Warren Feld Jewelry

Taking Jewelry Making Beyond Craft

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THE JEWELERS’ PALETTE, 11/15/2024

Posted by learntobead on November 12, 2024


The Jewelers’ Palette, 11/15/2024

Join my community of jewelry designers on my Patreon hub
From Warren and
Land of Odds

Use November’s Discount Code For Extra 25% Off @Land of Odds:
NOVEMBER25
www.landofodds.com

November 15, 2024

Hi everyone,

Some Updates and Things Happening.
(Please share this newsletter)

1. I have been participating with the Columbia TN Arts Council over the last several months. Their major tasks are to develop a sense of community among artists (broadly defined), and a sense of place in a several block area off the downtown identified as the Columbia Arts District. I wrote a visioning plan for this District which I want to share, and welcome any feedback and ideas for programs, and community and economic development.

Read the full plan here.

The Columbia ARTS DISTRICT (CAD) was created to provide a haven for artists to live and work. The CAD is located a few blocks from Downtown Columbia in the South Garden/High Street area. The City has established historic zoning overlays to protect historic and cultural assets that include distinct neighborhoods like the ARTS DISTRICT. The area currently comprises several blocks of old warehouses, old houses (some historically significant), mobile homes and manufactured homes, and vacant lots. One warehouse building was turned into a multi-story mix of artist studios, retail spaces, coffee house, some office space. There are some restaurants and specialty shops in the District, but not many. Columbia is a small town of about 45,000 residents, growing 2–3% annually, and is located about 45 miles south of Nashville.

The BIG question for me was whether you can create a community-based Arts District, where the focus and energy emerge from how the community interacts with and finds meaningful experiences within the space, rather than focusing on physical design per se.

My SECONDARY question was whether a District designed to bring artists to live, work and play together can remain competitively viable over time, or will the community either lose interest or will the area become so attractive that gentrification negates its original reason for being. Time will tell, … as will smart thinking, planning, and cooperative partnering.

What makes a space into a place? Placemaking inspires people to collectively reimagine and reinvent public spaces as the heart of every community. Strengthening the connection between people and the places they share, placemaking refers to a collaborative process by which we can shape our public realm in order to maximize shared value. More than just promoting better urban design, placemaking facilitates creative patterns of use, paying particular attention to the physical, cultural, and social identities that define a place and support its ongoing evolution.

Great public spaces are those places where celebrations are held, social and economic exchanges occur, friends run into each other, and cultures mix. They are the “front porches” of our public institutions — libraries, field houses, schools — where we interact with each other and government. When these spaces work well, they serve as the stage for our public lives.

Read the full plan here.


2. I created several kits using leather cord and larger hole glass beads, and call your attention to these. They make great gifts!

Beads On Leather Kits
@Land of Odds
https://landofodds.com/beads-on-leather/

LATTICEWORKS BRACELET
Criss-crossed leather full of unusual glass belly donut rondelle beads.

STREETSENSE BRACELET
When you walk down the street, everyone knows you’re with it.

WALK-A-BOUTS BRACELET
A hip bracelet for those casual occasions.

Beads On Leather Kits
@Land of Odds
https://landofodds.com/beads-on-leather/


3. I encourage you to take advantage of the very low prices of delica beads on the Land of Odds website.

Compare Our Prices To What You Are Paying:

In this monthly newsletter, occasionally, like in this newsletter, you will find a discount coupon code that you can use on the Land of Odds website.

You can also become a paid subscribing member on our Jewelry Designers’ Patreon Hub, which entitles you to a 25% discount as long as you maintain your subscription.


4. If you have the resources, I strongly suggest you look into furthering your jewelry design education by attending a degree program. Here are the top 30 jewelry design programs in the United States:

Here are some of the leading jewelry design programs in the United States, known for their specialized curriculums, faculty expertise, and facilities. While specific rankings can vary by source, these schools are widely regarded as some of the best for jewelry design.

1. Rhode Island School of Design (RISD) — Providence, RI

  • Offers a strong focus on metalwork, traditional jewelry techniques, and contemporary design principles.

2. Savannah College of Art and Design (SCAD) — Savannah, GA

  • Provides a comprehensive approach with state-of-the-art facilities and focuses on various facets of jewelry design and business.

3. Fashion Institute of Technology (FIT) — New York, NY

  • Known for hands-on learning and access to New York City’s fashion and jewelry industry.

4. California College of the Arts (CCA) — San Francisco, CA

  • Emphasizes interdisciplinary approaches and sustainable design practices.

5. Parsons School of Design — New York, NY

  • Offers access to an extensive network in the fashion and luxury sectors, with an emphasis on innovative design.

6. Pratt Institute — Brooklyn, NY

  • Known for a strong arts program and a metal/jewelry design program focused on both technical skills and creativity.

7. Cranbrook Academy of Art — Bloomfield Hills, MI

  • Known for a small student body and intensive, personalized instruction.

8. University of the Arts — Philadelphia, PA

  • Offers a jewelry and metals program that includes contemporary jewelry, metalsmithing, and interdisciplinary work.

9. School of the Art Institute of Chicago (SAIC) — Chicago, IL

  • Known for an experimental approach that blends traditional and digital techniques.

10. Temple University’s Tyler School of Art — Philadelphia, PA

  • Focuses on combining creative expression with technical skill development.

11. University of Washington — Seattle, WA

  • Known for a broad curriculum that includes both traditional metalworking and experimental materials.

12. Virginia Commonwealth University (VCU) — Richmond, VA

  • Offers a BFA in Craft and Material Studies with a focus on metals and jewelry.

13. SUNY New Paltz — New Paltz, NY

  • Known for its Metal/Jewelry Design program that integrates both artistic development and technical skill.

