour, aging of materials, and so forth.  They need to anticipate how the piece will comfortably move, drape and flow while worn.   They have to construct something that is appealing and friendly to the user.     Designers have to be fluent in, and be able to apply, not just a visual grammar, but a functional grammar, as well.

This means that the jewelry artist needs to know a little bit about physical mechanics.    A little bit about how to create, control and maintain shape.   A little bit about how to build in support and jointedness.    A lot about materials, how they go together and how they age together over time.   A lot about how various jewelry making techniques enhance or impede support and structure over time.   Some comfort about making tradeoffs and judgement calls between aesthetics and functionality.    And their finished jewelry needs to reflect all this jewelry artist knowledge, so it maintains its appeal, but doesn’t fall apart when worn.

We have all heard and seen the complaints.

  • Clasp slips around neck to the front
  • Necklace bezel settings turn around
  • Earring dangle gets locked in a 90 degree angle
  • Jump rings open up and bracelet pulls apart
  • Necklace doesn’t lay flat
  • Earring dangles don’t face the right way
  • Stone pops out of its setting
  • Stringing material breaks or pulls apart
  • Finishes on beads and components flake off
  • Necklace or bracelet breaks at the crimp
  • Solder or glue doesn’t hold
  • Beads crack and string breaks in overly tight pieces

These things that happen are not natural to jewelry.   They are examples of bad jewelry design.    They can be corrected by building in an architectural awareness of how materials and techniques function.     They may need more support, such as loops, rings, and hinges, for example.   They may need better structure, such as smarter selection of materials, or more strategic implementation of technique, or extra reinforcement at points of potential weakness.

This wire work bracelet pulls apart when worn.   The jump rings open up.   Upon closer inspection, we learn that the designer used dead soft wire to make the jump rings, and did nothing to harden the wire, either before or after shaping.   Harding the wire, such as twisting it before shaping it, or starting with half hard wire may have solved this problem.

 

This necklace clasp has slipped to the front.    This is not natural to jewelry; it is a design flaw.    The clasp assembly has insufficient support or jointedness.    This problem can more easily be prevented by building in more support.  In this case, adding additional rings – at least one where the clasp is attached to the chain, and at least one to the ring on the other end of the chain – would probably suffice.    Added support would absorb the stress movement places on the piece.   Without it, the necklace will always turn around in the opposite direction to the force applied.

 

This earring dangle is stuck at a 90 degree angle.    The problem is simple.    There is insufficient support.   This means that either the size of the loop where the dangle connects to the ear wire, is too small, or that the thickness of the wire making this loop is too thick for the opening on the ear wire.    

SUPPORT SYSTEMS

Support systems are components or design elements we build into our pieces, which allow good movement, flow, and drape.     This is known as support or jointedness.    Sufficient support allows for the absorption or channeling of stress so that negative impacts on a piece of jewelry when worn are minimized.

These may be things like

  • Rings
  • Loops
  • Links
  • Hinges
  • Rivets
  • Knots  (unglued)

They may involve different kinds of chaining or connecting.

I include knots as support systems.   Unglued knots provide a lot of support and jointedness.   Glued knots do not.  Glued knots are stiff, and increase the risk of breakage or support failure.   Some knots are looser, like lark’s head knots or weaver’s knots or overhand knots.    Looser knots provide a lot of support and jointedness.   Other knots are tighter, like square knots and surgeon’s knots, and provide less support and jointedness.

Without these kinds of support systems, pieces of jewelry become stiff.    When jewelry is worn, movement puts a tremendous amount of force on all our parts.   There is a lot of stress and strain on our beads, our stringing materials and other adornments.   There is a lot of stress on the clasp assembly.   There is a lot of stress on our larger components and forms.   If everything is too stiff, movement would force these components to crumble, chip, crack or break.

The designer’s choices about clasps, materials, string, technique, and design all affect the success or failure of the support systems integral to their pieces of jewelry.

Often, when people string beads on cable wire, and crimp the ends of the wire to secure the clasp, they ignore concerns about support or jointedness.   If the artist pushed the crimp all the way up to the clasp, the connection between crimped wire and clasp would be too stiff.   It would not allow movement.   It could not absorb any forces placed on the piece, such as from moving, pulling, tugging, getting caught on something, and the like.

When the connection between wire and clasp is too stiff, the metal pieces will bend back and forth, eventually breaking.   In this case, the crimp bead is metal, the cable wire is metal and the clasp is metal.    When someone wears a necklace or bracelet where no joint or support is created at the clasp, a couple of things might happen.    The necklace or bracelet will start to pull on itself, and as the person moves, and necklace or bracelet moves, and the clasp slides up to the front.   The turning around of the necklace or bracelet is that piece’s response for alleviating the forces of stress.      If, for some reason, the necklace or bracelet cannot turn around, then all these metal parts will bend back and forth and break.

The better designer, one more familiar with architectural considerations, will avoid these kinds of design flaws which result from leaving an inadequate amount of support or jointedness within the piece.     Leaving an adequately sized loop on the cable, as it attaches to the clasp, thus never pushing the crimp all the way up to the clasp, allows for movement and support.

When there is sufficient support, in our necklace example, the clasp will always rest securely on the back of the neck, no matter if the wearer is sitting, dancing, or bending forward to pick something up.   It will not turn around.   It will not break.

You will find that most clasps, and most jewelry findings, will need an extra intervening ring – either a jump ring, split ring or soldered ring, in order to have sufficient support and jointedness.

There are 4 key types of support systems:

Type of support Type of movement allowed Example
Loop Allows multi-directional movement Ring, Loop, Chain links, Netting
Pin Allows uni-directional movement Hinge, rivet
Roller Allows rotational movement Knot, Stringing material which can twist, Small spacer beads between larger beads
Rigid Movement occurs through bending or absorbing additional stress and strain Soldered joint, glued section, coil, spring

STRUCTURAL SYSTEMS

As designers, we always want to think about our piece of jewelry, its construction and execution in terms of what might happen when:

  • Pulling left and right, up or down  (horizontal movement)
  • Bearing weight (vertical movement)
  • Balancing from side to side or section to section or twisting (rotational  movement)

These structures are described in reference to how external forces operate on them.    The labels of horizontal, vertical and rotational do not refer to the placement or positioning of these structures, per se.

The structures we build into our jewelry help us manage shapes and their integrity as the piece of jewelry is worn.     They help us achieve that sweet-spot among the four S’s: strength, suppleness, stability and synergy.

Truss

Funicular Structure

Arch

Horizontal structures assist us in managing the effects of horizontal movement, such as pulling, tugging, stretching.   Horizontal structures are the most common ones we build into jewelry.   These include arches and trusses, funicular structures, and nets or webs.   Horizontal structures can more easily deflect and deform their shapes in response to adverse forces.

They may require adjustments in lengths as requirements for stability might require inward sloping, thus shorter lines, as things get connected closer to the neck, and elongated outer boundaries.    Well-designed Trusses and other horizontal structures will distribute the weight and channel the stresses placed on the piece in an equitable way.     They will alleviate dead space, drooping, and unsatisfying drape and flow.     Horizontal structures designed for strength will allow for more dimensionality, and allow the piece to include arches and puffed out components (vaults).