14. Massachusetts College of Art and Design (MassArt) — Boston, MA

  • Offers a program with a focus on metalsmithing, jewelry, and art history.

15. University of Oregon — Eugene, OR

  • Known for a jewelry program that encourages both traditional and experimental methods.

16. California State University, Long Beach (CSULB) — Long Beach, CA

  • Offers a BFA in 3D Media focusing on metal and jewelry arts.

17. University of Georgia — Athens, GA

  • Strong focus on craftsmanship and a broad approach to metal and jewelry design.

18. University of Kansas — Lawrence, KS

  • The jewelry and metals program is known for its commitment to traditional techniques and design principles.

19. Texas State University — San Marcos, TX

  • Offers a BFA with a concentration in Metals and Jewelry, focusing on both technique and conceptual development.

20. Indiana University Bloomington — Bloomington, IN

  • Known for its craft-focused metalsmithing program, including traditional and contemporary approaches.

21. North Bennet Street School — Boston, MA

  • Provides a specialized training program in jewelry-making with a focus on bench skills and craftsmanship.

22. College for Creative Studies (CCS) — Detroit, MI

  • Focuses on both jewelry and metalsmithing, providing a solid technical foundation.

23. Kent State University — Kent, OH

  • Offers a jewelry/metals concentration that emphasizes craftsmanship and innovative design.

24. University of Illinois at Urbana-Champaign — Champaign, IL

  • Known for an interdisciplinary approach, blending jewelry design with broader art and design disciplines.

25. Rochester Institute of Technology (RIT) — Rochester, NY

  • The School for American Crafts at RIT is highly regarded for its jewelry and metals programs.

26. Appalachian State University — Boone, NC

  • Offers a focused jewelry and metals concentration that emphasizes skill development and conceptual work.

27. University of North Texas (UNT) — Denton, TX

  • Known for a metals and jewelry program that encourages experimentation and craftsmanship.

28. University of Wisconsin-Milwaukee (UWM) — Milwaukee, WI

  • Provides a curriculum that emphasizes both skill and design in jewelry-making.

29. Arizona State University (ASU) — Tempe, AZ

  • Offers a robust jewelry program as part of its larger art program, with access to a variety of tools and techniques.

30. Oregon College of Art and Craft (OCAC) — Portland, OR

  • Although it closed in 2019, its legacy remains influential, and several of its faculty and alumni continue to contribute to the field.

Each program has unique strengths, from technical skills to conceptual approaches and connections to the industry.


5. I wanted to share this email I received from Miguel Mayher at the Professional Artists Assn. We were beginning to discuss the need to be consistent in using Instagram and Emails to promote our businesses. I had brought up that it was difficult to maintain my motivation, especially given the time it takes to use social media.

Hi warren feld,

Yesterday, we talked about feeling overwhelmed.

Overwhelmed by the amount of energy and time that seems required to stay up to date on Instagram & your Email Newsletters.

And how that can hold you back from getting the consistent art income you desire.

Today, I want to dive deeper into why this feeling is SO COMMON in artists and what’s actually causing it.

📱 There are over *2 billion* monthly active users on Instagram.
🤯 And when you open the feed, it can be overwhelming.
🙅🏻‍♀️ It’s enough to make an established artist yell “nope!”…

…and close the app immediately, never to open it again.

Avoiding Instagram & Email doesn’t just stop you from using the tools, it also affects your entire “sharing your journey” workflow.

Some artists hold their cards close to their chest, but then expect strangers to buy the finished artwork at first glance.

Because when you’re opposed to these tools (and yes, they are just tools), you’re left waiting until you finish every artwork before you share it.

Or even worse — waiting for your next “show” to announce it to the world.

Then your audience doesn’t feel like they were part of that creative process…
…they are not invested in your artist journey…
…because you are not sharing it with them.

And so surprise, surprise… they are not “bought in”.

Maybe you do end up sending that jam-packed newsletter with a smorgasbord of updates about the last 6 months…

….not QUITE what you wanted, but you settle, “good enough I guess…”.

And a whole world of steady monthly direct sales seems out of reach for you.

Here’s the truth though… it’s not your fault:

  • Instagram is a hungry beast and the algorithm does reward consistency.
  • Emails are easy for writers, using WORDS, but not for most visual artists.

So without a good framework to simplify all this, it’s natural to get lost.

The big problem is the time and energy required to keep the Instagram & Email wheels turning…

👨‍👩‍👧‍👦 Competes with your family time
🎨 Competes with your studio time
🤹‍♀️ Competes with “life’s demands” time

And so how can you justify investing your precious time and energy in them?

You don’t have a simple system to navigate the sea of online art marketing.

If you had a clear system, it’d be hard to get lost, even if you’re an introvert.

I have an amazingly simple framework to share with you at the end of this week, but for now, here’s some encouragement…

❌ You DON’T need to POST EVERY DAY.
❌ You DON’T need to EMAIL EVERY WEEK.

And most importantly… stop thinking of your newsletters as NEWS.

Start thinking of them as Letters, or even better, POSTCARDS.

They are a casual conversation.
Ideally one single topic per email.
And they either share your journey… or give an opportunity to buy from you.

No middle ground.

I know even this is a lot easier said than done, but don’t worry, over the next few days I’ll be holding your hand and helping you out.

In tomorrow’s email, I’ll share a simple framework that will help you look at your online marketing as an enjoyable documenting of your journey.

Even if you are not a writer.

Talk soon,

Miguel

Director of Education
The Professional Artist Association
ProfessionalArtist.com
P.S.
Remember, feeling overwhelmed is normal, but it doesn’t have to stop you.


6. I’ve added additional articles to my collection HOW TO BEAD A ROGUE ELEPHANT. Check these out:

TRANSITIONS
A piece of jewelry is a series of sections, each integral to the piece, which must flow together visually and functionally. For example, transitioning from the strap to the centerpiece. How the jewelry designer manages the transitions between each section will determine to a great degree the success of the piece. 

DOUBT / SELF-DOUBT
For the novice, all that excitement at the beginning, when thinking about making jewelry and making some pieces, sometimes collides with a wall of developing self-doubt. It’s not easy to quiet a doubt. Doubt may hold you back, but it can also be seen as an opportunity.


7. I liked this recent quote from KLIMT02

But the artist appeals to that part of our being which is not dependent on wisdom, to that in us which is a gift and not an acquisition- and, therefore, more permanently enduring. He speaks to our capacity for delight and wonder, to the sense of mystery surrounding our lives; to our sense of pity, and beauty, and pain; to the latent feeling of fellowship with all creation- and to the subtle but invincible conviction of solidarity that knits together the loneliness of innumerable hearts, to the solidarity in dreams, in joy, in sorrow, in aspirations, in illusions, in hope, in fear, which binds men to each other, which binds together all humanity- the dead to the living and the living to the unborn. / Joseph Conrad


8. Now is a good time to begin planning for enrichment travel and skills development opportunities you might take advantage of in 2025. Here are some ideas:

Here are 20 jewelry-related travel and learning opportunities in 2025, perfect for designers and enthusiasts who want hands-on experience, cultural immersion, and networking:

  1. Tucson Gem and Mineral Show — This iconic show offers a variety of workshops in jewelry making and design (Feb 8–11, Tucson, AZ). More information: Tucson Gem and Mineral Show.
  2. Colors of the Stone — Held in Tucson alongside the Gem Show, with classes in bead making, metal clay, enameling, and more (Feb 1–8, 2025). Details: Colors of the Stone
  3. Santa Fe Symposium — An annual jewelry technology conference, ideal for designers interested in advanced techniques and business insights (Santa Fe, NM). Find details at Santa Fe Symposium.
  4. Pasadena Bead & Design Show — Featuring jewelry making and design workshops, Pasadena’s show offers a space for artists and buyers (Jan 17–19, 2025). Learn more: Bead & Design Shows
  5. Studio di Mare — Sogni d’Oro — In Italy, join immersive jewelry retreats that blend cultural exploration with expert-led classes in enameling and stone setting (Summer 2025, San Mango Piemonte). More info: Studio di Mare
  6. Great Bead Escape Retreat — A jewelry workshop retreat in Florida offering classes by skilled instructors, suitable for beginners and experienced crafters alike (April 23–27, 2025, Live Oak, FL). Explore more: The Great Bead Escape
  7. Marin Arts & Crafts Show — A blend of jewelry and fine arts workshops in a scenic setting, ideal for creatives (Mar 7–9, 2025, San Rafael, CA). Details at Marin Arts & Crafts Show.
  8. Jewelry Arts Academy — Florence — Offers jewelry design and goldsmithing programs with Italian artisans in Florence. Contact them at Jewelry Arts Academy.
  9. SNAG Conference — Society of North American Goldsmiths hosts its annual conference with workshops and talks on metalsmithing and jewelry (Spring 2025, Location TBA). Info: SNAG Conference.
  10. Ecole des Arts Joailliers — A prestigious Parisian school offering workshops and courses on traditional French jewelry techniques. Check out L’École Van Cleef & Arpels.
  11. Penland School of Craft — Located in North Carolina, Penland offers workshops in metalworking and jewelry design throughout the year. Discover more: Penland School.
  12. Istanbul Jewelry Show — Workshops and networking in a historic jewelry hub, with thousands of international jewelers (March 2025, Istanbul, Turkey). Info at Istanbul Jewelry Show.
  13. John C. Campbell Folk School — This school in North Carolina provides jewelry and metalsmithing workshops year-round in a peaceful, rural setting. See John C. Campbell Folk School.
  14. Munich Jewellery Week — An annual celebration of contemporary jewelry art in Munich, Germany, with exhibitions, talks, and workshops (March 2025). Visit Munich Jewellery Week.
  15. Craft in America Jewelry Residency — A Los Angeles residency offering workshops, talks, and mentorship for emerging jewelers. Find out more at Craft in America.
  16. Arrowmont School of Arts and Crafts — Tennessee-based school offers multi-day workshops in metals and jewelry design. Learn more: Arrowmont.
  17. American Jewelry Design Council Workshop — A one-day workshop for emerging jewelry artists in the U.S. More details: AJDC.
  18. Jewelry Studies International — Offers annual workshops in Austin, Texas, on topics like CAD jewelry design and hand engraving. See Jewelry Studies International.
  19. Walnut Creek Bead & Design Show — A bead and jewelry show with classes in techniques like chainmaille and wire wrapping (Mar 21–23, 2025). Details: Bead & Design Shows
  20. Jewelry Design Lab NYC — Based in New York City, this lab offers short-term and seasonal classes in modern jewelry-making techniques. Find out more at Jewelry Design Lab NYC.

These programs provide a diverse range of learning, travel, and cultural experiences to enhance skills and deepen your appreciation of jewelry design worldwide.

Some more ideas:

1. Gemstone Mining Experience in Sri Lanka

  • Travel to Sri Lanka to visit traditional sapphire mines, learn about sourcing gemstones, and attend workshops on stone cutting and polishing.

2. Jewelry Design Retreat in Bali

  • Join a retreat focused on traditional Balinese silversmithing techniques, including hands-on workshops with local artisans.