The success of horizontal systems is very dependent on the length of their span.   Their ability to adapt to the adverse effects of mechanical forces decreases or increases with their increasing length.    As the length shortens, it becomes more important how well these structures can bend.   As the length increases, it becomes more important how well these structures can deflect these forces.

Wall (which in jewelry can be vertical or horizontal)

Cantilever

 

Frame

Vertical structures assist us in managing the effects of vertical movement, such as bearing weight or resisting bending.    These include things like walls, cantilevers and frames.   They may be foundational bases for compositions.    They may be a set of wires bounded together to secure them and leverage their properties in the finished piece.   They may be bails or connectors for drops or charms.   They may be columns.   Most vertical structures are characterized by a certain amount of inflexibility, but will vary somewhat in flexibility by type or dimension (width, length, height).    With vertical structures, we sometimes worry about shift or drift or bending out of shape.

Vertical structures, like Walls, are things which allow jewelry or jewelry components to find a satisfying point of stability between the effects of gravity and the effects of their own weight (loads).

Roma, a cubic right-angle weave necklace by Sabine Lippert, is composed of square-shaped vertical units of cubic right-angle weave

This point of stability must hold when the jewelry is static (thus not worn) as well as when it is dynamic (thus, worn).

A Cantilever looks and functions like a tree with branches.    This vertical structure allows for a lot of bending.      You might visualize a necklace with a lot of charms or pendant drops cantilevered off a strap.

The Moment Frame is an additional type of vertical structure which allows for some temporary give and take.   The Moment Frame might involve the addition of several support systems, like loops, rings or rivets, and may allow some bending and compression without deformity of the piece.

A Braced Frame involves the placement of some kind of diagonal element across a section of the piece, thus bracing two sides at that section.    This functions similar to Trusses, and allows for bending and compression without deformity of the piece.

Rotational structures assist us in managing the effects of rotational movement, such as twisting, rotating, slipping over or under, or curling.    They enable these structures to deform without breaking.   Rotational structures can be either horizontal or vertical.    What is key is how they are attached.    The points of connection are allowed to rotate, temporarily adjusting or bending in shape in response to outside forces, but then rotating back in place.

EVERY JEWELRY MAKING TECHNIQUE

IS A TYPE OF DESIGN SYSTEM

Jewelry designers apply many different approaches to the creation of jewelry.   They may string.   They may bead weave.   They may wire work.  They may silversmith.   They may work with fibers or glass or other unusual materials to create components and appealing arrangements for people to wear as jewelry.

Every technique has, at its heart and the ways it should be best implemented, things which allow it to give jewelry support, and things which allow it to give jewelry structure.   Some techniques have a good balance between steps or strategies which support movement, drape and flow, with steps or strategies which structure shape and the maintenance of its integrity.    Other techniques are sometimes stronger in one side of the equation, say support, and weaker on the other side, which would be structure, or vice versa.

Every technique or design system is an applied process with the end goal of trying to reach some type of equilibrium.   Each piece of jewelry is the designer’s effort at figuring out, given the materials, techniques and technologies at hand, how to balance off all the external and internal forces impacting the piece.    Achieving this balance means that the finished and successful piece of jewelry is at its point of least vulnerability.    This is where the materials, techniques and technologies have been leveraged to best concurrently optimize all of our four S’s:  Strength, Suppleness, Stability and Synergy.

Achieving this balance or equilibrium is partly a function of the materials chosen, but mostly a function of how the designer selects techniques, makes choices about their implementation, and manages support and structure.    Every technique will have some steps which require stronger, heavier, firmer, tighter efforts, and some steps which require looser, lighter, weaker efforts.    Where the particular steps of the technique are supposed to lend more support, usually the designer will lighten up, and where the particular steps are supposed to lead to greater structural integrity, the designer will tighten up.

I find that most jewelry designers do not learn their techniques with architectural principles in mind.    They arrange a set of materials into a composition, and assume its success is solely based on the visual grammar they applied.    But if the piece of jewelry doesn’t wear well, feels uncomfortable, gets in a weird position making the wearer look clownish, or breaks or comes apart too easily, the jewelry designer has failed in their mission.

I also find most jewelry designers apply their techniques with the same amount of strength, tightness and tension, rather than learn to vary, manage and control these.    This suggests they are unaware of how the techniques they apply result in more or less support, and more or less structural integrity.

Let’s explore some bead weaving examples.   Bead weaving encapsulates and easily shows how all these support and structural issues come into play.

The Tuxedo Park Bangle Bracelet

Tuxedo Park Bangle Bracelet, Warren Feld 2014

The Tuxedo Park Bangle Bracelet is bead woven using a technique called brick stitch.    The brick stitch is a very robust bead weaving stitch, in that it allows for a lot of support while at the same time allows for good structure.   To phrase this another way, the brick stitch allows the piece to keep its shape and integrity, yet respond to all the forces and stress of movement.    The thread pathway of this stitch allows each individual bead to self-adjust in response to stress, while concurrently influencing all the beads around it in how they individually adjust to this same stress.

There are two major support systems in this bracelet.

The first support system is the thread path design system of the brick stitch itself.    The brick stitch attaches the new bead to the previous row by snagging a thread loop between two beads.   This looping not only ties all the beads together within our composition, but also, allows each bead and each row to bend in response to the forces of movement and then bend back into its original position.    And, importantly, it allows this flexing all the while maintaining the solidity and shape of our component.

The thread-looping pattern of the stitch also allows us to manipulate the flat beadwork into a curve.    It allows us to slide and stretch the bangle over our hand and also return to its original shape as it sits on the wrist.

It is important, while weaving the brick stitch, to maintain the integrity of the support systems, that is, of each thread-looping-over-thread intersection as best as can be.    Anything done which disrupts this looping, will begin to stiffen the joints, so to speak.   So, if our needle pierces an existing thread as we create the next loop-connection, this will begin to impede the support, or in a sense, those “swinging” properties of the looping.    If we tie off the thread into a knot, such as when we end an old thread and begin a new one, this too will impede support.   If we glue any knot, this will end all the support properties at that point in the piece.

The second major support system is in the design of the Tuxedo Park Bangle Bracelet itself.   We are creating a chain of links.   These links or “rings” provide support.   That is, they allow the bangle to easily curve around the wrist and to freely move when worn.

In our long link, we have cinched and sewn down the middle of the link.   This begins to disrupt that support in our chain-link.  So, we have to be comfortable with the size, thus support, of our now bi-furcated two new ring openings on either side of this cinched long link.    If these new openings are too small, one ring would lock into place with the preceding one, making the piece stiff, and thus, uncomfortable to wear, and perhaps putting too much pressure on the parts.