3. Italian Goldsmithing Tour in Florence, Italy

  • Explore Florence’s historic goldsmithing district, including visits to renowned ateliers and classes on classic Italian jewelry techniques.

4. Diamond District Tour in Antwerp, Belgium

  • Gain exclusive insights into the diamond trade with a behind-the-scenes tour of Antwerp’s Diamond District and attend a masterclass on diamond grading.

5. Native American Jewelry Workshop in Santa Fe, New Mexico

  • Discover Native American jewelry traditions with workshops led by expert artisans in silver and turquoise jewelry.

6. Gemstone Safari in Tanzania

  • Participate in a guided tour of Tanzanian tanzanite mines, with sessions on gem selection, sourcing ethics, and jewelry design.

7. Paris Jewelry Week

  • Attend Paris Jewelry Week, featuring exhibitions, workshops, and networking events with prominent European designers and jewelry houses.

8. Jewelry Design Masterclass in Jaipur, India

  • Study Indian jewelry design, from enameling to intricate gemstone settings, with local artisans in the “Pink City,” Jaipur.

9. Silversmithing Workshop in Taxco, Mexico

  • Taxco is famous for silver. Join a workshop to learn silver jewelry crafting techniques from skilled Mexican artisans.

10. Luxury Jewelry Show Tour in Dubai

  • Tour Dubai’s high-end jewelry markets, attend the International Jewellery Show, and visit the Gold Souk for an insider look at the luxury jewelry industry.

11. Art Deco Jewelry Tour in New York City

  • A guided tour through New York’s Art Deco landmarks and workshops focusing on jewelry inspired by this iconic style.

12. Lapidary Arts Course in Idar-Oberstein, Germany

  • Idar-Oberstein is known for its gem-cutting industry. Attend a course on lapidary arts and gem faceting techniques.

13. Pearl Cultivation Workshop in Okinawa, Japan

  • Learn about pearl farming in Okinawa with tours of pearl farms, plus hands-on sessions in pearl grading and jewelry design.

14. Scandinavian Design Tour in Copenhagen, Denmark

  • A guided tour focusing on Scandinavian jewelry design, featuring visits to design museums, workshops, and jewelry houses.

15. Thai Gold and Gemstone Tour in Bangkok, Thailand

  • Explore Bangkok’s gem and gold markets, attend workshops on Thai goldsmithing, and learn about local jewelry design traditions.

16. Russian Enameling and Filigree Workshop in St. Petersburg

  • Learn traditional Russian techniques of enameling and filigree in a workshop setting in historic St. Petersburg.

17. Artisanal Gold Mining Tour in Colombia

  • Visit artisanal gold mines in Colombia and attend workshops focused on sustainable and ethical jewelry sourcing.

18. Swiss Watchmaking and Jewelry Workshop in Geneva, Switzerland

  • Discover Swiss craftsmanship with a combination of jewelry-making and watchmaking workshops and factory tours.

19. African Beadwork and Jewelry Design Tour in Ghana

  • Join a cultural tour and workshop on traditional African beadwork and jewelry-making in Ghana’s artisan villages.

20. Modern Jewelry Design Course in Barcelona, Spain

  • Attend a design-intensive course focusing on modern techniques, including 3D jewelry design, hosted in Barcelona.

These trips offer unique learning experiences, hands-on practice, and exposure to global jewelry design techniques and cultures.

And don’t forget to use this 25% discount code

throughout November at Land of Odds!!
Use November’s Discount Code
For Extra 25% Off
@Land of Odds:
NOVEMBER25
www.landofodds.com


That’s it for now! There is a lot of creative expression all around the world right now. Hope you get to experience a lot of it, either first hand, or through social media online.

WSF

SOME POSTS YOU MAY HAVE MISSED:

(1) HOLD THEIR ATTENTION WITH TEXT HOOKS
One way of keeping and holding someone’s attention is to use what is called a text hook or verbal hook at the beginning — literally within the first 2 seconds. 

(2) How do you make the leap from another career to becoming a full-time jewelry designer?

(3) How To Bead A Rogue Elephant: DOUBT AND SELF-DOUBT
For the novice, all that excitement at the beginning, when thinking about making jewelry and making some pieces, sometimes collides with a wall of developing self-doubt. It’s not easy to quiet a doubt. Doubt may hold you back, but it can also be seen as an opportunity.

(4) How To Bead A Rogue Elephant: TRANSITIONS
A piece of jewelry is a series of sections, each integral to the piece, which must flow together visually and functionally. For example, transitioning from the strap to the centerpiece. How the jewelry designer manages the transitions between each section will determine to a great degree the success of the piece. 

(5) SIGNATURE READY? … You Judge!

(6) COLUMBIA ARTS DISTRICT: CASE STUDIES
There are many approaches various towns and cities have taken when finding that mix of art and planning necessary for revitalization, and community and economic development.

(7) COLUMBIA TENNESSEE ARTS DISTRICT VISIONING PLAN
Establishing an arts identity can take many directions. A vibrant arts scene no longer means a street lined with art galleries. It can include a broader segment of the creative community — theatre, music, writing, crafts, fashion, media arts, applied arts and graphic design, interior design. The specific arts identity for any community is shaped by those arts for which a community has a special affinity for, as well as the types of assets available to support those arts.

Feature your jewelry Here next week In This Newsletter, as well as, on our Jewelry Designer’s Hub!

Email a post (text and/or image) to warren@warrenfeldjewelry.com.

Promote your current projects, promotional copy, News & Views, videos, reels, tutorials, instructions, social media posts online in this newsletter and on our jewelry designers’ Patreon hub.

No deadlines! Opportunity available all the time. No fees. 

But don’t wait to take advantage of this opportunity.