Russian Right Angle Weave Necklace

Russian Right Necklace, Warren Feld, 2008

It is important to understand each technique you use, whether a bead stringing technique, or wire working technique, or bead weaving stitch, or silversmithing technique, in terms of how it might enhance or impede support or structure.    How might it allow movement.  How might it absorb and direct the forces this movement places on our beads, stringing materials and other components within our piece.    How it allows the piece to encompass a shape and maintain that shape as worn.

The Russian Right Angle Weave Necklace is an example of another bead weaving stitch which has great properties allowing for both support and structure.

The basic right angle weave stitch begins with a circle of 4 beads.   It then moves on to create a second circle of four beads.    These two circles are linked with one shared bead, common to both circles, and which acts like a hinge.

Architecturally, we want each circle of 4 beads – what we call a right angle weave unit, to move in tandem, that is, all at the same time.    We want, as well, for each right angle weave unit to be able to influence the movement of all other right angle weave units within the piece, but to also move somewhat independently of all other right angle weave units within our piece.   Each unit should move as one.   Each unit should be allowed to somewhat self-adjust to stress independently, but at the same time, affect the interdependency of all units within the piece.

The right angle woven piece should move like a coil spring mattress.   Picture someone lying down on this mattress.   Each coil adjusts somewhat independently to the pressure of the body part immediately above it.   Yet each coil with the mattress also adjusts relative to the movement of the other coils as well.   Nothing gets out of line.   No matter what the person laying on the mattress does, or how they move around, all the coils adjust to the changes in weight very smoothly and coherently.

This is how right angle weave works, and maintains itself as a support system.  To achieve the optimal performance with right angle weave, the designer would want their four beads within a unit to be as tightly connected as possible, so that they always move and respond to forces as a whole unit.   The designer would want a looser tension at the place each right angle unit connects to another at the point of their shared bead.

VULNERABILTY:

Areas of Potential Instability and Weakness

Whenever a project is begun, it is important to carefully anticipate and identify potential areas of instability and weakness.    Where might your piece be vulnerable?   Where might the forces of movement, when the piece is worn, cause the stringing material or threads or beads or clasps to loosen up, and perhaps break.  Or the wire or metal to bend, distort or deform?

Most often, places of vulnerability occur where the structures or supports in place take on the shapes of either H, L, T, or U.    Think of these shapes as hazards.  These shapes tend to split when confronted with external or internal forces.   They tend to split because each leg is often confronted with different levels or directions of force.   These hazardous shapes cry out for additional reinforcements or support systems.

Vulnerability and instability will also occur where the structures or supports are very thin or very soft or very brittle.    They will occur at points where there is a slant or a wedge or an unusual angle.

Pieces are vulnerable because the jewelry designer has made poor choices in selecting materials, techniques, or technologies, and in managing design from inspiration to execution.    REMEMBER: A piece of jewelry results from a Design System.   This system is a back and forth process of anticipating how others will judge the piece to be finished and successful, how choices are made and implemented regarding materials, techniques, arrangements and technologies in light of these shared understandings coupled with the artist’s intent.

If the piece is vulnerable, then the designer has failed to reflect upon what things will make the piece endure.    What will be expected of the piece when the person wearing it moves?   As the piece moves from a static place, say from in a jewelry box, and then must transition to the body as a person begins to put it on, what are those transitional issues the piece must accommodate?    What parts of the piece must always maintain their shape or position?    What happens when the piece has to either shrink, elongate or expand?    Does the piece need to bend or rotate for any reason?   What happens to all the materials and pieces over time?

Reinforcements at points of potential instability and vulnerability can take many forms, such as:

  • Anchoring
  • Bracing
  • Framing
  • Attaching/Securing
  • Connecting
  • Blocking
  • Adding in slack or elasticity
  • Isolating the area

THE 4 S’s:

Strength, Suppleness, Stability and Synergy

Jewelry must be designed, from an architectural standpoint, to find a special point of equilibrium.   This equilibrium point is a sweet efficient and effective spot among Strength, Suppleness, Stability and Synergy.     As our choices force us to deviate from this optimized sweet-spot, our pieces of jewelry become more vulnerable when worn.   They are more likely to distort and deform, pull apart, lose tension, and break.

To find this sweet-spot for any particular piece of jewelry, we first assess what shared understandings our various audiences will apply when determining if the piece is finished and successful.    A big part of this is figuring out how a piece will be worn, how often a piece will be worn, and how long a duration this piece is expected to hold up.   The designer assesses all this, then begins to incorporate personal artistic intent into the design process.

Strength involves choices we make about materials and techniques which prevent breaking.      For example, a well-done soldering joint or correctly crimping to secure a clasp to cable wire, would increase the strength.

Suppleness involves choices we make about materials and techniques which maximize elasticity and flexibility.   For example, the addition of intervening rings to various jewelry findings would increase suppleness.

Stability involves choices we make about materials and techniques which prevent deterioration, malformation or collapse.    For example, we might reject coated beads for a project, or might use a multi-strand rather than a single-strand clasp for a multi-strand piece of jewelry.  We might add extra reinforcement to the ends and the corners of pieces.

Synergy involves choices we make about materials, techniques, and technologies which not only reinforce our design, but also increase, enhance or extend the design’s appeal and functionality.    For example, a tight clustering of beads into an attractive pendant drop might be many times stronger, more supple, more stable and/or more appealing than any one bead alone.

Anatomy of a Necklace

The Vivian, Warren Feld, 2012

A necklace, or any type of jewelry, has a structure and an anatomy.    Each part has its own set of purposes, functions and aesthetics.   Understanding each type of structure or physical part is important to the designer.

If we looked at these sections of a necklace from solely an art standpoint, we might primarily focus on the centerpiece of the jewelry and consider The Strap (and most other parts) as supplemental to the piece, in a similar relationship as the frame to a painting or the pedestal to a sculpture.

However, jewelry is a 3-dimensional object serving both aesthetic as well as functional purposes.    As such, we need to be more sensitive to the entire jewelry-anatomy and both its art and architectural reason for being.

Typical structural parts of a necklace might include,

The Strap: The entire linear component of the piece, comprising Yoke, Clasp Assembly, and Frame

The Yoke:  The part of The Strap behind the neck, typically 6-7” including clasp assembly

The Clasp Assembly: Part of The Yoke, and includes all the pieces it takes to attach your Strap to the Clasp, including clasp, rings, loops at ends of stringing material

The Frame: The visually accessible part of The Strap, connecting to The Yoke at The Break point.   On a 16” necklace, The Frame might be 9-10”

The Break:  The point where The Yoke connects to The Frame, often at the collar bone on either side of the neck.  Very often, this point is one of a critical change in vector – that means, the angle The Frame lays radically changes from the angle of The Yoke.  Think of this as an inflection point.

The Bail:  A separate part which drops the centerpiece of pendant drop below the line of the Frame

The Focal Point, Centerpiece, or Pendant Drop:   A part which emphasizes or focuses the eye, usually dropped below the line of The Frame

The Canvas:  Typically the stringing material or foundation of the piece

The Embellishment:   Things added to the surface or edge of The Canvas, The Strap, or the Centerpiece which serve as decorative, rather than structural or supportive roles

Each part of the body of a necklace poses its own special design challenges for the jewelry artist.   These involve strategies for resolving such issues as:

  • Making connections
  • Determining angularity, curvature, and roundedness
  • Transitioning color, pattern and texture
  • Placing objects
  • Extending lengths
  • Adding extensions
  • Creating balance and coherency
  • Anticipating issues about compression, stretching, bending, load-bearing, and distortion
  • Anticipating issues related to physical mechanics, both when the piece is static (sitting) and dynamic (as worn)
  • Keeping things organic, so nothing looks like an afterthought, or an outlier, or out of place, or something designed by a committee
  • Determining which parts are critical to understanding the piece of jewelry as art and as it is worn, and which parts are merely supplemental to the piece

The Strap

The Strap is that continuous line that extends from one end of the clasp to the other.   The Strap may or may not consist of the exposed Canvas.   The Strap typically delineates a silhouette or boundary.    This usually sends the message to the viewer about where they may comfortably and appropriately place their gaze on the wearer’s body.

The Strap is a type of funicular structure.   A funicular structure is one where something like a string or chain or cable is held up at two points, and one or more loads are placed on it.   Loads increase tension.   Loads lead to compression.

The placement can be centered or off-centered.   If more than one object is placed on The Strap, each object can vary in mass, volume and weight.     We do not want The Strap to break because of the weight or placement of any load or loads.   We do want to control the resulting shape of the silhouette or curvature of The Strap which results from the weight or placement of any load or loads.

The Yoke

The Yoke is one section of the Strap which is the part around the back of the neck, including The Clasp Assembly.    The length of The Yoke, and whether the beginning and end parts of The Yoke should be exposed  on the front of the body is something to be determined by the designer.    The designer must also determine the proportional size of The Yoke relative to the remaining part of The Strap.    The designer must determine what role the elements, such as beads, which comprise The Yoke, will play, and whether they should be an active part of the visual composition, and/or a critical part in the functional success of the piece, or merely supplemental.   The Yoke balances the load requirements of the remaining Strap, Bail and Pendant.

The Break

At the point The Yoke connects to the remaining Strap (called The Break leading to The Frame) on either side of the neck, this is a point of vulnerability, often assisted and reduced with the addition of support elements.   Because it is at this point – The Break – where The Strap may alter its vector position in a dramatic way – that is, the angular positioning of the Strap at the point of The Break may vary a lot as The Strap continues around the front of the body – this is a major point of vulnerability.

There are always transitional issues at The Break.   The designer needs to have strategies for managing these transitions.   This might involve using visual cues and doing something with color or pattern/texture or rhythm or sizes.    The designer must decide the degree The Frame should be visually distinct from The Yoke.

The Clasp Assembly

The Clasp Assembly is part of The Yoke.   The Clasp Assembly includes, not just the clasp itself, but also all the other parts necessary to attach it to the Strap.    There might be some additional soldered rings.   There might be loops left at the ends of the stringing material.    There might be crimp beads or knots or glue or solder.

Whenever choosing a clasp, it is more important to think in terms of choosing a clasp assembly.   You might want to use a very attractive clasp, but it may take so many parts and turns to attach it to your beadwork, that you end up with a visually ugly clasp assembly.

The Frame

The Frame is that part of The Strap which connects to either side of The Yoke at The Break.

Too often, when the designer does not recognize the Yoke as distinct from The Frame – even if the transition is to be very subtle – less-than-satisfying things happen.   Proportions may be off.   The piece may not lay or sit as envisioned.   The Strap may have too much embellishment going too high up The Strap.   Sometimes the balance between Yoke and Frame is off – too much Yoke and not enough Frame.     The change in vector angles between The Yoke and The Frame may pose many architectural issues for the designer.

Bi-Furcated Frame:  A Frame visually split in half, usually at the center and in two equal parts, with a centerpiece focal bead or pendant drop in the middle.

The Focal Point, Centerpiece or Pendant Drop

While not every necklace has a focal point, centerpiece or pendant drop, most do.  The Focal Point gives the viewer’s eye a place to rest or focus.    Sometimes this is done with a centerpiece pendant.  Othertimes, the centerpiece is more integrated with The Strap.  This can be created by graduating the sizes or beads or playing with color or playing with rhythm or playing with fringe.

A Centerpiece would be a part that extends beyond the line of The Frame, usually below it, around it, or in front of it.   This forces transitional concerns between it and The Frame.

There should be a natural transition from The Strap to The Focal Point, Centerpiece or Pendant Drop.

The Bail

The Bail is a part that drops the Centerpiece below the Frame, forcing additional transitional concerns among Centerpiece, Bail and Frame.    We are concerned about its impact on emphasis, harmony, balance, distribution of size and proportion, point, line, plane and shape.    We are concerned about its ability to maintain stability, given the effects of gravity, the weight of the drop, and its relationship with and fit to The Frame of The Strap.  Most Bails would be considered vertical structures

The Canvas

The Canvas typically refers to the stringing materials.   However, in a layered piece, may refer to any created “background or foundation” off of which or around which the main composition is built.

It is important to know what The Canvas is made of, and how its function and appeal might improve or weaken as its Span is lengthened or shortened, widened or narrowed.     The steepness of its slope or positioning might also affect its integrity.

Sometimes more than one Canvas are interconnected.   You can picture a necklace with additional strands crossing the chest from one side of The Strap to the other.   You might also have a necklace where strands radiate out at angles from the neck and across the chest.

 

A Truss

Necklace with Trusses

Architecturally, additional Canvases which span from one side to the other of a piece of jewelry operate like Trusses, Arches or Support Beams.   These types of structures are referred to as Horizontal Structures.

The Embellishment

The Embellishment includes things like fringe, edging and surface decoration.    Embellishments are decorative elements added for purposes of improving the visual appeal of a piece.   Embellishments typically do not play any support or structural roles.

PHYSICAL MECHANICS:

Statics and Dynamics

Mechanics represents the behaviors of the jewelry when subjected to the forces which arise when wearing a piece.    These forces include movement.   They include pulling, tugging, bending, stretching, realigning, readjusting, bearing weight, carrying weight, securing weight, brushing against, rubbing against, curving and taking the shape of the body, loose- to just-right- to tight-fit, positioning, repositioning, and the like.

Statics are descriptions of jewelry behaviors when that piece of jewelry is on the body, but at rest.

Dynamics are descriptions of jewelry behaviors when that piece of jewelry is on the body, and the body is in motion.

Forces are external to the piece of jewelry.

Stresses are internal to the piece of jewelry.

Strains result from the deformation of the jewelry, as it responds to either external forces or internal stresses.

As jewelry designers, we want to understand jewelry mechanical behaviors in terms of our 4 S’s.   We do not need to go into any of the math here.    We primarily need to be aware of the kinds of things we need to think about, manage and control.   Some of these things will be forces external to the materials and construction of our piece of jewelry.   Other things will be internal stresses within our piece of jewelry.   Our jewelry will strain to respond to either forces or stresses or both, until it can strain no more and it loses its shape, breaks or otherwise becomes unwearable.