FREEBIRD FEATHERS by B. Batson-Paculabo

https://www.freebirdfeathers.com

View the featured story in our App

“Our story is rooted in the personal testimony of our founder, B. Batson-Paculabo, which tells of how she overcame a low season of adversity with a God encounter and answered prayers that led to liberation and unlocking gifts from within.”


This copyrighted material is published here with permission of the author(s) as noted, or with Land of Odds or Warren Feld Jewelry. All rights reserved.

Repairs Stumping You?
Let Me Take A Look

I take in a lot of jewelry repairs. People either bring them to me in Columbia, TN, or, I pick them up and deliver them back in Nashville. I am in Nashville at least once a week. It’s been convenient for most people to meet me at Green Hills Mall. But if not, I can come to your workplace or your home. This is perfectly fine for me. My turnaround time typically is 3–4 weeks.

I do most repairs, but I do not do any soldering. I also do not repair watches. These are the kinds of repairs I do:

o Beaded jewelry
o Pearl knotting, hand knotting
o Size/Length adjustment
o Re-stringing
o Wire work/weave/wrap
o Micro macrame
o Broken clasp replacfement
o Earring repair
o Replace lost rhinestones or gemstones
o Stone setting
o Stretchy bracelet
o Metal working which does not involve soldering
o Bead woven jewelry and purses
o Beaded clothing
o Custom jewelry design

View my How-To-Repair-Jewelry videos on our Jewelry Designers’ Hub.
My most recent how-to: Converting 3-Strand Stretchy Bracelet to Cable Wire W/ Clasp

WARREN FELD JEWELRY (www.warrenfeldjewelry.com)
Custom Design, Workshops, Video Tutorials, Webinars, Coaching, Kits, Group Activities, Repairs
~~~~~~~~~~~~~~~~~~~~~~~
Join our community of jewelry designers
on my Patreon hub
Be part of a community of jewelry designers who recognize that we have a different way of thinking and doing than other types of crafters or artists.
One free downloadable Mini-Lesson of your choice for all new members!
~~~~~~~~~~~~~~~~~~~~~~~

Follow me on social media: facebook, instagram

shop.warrenfeldjewelry.com
Where you can buy:
Seed Beads and Delicas, Kits, Books, Finished Jewelry

school.warrenfeldjewelry.com
Take advantage of our video tutorials, mini-lessons, projects and our coaching services:

Read articles about jewelry design and about the business of craft:
Articles on Medium.com 

Books (in kindle, ebook or print formats) by Warren Feld, purchase from Amazon.com or BarnesAndNoble.com:

Kits by Warren Feld

Ask about my COACHING services

Arrange a GROUP ACTIVITY

Add your email address to my Warren Feld Jewelry emailing list here.

Thanks for being here. I look forward to sharing more resources, tips,
sources of inspiration and insights with you.

Join A Community Of Jewelry Designers 
On My Patreon Hub

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THE JEWELERS’ PALETTE, 11/1/2024

Posted by learntobead on October 29, 2024

Join my community of jewelry designers on my Patreon hub
From Warren and
Land of Odds

Use November’s Discount Code For Extra 25% Off @Land of Odds:
NOVEMBER25
www.landofodds.com

November 1, 2024

Hi everyone,

Some Updates and Things Happening.
(Please share this newsletter)

1. I wanted to share some great resources for packaging and display supplies:

FETPAK
www.fetpak.com

AZAR DISPLAYS
https://azardisplays.com/

ULINES
https://www.uline.com/

VISIPAK
https://www.visipak.com/

CLEAR BAGS
https://www.clearbags.com/

QUILL
https://www.quill.com/

2. A couple of quick links for you that you might want to bookmark

a. RIO GRANDE’s new KNOWLEDGE HUB

Access an ever-expanding library of articles, videos, podcast episodes, charts, and graphs available 24/7. Whether you’re interested in the latest trends in jewelry design and techniques or problem-solving at the bench, we have a wealth of information ready to help you learn, grow, and thrive.

Tons of info about jewelry and every kind of technique of jewelry making.

b. The 2024 Summer Design Challenge Winning Design

Matthew Piorkowski’s winning piece, “Interstellar”features a stunning fantasy-cut octagon ametrine showcased in a custom yellow-gold pendant setting. Centered on the bail is a brilliant square-shaped diamond with sixteen accenting diamonds along the left side of the pendant mounting, creating visual interest along the path of the diamonds.

Rio Grande runs a seasonal challenge called For the Love of Jewelers Design Challenge. They haven’t announced winter or spring submissions rules yet. Check on their website: www.riogrande.com

c. 7 Steps to Create Photorealistic Images With Stable Diffusion w. Chat AI’s Image Generator

In the ever-evolving world of artificial intelligence, the ability to create photorealistic images has become a groundbreaking achievement. ChatAI‘s Image Generator, powered by advanced Stable Diffusion models, offers users the tools to create images that blur the line between reality and AI-generated art. This article will guide you through the 7 steps to create photorealistic images with Stable Diffusion, focusing on the art of prompting. We’ll start by explaining what photorealistic images are, delve into the concept of Stable Diffusion, and then provide a step-by-step guide to crafting effective prompts. At the end, we will share 15 example prompts to inspire your creativity.

Read the article here.

3. I encourage you to take advantage of the very low prices of delica beads on the Land of Odds website.

Compare Our Prices To What You Are Paying:

In this monthly newsletter, occasionally, like in this newsletter, you will find a discount coupon code that you can use on the Land of Odds website.

You can also become a paid subscribing member on our Jewelry Designers’ Patreon Hub, which entitles you to a 25% discount as long as you maintain your subscription.

4. 🎭 As a jewelry designer, it is important to identify your direction, voice, & identity.