We want to anticipate jewelry mechanical behaviors at the points of (a) maintaining shape (strength), (b) maintaining comfort (suppleness), (c) maintaining position or placement (stability), and (d) right at that point where all the materials, techniques, and technologies are leveraged to their full effect (synergy).

TYPES OF FORCES
FORCE TYPE ACTION RESULTS FROM
Tension Elongates Strain on parts
Compression Shortens Weight and Pressure
Shear Sliding Force Resistance to sliding of adjacent parts
Bending Elongates one side, shortens the other Unevenly applied weight and pressure
Torsion Twists A turning force applied at some angle

Think about what the flow of forces through the piece of jewelry would be as worn in different situations.     The wearer could be sitting, perhaps writing at a desk.   The wearer might be walking, running, dancing, skipping, crouching, bending over, bending backwards.    With mechanics, again, we want to think about our piece of jewelry, its construction and execution in terms of what might happen when:

  • Pulling left and right, up or down  (horizontal movement)
  • Bearing weight (vertical movement)
  • Balancing from side to side or section to section, or twisting (rotation)

What about our choices of materials, techniques or technology leads us to design jewelry which mechanically achieves these points of equilibrium of forces?    What about the structures we use and the support systems we build in allows us (or prevents us) from achieving this point of force equilibrium?

DESIGNING IN ANTICIPATION OF

THE EFFECTS OF PHYSICAL MECHANICAL FORCES

The fluent jewelry designer can think about art and about architecture and context.    He or she can be able to anticipate the types of issues that arise, and the types of solutions that might be available.    And he or she can evaluate and reflect upon the choices and successes or failures.

Jewelry takes quite a beating when worn.   We want it to hold up.   We don’t want it to break.  We don’t want it to stretch out or distort or deform.   We don’t want the materials we use to fail, such as the finishes fading or rubbing off, the material cracking, or the material becoming too brittle or too soft relative to how it should function in the piece.    We do not want the individual components to shift positions, or inadvertently glom on top of each other.   We want the jewelry to make the person wearing look good, feel good, and get that sense of connectedness they seek when wearing a piece of jewelry.

The architecturally-sensitive designer will design for strength, suppleness, stability and synergy.    The forces affecting these can be very complex.    They might depend upon or vary based on physical dimensions (width, length, height and depth).    They might depend upon or vary based on environmental considerations, such as cosmetics, perfumes, body oils, pollution in the air, or certain chemicals in someone’s sweat.   And of course they are dependent and may vary based on anything that causes movement or prevents movement, such as the movement of the wearer, the wind, getting something caught on something, brushing against something, twisting, bending, shaking, and the like.

Jewelry is both art and architecture, and must be thought about and implemented as such.

It is always important to remember to think about any technique applied as a design system.

This design system will include the characteristics of the materials used, the strategy for implementing the technique, the technology incorporated into the process, support and structure, and finding equilibrium among the 4 S’s.

The design system is a process that is to be managed and controlled by the jewelry designer, in line with assessments about shared understandings and artist intent.

It is always important to visually and functionally specify how the design incorporates support.

It is always important to visually and functionally specify how the design incorporates structure.

And it is always important to remember we want to achieve a point of equilibrium among the four S’s:  Strength, Suppleness, Stability and Synergy.

…if one is to be fluent in design!

_________________________________________________________

WARREN FELD, Jewelry Designer

warren@warrenfeldjewelry.com

615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working and silver smithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience.

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.

_________________________________________________________

FOOTNOTES

G.G.Schierle, Architectural Structures, 1990-2006, as referenced at,

https://disegnodiezunibe.files.wordpress.com/2011/07/architectural-structures.pdf

Copyright, FELD, LearnToBead.net, 2018

warren@warrenfeldjewelry.com

 

Posted in architecture, Art or Craft?, art theory, bead weaving, beadwork, design management, design theory, jewelry design, jewelry making, Stitch 'n Bitch, wire and metal | Tagged: , , | Leave a Comment »

POINTS, LINES, PLANES, SHAPES, FORMS, THEMES: Creating Something Out Of Nothing

Posted by learntobead on July 20, 2018


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POINT, LINE, PLANE, SHAPE, FORM, THEME:
Creating Something Out Of Nothing
by Warren Feld, Jewelry Designer

      
      

Abstract
The artist creates something out of nothing.   And the jewelry artist does the same, but also imposes this act on the person who wears the result, who in turn, decides whether to display or demonstrate its desirability and wearability, and all within a particular context or situation. So, we start with nothing into something.   That something takes up space.   That space might be filled with objects we call points, lines, planes, shapes, forms and themes.    With whatever that space is filled, and however these objects are organized, the space and its composition convey meaning and value, communicated not merely to the artist, but as importantly, to the wearer and viewer, as well.     As Design Elements, it is important to differentiate among the power of each of these objects to focus, anchor, direct, balance, move, expand, synergize, coordinate, conform, bound, connect, and violate.
 
 
 
 
POINT, LINE, PLANE, SHAPE, FORM, THEME:
Creating Something Out Of Nothing

 
The artist creates something out of nothing.

And the jewelry artist does the same, but also imposes this act on the person who wears the result, who in turn, decides whether to display or demonstrate its desirability and wearability, and all within a particular context or situation.
 
So, we start with nothing into something.
 
That something takes up space.
 
Space separates and connects us with things.     It is these arrangements and contrasts which allows us to find meaning, feel connected, recognize implications.   
 
That space might be filled with points, lines, planes, shapes, forms and themes.    We might add color, texture and pattern.
 
With whatever that space is filled and organized, the space and its composition convey meaning and value, not merely for the jewelry artist, but as importantly, for the wearer and viewer, as well.    Filling space with objects will always create a level of tension because any viewer will feel compelled to make sense of it all.   This is work.   This is risky – what if the person evaluates poorly or makes a mistake or shows bad judgement or is compelled to pretend to understand?    It’s always easier (and perhaps safer) for the person to turn and look away.   To reject the jewelry.   Not wear it.  Not buy it.
 
Jewelry designers do not want people to avoid their creations.   So, it is important to also anticipate what happens when more objects are added to the composition.    Further adding to and organizing and arranging these points, lines, planes, shapes, forms and themes into a design will exacerbate things even more, increasing the risk, but also the reward, for the viewer to maintain their stance, keep looking at it, and keep trying to figure out what it all means, and what it all means for him or her.
 
Meaning and value emerge from some type of this dialectic-type interaction, first between artist and self, and then between artist and client, often reflected in the selection of materials and choices about arrangements.   The meta-qualities and inspirations and aspirations underlying these decisions then transition into forms and themes.
 
This emergence is contextually bound by shared understandings about whether the piece should be judged as finished and successful.
 
The choices are infinite.  
 
 

Let’s begin to decode points, lines, planes, shapes, forms and themes.    The jewelry designer’s ability to learn about, manage and control space is perhaps the most critical skills to develop.
 
[1]Points, lines, planes, and shapes are independent design elements, and forms and themes are their dependent cousins.   Independent design elements function a little like vowels in the alphabet, and can stand alone and be expressive.  Dependent design elements function more like consonants, and typically require some combination with independent elements to have fully formed expressions.
 
Whatever their independence or dependence, these design elements are progressively interrelated.     As we move from point along the list to theme, we increase our power to express meaning, establish value, create tensions, and resonate.     As we use more than one of these elements – either more of the same element or combinations of different ones — within the same composition, we also are increasing our artistic and design control, power, and ability to show intent, establish meaning, and achieve a successful result.
 
These design elements discussed here are considered objects to the extent that they are things to be positioned and manipulated.    They are considered parts of structures to the extent that they are part of some organization or arrangement.   Both objects and structures express meaning and value, but structures moreso.
 
Themes are explanatory meanings resulting from the interpretation of forms.   They may be literal or abstract.   They may be symbolic and layered.   They may be culturally- or situationally-specific.
 
Forms are especially coherent combinations and arrangements of points, lines, planes and shapes.   They may be distinct or overlapping.    They may be fully formed or partially formed.   They reflect broader, deeper meanings and reflections – something considerably beyond the meanings of the component parts.
 
Shapes are bounded lines and planes, delimiting spatial units which convey much more meaning than their individual component lines and planes could ever suggest on their own.    Shapes function in 2- or 3-dimensions.  Shapes are interpretable, whether they are immediately or easily recognized, or not.
 
Planes are defined by the intersection of 2 lines, or the presence of 3 noncollinear (not on the same line) points, or 2 parallel lines, or a line and a point not on that line.   Planes suggest the ideas of existence, thought, and development.   Planes imply the possibilities for movement and dimension. 
 
Lines are defined as a series of points.  Lines imply the possibilities for boundaries, directions and movement.    They can be used to measure things.    They can demarcate that which is OK and sacred from that which is unacceptable or dangerous or profane.
 
Points change the nothingness of space into something-ness.   They can focus the attention.    Points are the simplest geometric elements which imply the possibilities for imposing individual intent, meaning and value on the universe.   The presence of two or more points can suggest relativity.
 
 
The jewelry designer cannot ignore any of this.   As design elements, points, lines, planes, shapes, forms and themes are an integral part of the jewelry artist’s tool box.    As elements within compositions, they are to be constructed or manipulated into principled arrangements we call jewelry.   They allow the artist to show his or her hand.   They are some of the major building blocks the artist uses to convey meaning and connectedness, show intent and inspire others.
 
As Design Elements, it is important to differentiate among the power of each of these elements to…

(1) Focus the eye
(2) Anchor or establish some kind of predominance or hierarchy within a composition
(3) Direct the eye
(4) Establish balance, order, and a satisfying distribution of proportions and sizes, or their opposite
(5) Give a sense of movement and flow
(6) Give a sense of dimension
(7) Synergize or marry the relationship between positive and negative space
(8) Establish a sense of coherence, coordination, sameness, unity, difference, and/or variety, or some grouping rules for elements
(9) Conform to the shape of the body
(10) Establish a silhouette or personal identity
(11) Connect to a time frame, context, or situation
(12) Conform to or violate shared expectations about good design
 
As used with Principles of Composition, Construction and Manipulation, it is important to understand how each of these elements can enhance or impede the artist’s ability to arrange objects to achieve a finished and successful piece of jewelry.    Each can support or detract from a compelling arrangement.   
 
The designer does not have to use all of these elements.    But the designer does need to know what each can and cannot be used to do.    The designer must develop that intuitive and fluent knowledge how each of these elements function.    The goal of jewelry design is to communicate.   Communicate the artist’s inspirations and aspirations.  Communicate the choices made to turn aspirations into concrete products.    Communicate the self-identifying relevance of jewelry pieces to the wearers.    Communicate the socio-cultural relevance of jewelry pieces both wearers and viewers.
 
Finally, each element should be used parsimoniously (that is, that Goldilocks point of just right), to attain a level of resonance.    Our jewelry, at the minimum, should evoke an emotion, and more importantly, go a little beyond this and resonate.

 
POINTS

In math, the point exists but has no mass.     However, for this and our other design elements discussed in this article, we use a looser definition in art and design.    The point is the simplest geometrically based design element the artist can use to create something out of nothing and draw someone’s attention to a piece.    The point can be very small, or medium or large.   It can be a simple circle, or a blob, or a square, or anything that might get interpreted as a point.
 

   

 

 

 
 
The point is the building block for everything else.     Every mark we can make will be a combination of one or more points.   Every line, plane, shape or form is essentially a point, regardless of its size.
 
Most importantly, the point calls one’s attention to a place where no attention was called for or placed before.   They create a reference point.    With 2 or more points, that reference point builds up much more meaning.   It shows relativity in a relationship.   It suggests distance and direction.    It can suggest layering or dimension – think two over-lapping points.  

 

 

 
Relationships between and among points pose two especially important meanings.    One, the relationship that emerges about proportions of the point(s) to the space around it.    Two, the relationship that emerges about the position of the point(s) within the space around it.     Proportions and positioning.   
 
 
Jewelry Applications/Decoding Points

 


A continuous series of points

Points directing your attention

Points which convey distance and relativity

A Point which steers your eye to the upper right, partly due to proportion and placement

 
           
The jewelry designer usually starts with a collection of different kinds of points with some determination and a lot of experimentation to arrange them in some pleasing way.    Some points might be various round beads.   They might be beads of different shapes.    They might be a clustering of beads into some shape or form.    They might be a fully formed component.
 
The artist thinks about the distribution and balance of points.   Sizes,  relative sizes, shapes and variety of shapes are pondered over.   Then points are placed, usually, with jewelry, in some kind of circle or silhouette.  Their placement may establish a sense of balance, such as symmetry.    Their placement might create a rhythm, either fast or slow. 
 
The artist determines where any emphasis should go.    Often the artist uses a pendant drop, some variation in proportion, or some color placement effect to call a viewer’s attention to a certain part of the jewelry.   These function as points.
 
The artist determines how emphasis, size, proportionate relationships and placement affect how the piece will be interpreted and decoded by others.   In what way(s) does the point influence the space around it?  Should attention be focused or directed?   What kind of rhythm should be established?  Should a feeling of closeness, apartness, integration or skew be created?   Have the dots contributed to a sense of symmetry or asymmetry?   Do the points lose their “point-ness” and suddenly get perceived as a lines or shapes, when they move closer together?
 
The artist decides the number of points to be used, and decides their parsimonious selection and placement.    That is, the artist decides when enough points are enough.      Using more than one point adds a level of tension to the piece.   There is a competition for space and how position and proportion will affect interpretation of the artist’s intent, whether the piece feels finished, and whether the piece is seen as successful.
 
Overlapping points create a figure/ground perspective.    They change the nature of the space and the person’s interaction with it.   They add depth.    Overlapping points might get re-translated into a new point, or into a new shape.
 