Direction is understanding what work you want to make, and why you are making it (your emotional response to your work).

Voice is your unique take on your work’s descriptions and your unique way of portraying messages within your work.

Identity is about what you have experienced: what makes you you, including aspects like your family or where you grew up.

5. I’m always faulting craft show vendors for not having good enough signage for their booths. Recently, I came across this sign, and liked it.

6. What does jewelry sound like, I, for no particular reason, asked myself the other day, so I went to take a look.

To my surprise, there are thousands of jewelry sound effects. There are sounds the jewelry makes when someone wears it. There are sounds the jewelry makes when someone makes it.

22 Royalty Free Jewelry Sound Effects
https://pixabay.com/sound-effects/search/jewelry/

Click sample jewelry sound effect
Click sample jewelry ring spin sound effect
Click sample jewelry chain bounce sound effect

Soundsnap.com

Zapsplat.com

Videvo.net

YouTube and Tik Tok have lots of jewelry sound effects
necklace jingling sound effect

7. Sometimes, as jewelry designers, we feel we don’t have the luxury of great access to resources — support, money, materials. There are opportunities available to you. Read the first of what will be a series of articles about this here.

NOTE: The word “artist” is often used in these opportunities, but in most cases, you should take this to be broadly defined, to include jewelry makers and fine craftspersons,

Building Creative Futures: Residencies, Grants, and Opportunities for Artists

“Often burdened with a bad reputation, an artist’s career is not the easiest path.

It’s true, that unstable income is not particularly reassuring in a world increasingly governed by financial power. After graduation, many young artists leave behind the schools where they had access to resources, mentorship, and time to create, often needing to fully realize how valuable that support was. This transition into the professional world can be daunting as they face the challenge of establishing themselves in a competitive industry.

With this in mind, we have created a series specifically dedicated to programs, grants, residencies and incubators, all aimed at supporting artists in research. This includes selected open calls, formative meetings, articles, and interviews published on Klimt02 to help artists better understand these opportunities and confidently use them as valuable resources to expand and communicate their creative practice.

This series will be continually updated to reflect the latest opportunities, ensuring you, the readers, have access to the most current information and resources published on Klimt02.”

Continue reading here.

8. Are you wondering if working with me as a coach would be a good fit?

Not sure if you’re ready or if you’re at the right place in your jewelry design journey? But you’re thinking that you want to do something powerful to bring more meaning to your art and start to actually make the pieces your soul is craving (maybe silently, maybe4 LOUDLY) to express?

Jewelry Design is not a simple, easy path. It is full of incredible challenges, and those are different for every designer. You will be confronted with struggle, obstacles will be placed at your feet, you’ll be bowled over by tedium, and frustrated by setbacks, befuddled when introducing your work publicly. Most things you will learn come from the art world or craft world, and don’t fit perfectly with what it means to design jewelry. The thing to remember is that those challenges are yours. They belong to you because you stepped into that world we call design. You have that desire to find and explore what all that means.

So often that first step in working deciding to work with a coach is the most difficult. But it is all about having the right guide through all the barriers and dilemmas and vagaries when designing jewelry.

I’m here to talk if you’re feeling stuck and curious about what it would be like to have the support of my mentorship program with you on the journey. Go ahead and schedule a free consultation to talk about your jewelry and problem solve some ways to jump start your creativity. This is a completely no-pressure opportunity to talk about your work and see if we can bring fresh energy, more meaning, and bitter impact to your art.

I’m here to offer guidance and if you think it’s a good fit to work together moving forward, that is great.

But really, this is a free opportunity, no pressure, absolutely no obligation. Let’s talk about where you’re at.

The easiest way to begin the process is to sign up here: COACHING WITH WARREN FELD
You can review what coaching entails. You can submit a form on this web page. When I receive it, I’ll schedule our free initial consultation. Beginning the process does not obligate you to anything.

Warren

And don’t forget to use this 25% discount code

throughout October at Land of Odds!!
Use November’s Discount Code
For Extra 25% Off 
@Land of Odds:
NOVEMBER25
www.landofodds.com

That’s it for now! There is a lot of creative expression all around the world right now. Hope you get to experience a lot of it, either first hand, or through social media online.

WSF

Feature your jewelry

Here next week

In This Newsletter,
as well as,
on our Jewelry Designer’s Hub!

Email a post (text and/or image) to warren@warrenfeldjewelry.com.

Promote your current projects, promotional copy, News & Views, videos, reels, tutorials, instructions, social media posts online in this newsletter and on our jewelry designers’ Patreon hub.

No deadlines! Opportunity available all the time. No fees.

But don’t wait to take advantage of this opportunity.

This copyrighted material is published here with permission of the author(s) as noted, or with Land of Odds or Warren Feld Jewelry. All rights reserved.

Repairs Stumping You?
Let Me Take A Look

I take in a lot of jewelry repairs. People either bring them to me in Columbia, TN, or, I pick them up and deliver them back in Nashville. I am in Nashville at least once a week. It’s been convenient for most people to meet me at Green Hills Mall. But if not, I can come to your workplace or your home. This is perfectly fine for me. My turnaround time typically is 3–4 weeks.