 
 
 
LINES

Lines are defined by the connections between 2 or more points.     Lines have length and width.     They connect, they divide, they direct.     The points along the line can attract or repel each other.    They can emote strength, weakness, or harmony.    They can excite, muddle or confuse.    They can be actual or implied.    
 
Where points are about emphasis, lines are mostly about direction and movement.    A line is not attracting you to a point in space, but rather, it is directing you.    Lines prevent the viewer from getting stuck staring at one point in your jewelry composition.    They encourage the viewer to move around and take into account the whole piece.  
 

Lines both separate and join things.    They establish a silhouette.    They demarcate boundaries.    They signal a beginning and an end, or travel in one or both directions all the way out to infinity, and perhaps beyond.   Lines can violate boundaries, or establish walls around something.  
 
 

They can curve and curve around things.   A line which curves around and connects its beginning to its end becomes a circle.    If the line delineating the circle becomes too thick and fills all the negative space, it becomes a point.    If the curving line does not meet itself, beginning to end, it becomes a spiral.    A curved line usually conveys a different sense of beauty and romance than a straight line.
 

As lines become thicker, they begin to take on the characteristics of planes.   To maintain their identity and integrity as lines, they must always be longer than they are wide.     Changing the ratio of the length to the width has the greatest impact on how any line will be perceived and understood.
 
 

As lines become thinner, they more and more emphasize the quality of direction.   As both endpoints of lines seem to extend towards infinity, they emphasize movement.   If one endpoint is fixed, while the other endpoint is allowed to extend towards infinity, more tension is perceived as the space around the line is interpreted by the viewer.
 
Two or more lines together create a measure of things.   People try to make sense of each line, sometimes in combination, but often as individual segments.     The interval space between the lines becomes critical in this endeavor.
 


 
Eloquence, by Warren Feld, 2018, jasper, jade, Japanese seed beads
 
Here we have a 7-strand necklace.   Look at the use of points, lines, planes and shapes.   Look at the interval
spaces between each strand.

 
 
When two lines converge, they create an angle between them.    This joint or connecting point becomes the nexus for things moving in two different or altering directions.   The angle and juxtapositions of multiple angles can establish a rhythm.    Angles smaller than 90 degrees generate perceptions of more rapid movement than angles larger than 90 degrees.
 
When two lines are separated, they often are perceived separately, each with its own identify.    Think of the single vs. the multiple strand necklace or bracelet.    The interval between the lines becomes a critical part of the story ascribed to each line separately.    It is important how that interval’s negative space is filled up or left empty.  It is important how wide that interval is between each pair of lines.   Pieces with narrower interval spaces have more tension resulting from how the lines are perceived and thought about.
 
The width of interval spaces between lines creates rhythm.    The use of color can further enhance (or impede) this perception of rhythm within a piece of jewelry.    Varying the intensity and values of the lines can create dimensionality, where some lines appear to advance and others appear to recede.     
 
Thicker lines placed close together can change the gestalt, where the viewer’s attention shifts from the original lines to the negative interval spaces, now seen as the lines.
 
 
 
 
Jewelry Applications/Decoding Lines

 


Parallel lines

Curved lines

Directional lines

Circular lines

 
 
Lines are design elements used to compose, construct and manipulate beads and other pieces into jewelry.    They assist the artist in translating inspiration into aspiration, establishing intent, and securing shared understandings about whether the piece is finished and how successful that piece should be judged.
 
We’ve learned that the control over line includes choices about thinness or thickness, finite or infinite, continuous or sporadic, integrated or disjointed, connected or not, and spacing between intervals.     The presence of more than one line, and the chosen attributes of each line, adds more meaning, more complexity, and more opportunity for the jewelry artist to play with materials, techniques and designs.
 
The tensions underlying points get assessed and managed differently by the jewelry artist than those underlying lines.   While the point is more about attracting your eye, the line is more about directing it.    Points emphasize and focus and anchor.   Lines add movement and flow.    Points lead us to ideas about balance and predominance.   Lines lead us to ideas about alignment, coordination, closeness, grouping.     Lines add additional measures of meaning, such as those associated with violation, conformance, span of control, silhouette, dimensionality, boundaries and framing and walls.
 
 
 
PLANES
 

 
Planes are used to encompass a space.    Planes suggest unity.    Planes provide reference and boundaries and direction.    They suggest dimension and movement.   As such, the use of planes often makes it easier for the viewer to find and interpret meaning of all the other design elements found within or outside that plane.   
 
Because of this, establishing planar relationships among design elements can also lead to a measured sense of history and time and timeliness.    They can lead to more concrete understandings of context and situation within which the other design elements present themselves, and seek to affect.
 
Planes are created in different ways.   These include,
(a) Two intersecting lines
(b) A line and a point not on that line
(c) Three points, one of which is not on the same linear path as the other two
(d) Two parallel lines
 
Planes are not restricted to a single point of view.      They allow widespread placement and fragmentation.    
 
Planes may overlap.  They may be parallel.   They may intersect.    They may be flat or curved.     Their boundaries may be linear or nonlinear.    They may have clearly defined or diffuse boundaries.    They may be warped and pulled in different directions.
 
Just as lines can be thought of as an accumulation of points, planes can be thought of as an accumulation of lines.
 
As a plane becomes larger, it sometimes takes on the characteristics of a point.    If it takes on the characteristics of a point, then its contour takes on more critical importance, diminishing the point-like characteristics, and increasing those of shape-like attributes.
 
 

For jewelry designers, planes can be seen to have surfaces.   Textures and patterns may be added to these surfaces.     Textures involve the placement of 2 or more design elements within the same space and which are seen to somehow relate to one another.   Textures have visual impacts.   When this structural relationship among textural objects seems to have some order or regularity to it, we refer to the texture as a pattern.
 
Textures and patterns may be 2- or 3-dimensional.      They may be regular, predictable and statistical.   Or they may seem random and non-statistical.    They may be repeated or singular.    They may be both visual and tactile.    We may see textures and patterns which are layered or not, or smooth or rough.
 
 
 
 
Jewelry Applications/Decoding Planes

 


Simple planes

Multiple planes


 
 
Intersecting planes

 
 
Overlapping planes

 
 
For the jewelry artist, planes can become both a help and a hinderance.    They can aid the designer in establishing a coherent point of view.   But they can get away from the designer, and allow incoherence and irrelevance to slip into the composition.  
 
 
 
 

 
SHAPES
 

 
When we come to focus on the outer contours of a plane, we begin to recognize this design element as something we call a shape.
 
Shapes are areas in 2- or 3-dimensions which have defined or implied boundaries.    They are somehow separated from the space surrounding them.     Shapes may be delineated by lines.  They may be filled or emptied. They may be formed by differences in color values and intensities.   They may be formed by patterns and textures.   They suggest both mass and volume.
 
Shapes may be organic or mechanical.   They may relate to the background, foreground or middle ground.    They may be geometrical (regular, predictable contours) or organic, distorted or overlapping, blended or distinct or abstract.
 
Shapes may be interrelated by angle, sometimes forcing a sense of movement and rotation.
 