I do most repairs, but I do not do any soldering. I also do not repair watches. These are the kinds of repairs I do:

o Beaded jewelry
o Pearl knotting, hand knotting
o Size/Length adjustment
o Re-stringing
o Wire work/weave/wrap
o Micro macrame
o Broken clasp replacfement
o Earring repair
o Replace lost rhinestones or gemstones
o Stone setting
o Stretchy bracelet
o Metal working which does not involve soldering
o Bead woven jewelry and purses
o Beaded clothing
o Custom jewelry design

View my How-To-Repair-Jewelry videos on our Jewelry Designers’ Hub.
My most recent how-to: Converting 3-Strand Stretchy Bracelet to Cable Wire W/ Clasp

WARREN FELD JEWELRY (www.warrenfeldjewelry.com)
Custom Design, Workshops, Video Tutorials, Webinars, Coaching, Kits, Group Activities, Repairs
~~~~~~~~~~~~~~~~~~~~~~~
Join our community of jewelry designers
on my Patreon hub
Be part of a community of jewelry designers who recognize that we have a different way of thinking and doing than other types of crafters or artists.
One free downloadable Mini-Lesson of your choice for all new members!
~~~~~~~~~~~~~~~~~~~~~~~

Follow me on social media: facebookinstagram

shop.warrenfeldjewelry.com
Where you can buy:
Seed Beads and Delicas, Kits, Books, Finished Jewelry

school.warrenfeldjewelry.com
Take advantage of our video tutorials, mini-lessons, projects and our coaching services:

Read articles about jewelry design and about the business of craft:
Articles on Medium.com

Books (in kindle, ebook or print formats) by Warren Feld, purchase from Amazon.com or BarnesAndNoble.com:

Kits by Warren Feld

Ask about my COACHING services

Arrange a GROUP ACTIVITY

Add your email address to my Warren Feld Jewelry emailing list here.

Thanks for being here. I look forward to sharing more resources, tips,
sources of inspiration and insights with you.

Join A Community Of Jewelry Designers
On My Patreon Hub

THE JEWELERS’ PALETTE, 11/1/2024

Join my community of jewelry designers on my Patreon hub
From Warren and
Land of Odds

Use November’s Discount Code For Extra 25% Off @Land of Odds:
NOVEMBER25
www.landofodds.com

November 1, 2024

Hi everyone,

Some Updates and Things Happening.
(Please share this newsletter)

1. I wanted to share some great resources for packaging and display supplies:

FETPAK
www.fetpak.com

AZAR DISPLAYS
https://azardisplays.com/

ULINES
https://www.uline.com/

VISIPAK
https://www.visipak.com/

CLEAR BAGS
https://www.clearbags.com/

QUILL
https://www.quill.com/

2. A couple of quick links for you that you might want to bookmark

a. RIO GRANDE’s new KNOWLEDGE HUB

Access an ever-expanding library of articles, videos, podcast episodes, charts, and graphs available 24/7. Whether you’re interested in the latest trends in jewelry design and techniques or problem-solving at the bench, we have a wealth of information ready to help you learn, grow, and thrive.

Tons of info about jewelry and every kind of technique of jewelry making.

b. The 2024 Summer Design Challenge Winning Design

Matthew Piorkowski’s winning piece, “Interstellar”features a stunning fantasy-cut octagon ametrine showcased in a custom yellow-gold pendant setting. Centered on the bail is a brilliant square-shaped diamond with sixteen accenting diamonds along the left side of the pendant mounting, creating visual interest along the path of the diamonds.

Rio Grande runs a seasonal challenge called For the Love of Jewelers Design Challenge. They haven’t announced winter or spring submissions rules yet. Check on their website: www.riogrande.com

c. 7 Steps to Create Photorealistic Images With Stable Diffusion w. Chat AI’s Image Generator

In the ever-evolving world of artificial intelligence, the ability to create photorealistic images has become a groundbreaking achievement. ChatAI‘s Image Generator, powered by advanced Stable Diffusion models, offers users the tools to create images that blur the line between reality and AI-generated art. This article will guide you through the 7 steps to create photorealistic images with Stable Diffusion, focusing on the art of prompting. We’ll start by explaining what photorealistic images are, delve into the concept of Stable Diffusion, and then provide a step-by-step guide to crafting effective prompts. At the end, we will share 15 example prompts to inspire your creativity.

Read the article here.

3. I encourage you to take advantage of the very low prices of delica beads on the Land of Odds website.

Compare Our Prices To What You Are Paying:

In this monthly newsletter, occasionally, like in this newsletter, you will find a discount coupon code that you can use on the Land of Odds website.

You can also become a paid subscribing member on our Jewelry Designers’ Patreon Hub, which entitles you to a 25% discount as long as you maintain your subscription.

4. 🎭 As a jewelry designer, it is important to identify your direction, voice, & identity.

Direction is understanding what work you want to make, and why you are making it (your emotional response to your work).

Voice is your unique take on your work’s descriptions and your unique way of portraying messages within your work.

Identity is about what you have experienced: what makes you you, including aspects like your family or where you grew up.

5. I’m always faulting craft show vendors for not having good enough signage for their booths. Recently, I came across this sign, and liked it.

6. What does jewelry sound like, I, for no particular reason, asked myself the other day, so I went to take a look.

To my surprise, there are thousands of jewelry sound effects. There are sounds the jewelry makes when someone wears it. There are sounds the jewelry makes when someone makes it.

22 Royalty Free Jewelry Sound Effects
https://pixabay.com/sound-effects/search/jewelry/

Click sample jewelry sound effect
Click sample jewelry ring spin sound effect
Click sample jewelry chain bounce sound effect

Soundsnap.com

Zapsplat.com

Videvo.net

YouTube and Tik Tok have lots of jewelry sound effects
necklace jingling sound effect

7. Sometimes, as jewelry designers, we feel we don’t have the luxury of great access to resources — support, money, materials. There are opportunities available to you. Read the first of what will be a series of articles about this here.

NOTE: The word “artist” is often used in these opportunities, but in most cases, you should take this to be broadly defined, to include jewelry makers and fine craftspersons,

Building Creative Futures: Residencies, Grants, and Opportunities for Artists

“Often burdened with a bad reputation, an artist’s career is not the easiest path.