More than one shape in a particular space may make one shape appear more active or more important or more prominent.   This may change the perception of what that shape is about, particularly when shapes overlap.     Secondary shapes may seem more point-like or line-like in relation to the primary shape.   
 
When we recognize something as a shape, we begin to try to impose meaning on it.   Shapes provide orientation.    They are very powerful connectors between viewer and object.   They may take on attribute qualities, such as masculine or feminine.
 
Shapes have meaning in and of themselves, and are not dependent on the human body for their expressive qualities and powers.     When dependent on the human body, they become forms, rather than shapes.
 
 
 
 
 
Jewelry Applications/Decoding Shapes
 


Repeated butterfly shapes with clear boundaries

Implied butterfly shapes and no boundaries

 
Jewelry artists need to be able to relate the shape to the message they hope the shape will convey.   The shape should reconfirm, rather than obscure, that message.
 
Part of successfully working with shapes is controlling whether the boundaries are distinct, blurred or implied.     Another important part is controlling how the interior space is depicted – such as, left empty and negative, shaded, colored, textured, either partially or fully, densely or not.      A last important part is whether the shape represents a 2-dimensional or a 3-dimensional space.
 
 
 
 
 
 
FORMS

 
 
Form is any positive element in a composition.    It may be related to points, lines, planes and shapes.   
 
A form cannot be decoded and understood without referencing the space around it.    A viewer must be able to understand and impose some meaning on the relationship between the form and the space it occupies.   A viewer must be able to differentiate the form or figure from the space or ground.    The artist cannot change the form without concurrently changing the space, thus how things get interpreted and related to.   The tension established between form and space determines the extent, time, and motivation of the viewer to interact with that form, and find it satisfying or not.
 
With jewelry, forms are primarily actualized as they relate to and are worn on the body.   They convey and solidify the expressive relationships among design elements, person and context.     Jewelry forms are not merely structures with wearability.   They are expressive design elements which resonate their expressive purpose and power as they are juxtaposed and positioned against the curvilinearity the human body.   
 
Form tends to be similar to shapes, but more 3D in reality or implied by illusion.    Form can be delineated by light and shadow on it’s surface, whether actual or illusory.
 
 
 
Jewelry Applications/Decoding Forms
 


Forms supercede their constituent point, line and shape elements

 
For the jewelry artist, she or he must determine where the point, line, shape and plane end, and where the form begins.    This means developing the decoding and fluency skills which can delineate and anticipate what happens to the expressive powers of the jewelry when the piece is worn.
 
The choice of form becomes a primary consideration in communicating the artist’s message and intent.
 
The artist must manage the tensions between form and space, foreground (advancing) and background (receding), object (design element) and structure (arrangement).
 
Forms can have magnetic powers, stickiness, and synergy.    Forms can pull your eye in certain directions, or multiply, add, subtract or divide meaning and value, based on positioning, mass and volume.     Forms can provide additional control over balance and movement felt within a piece.  
 
 
 
 
 
THEMES


 
Themes are ideas which are conveyed by the visual, tactile and contextual experience with the piece of jewelry.   Most often themes are implied, rather than explicit.   They relate the jewelry to the mind, and cannot be understood apart from the individual or group culture in which the jewelry is worn.
 
Themes are forms which reference, or can be interpreted to have reference, or inflect in some way some reference to individual, group, cultural, societal or universal norms, values and expectations.  
 
Themes infuse or imply power, position, protection, or identification.    They may be clear or abstract.    They may be repeated or not.   They may result from interpretations of individual forms, or whole compositions.     They may be obvious or they may be symbolic.
 
 
 
 
  
 
Jewelry Applications/Decoding Themes
 


Thematic use of forms

 
Well developed themes enhance excitement, interest and investigation.    They increase the chances the artist’s design will achieve a level of resonance.   
 
 
 
 
In Summary
 
Points, Lines, Planes, Shapes, Forms, and Themes are objects used to turn nothingness into something.
 
That something holds meaning, asserts meaning and expresses meaning.   
 
Points anchor.
Lines direct.
Planes encompass.
Shapes orient.
Forms provide referents.
Themes connect ideas.
 
Meaning is dialectic, in that how it is ultimately received and interpreted results partly from the fluency of the jewelry designer to use these objects (and other design elements, as well) to translate inspiration into aspiration and aspiration into a finished result, and partly from the various audiences of the designer and their shared understandings about what it means to be finished and what it means to be successful.
 
Arranging these objects into some organized composition provides a structure for them.    Both the objects themselves, and the structures they are arranged and embedded in, convey expressive meanings.    As these meanings get expressed within shapes, forms and these, their complexity, tensions and implications become deeper and more resonant.
 
At some point in the design process, points, lines, planes and shapes take on the characteristics of forms and themes.    That is, the jewelry is no longer decoded as a set of individual parts.    Decoding jewelry becomes more contingent on how the jewelry relates to the body (forms) and how the jewelry relates to the individual or group culture within which it is worn (themes).   The whole of the composition takes on meaning and value beyond that of the sum of its parts.
 
 
 
So, take a moment.   Grab a pen and blank piece of paper.      Draw a dot.
 
You are now an artist.
Draw a series of dots, lines, planes and shapes in the form of a necklace.
 
You are now an artist with an interest in jewelry.
 
Jot down some ideas how you would build upon your initial sketch and develop forms and themes.    You might re-interpret what you drew as a series of components.   You might select other design elements – particularly Color – to better define the forms and establish a them.
 
You are now a jewelry artist.
 
Think about how your developing piece of jewelry reflects your personal inspirations and intent.    Anticipate how others will view your piece of jewelry and judge it as finished and successful.    Think about clues you can look for to reconfirm to yourself that your jewelry has degree of resonance  — that others will not just appreciate it, but want to wear it.
 
You are now a jewelry designer.
 
 
 

 

 
 

_________________________________________________________
WARREN FELD, Jewelry Designer
warren@warrenfeldjewelry.com
615-292-0610

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures. These adventures have taken Warren from the basics of bead stringing and bead weaving, to wire working and silver smithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences.

Warren leads a group of instructors at Be Dazzled Beads (www.bedazzledbeads.com).  He teaches many of the bead-weaving, bead-stringing, jewelry design and business-oriented courses. He works with people just getting started with beading and jewelry making, as well as those with more experience. 

His pieces have appeared in beading and jewelry magazines and books. One piece is in the Swarovski museum in Innsbruck, Austria.

He is probably best known for creating the international The Ugly Necklace Contest, where good jewelry designers attempt to overcome our pre-wired brains’ fear response for resisting anything Ugly.
_________________________________________________________

_________________________________________
FOOTNOTES
 
[1]Bradley, Steven, Points, Dots, And Lines: The Elements of Design Part II, Web Design, 7/12/2010.    This article incorporates many ideas from this article.
as seen on https://vanseodesign.com/web-design/points-dots-lines/


Copyright © 2018 FELD, LearnToBead.net

Posted in Art or Craft?, art theory, design management, design theory, jewelry design, jewelry making, Learn To Bead, Stitch 'n Bitch | Tagged: , | Leave a Comment »