It’s true, that unstable income is not particularly reassuring in a world increasingly governed by financial power. After graduation, many young artists leave behind the schools where they had access to resources, mentorship, and time to create, often needing to fully realize how valuable that support was. This transition into the professional world can be daunting as they face the challenge of establishing themselves in a competitive industry.

With this in mind, we have created a series specifically dedicated to programs, grants, residencies and incubators, all aimed at supporting artists in research. This includes selected open calls, formative meetings, articles, and interviews published on Klimt02 to help artists better understand these opportunities and confidently use them as valuable resources to expand and communicate their creative practice.

This series will be continually updated to reflect the latest opportunities, ensuring you, the readers, have access to the most current information and resources published on Klimt02.”

Continue reading here.

8. Are you wondering if working with me as a coach would be a good fit?

Not sure if you’re ready or if you’re at the right place in your jewelry design journey? But you’re thinking that you want to do something powerful to bring more meaning to your art and start to actually make the pieces your soul is craving (maybe silently, maybe4 LOUDLY) to express?

Jewelry Design is not a simple, easy path. It is full of incredible challenges, and those are different for every designer. You will be confronted with struggle, obstacles will be placed at your feet, you’ll be bowled over by tedium, and frustrated by setbacks, befuddled when introducing your work publicly. Most things you will learn come from the art world or craft world, and don’t fit perfectly with what it means to design jewelry. The thing to remember is that those challenges are yours. They belong to you because you stepped into that world we call design. You have that desire to find and explore what all that means.

So often that first step in working deciding to work with a coach is the most difficult. But it is all about having the right guide through all the barriers and dilemmas and vagaries when designing jewelry.

I’m here to talk if you’re feeling stuck and curious about what it would be like to have the support of my mentorship program with you on the journey. Go ahead and schedule a free consultation to talk about your jewelry and problem solve some ways to jump start your creativity. This is a completely no-pressure opportunity to talk about your work and see if we can bring fresh energy, more meaning, and bitter impact to your art.

I’m here to offer guidance and if you think it’s a good fit to work together moving forward, that is great.

But really, this is a free opportunity, no pressure, absolutely no obligation. Let’s talk about where you’re at.

The easiest way to begin the process is to sign up here: COACHING WITH WARREN FELD
You can review what coaching entails. You can submit a form on this web page. When I receive it, I’ll schedule our free initial consultation. Beginning the process does not obligate you to anything.

Warren

And don’t forget to use this 25% discount code

throughout October at Land of Odds!!
Use November’s Discount Code
For Extra 25% Off 
@Land of Odds:
NOVEMBER25
www.landofodds.com

That’s it for now! There is a lot of creative expression all around the world right now. Hope you get to experience a lot of it, either first hand, or through social media online.

WSF

Feature your jewelry

Here next week

In This Newsletter,
as well as,
on our Jewelry Designer’s Hub!

Email a post (text and/or image) to warren@warrenfeldjewelry.com.

Promote your current projects, promotional copy, News & Views, videos, reels, tutorials, instructions, social media posts online in this newsletter and on our jewelry designers’ Patreon hub.

No deadlines! Opportunity available all the time. No fees.

But don’t wait to take advantage of this opportunity.

This copyrighted material is published here with permission of the author(s) as noted, or with Land of Odds or Warren Feld Jewelry. All rights reserved.

Repairs Stumping You?
Let Me Take A Look

I take in a lot of jewelry repairs. People either bring them to me in Columbia, TN, or, I pick them up and deliver them back in Nashville. I am in Nashville at least once a week. It’s been convenient for most people to meet me at Green Hills Mall. But if not, I can come to your workplace or your home. This is perfectly fine for me. My turnaround time typically is 3–4 weeks.

I do most repairs, but I do not do any soldering. I also do not repair watches. These are the kinds of repairs I do:

o Beaded jewelry
o Pearl knotting, hand knotting
o Size/Length adjustment
o Re-stringing
o Wire work/weave/wrap
o Micro macrame
o Broken clasp replacfement
o Earring repair
o Replace lost rhinestones or gemstones
o Stone setting
o Stretchy bracelet
o Metal working which does not involve soldering
o Bead woven jewelry and purses
o Beaded clothing
o Custom jewelry design

View my How-To-Repair-Jewelry videos on our Jewelry Designers’ Hub.
My most recent how-to: Converting 3-Strand Stretchy Bracelet to Cable Wire W/ Clasp

WARREN FELD JEWELRY (www.warrenfeldjewelry.com)
Custom Design, Workshops, Video Tutorials, Webinars, Coaching, Kits, Group Activities, Repairs
~~~~~~~~~~~~~~~~~~~~~~~
Join our community of jewelry designers
on my Patreon hub
Be part of a community of jewelry designers who recognize that we have a different way of thinking and doing than other types of crafters or artists.
One free downloadable Mini-Lesson of your choice for all new members!
~~~~~~~~~~~~~~~~~~~~~~~

Follow me on social media: facebookinstagram

shop.warrenfeldjewelry.com
Where you can buy:
Seed Beads and Delicas, Kits, Books, Finished Jewelry

school.warrenfeldjewelry.com
Take advantage of our video tutorials, mini-lessons, projects and our coaching services:

Read articles about jewelry design and about the business of craft:
Articles on Medium.com

Books (in kindle, ebook or print formats) by Warren Feld, purchase from Amazon.com or BarnesAndNoble.com:

Kits by Warren Feld

Ask about my COACHING services

Arrange a GROUP ACTIVITY

Add your email address to my Warren Feld Jewelry emailing list here.

Thanks for being here. I look forward to sharing more resources, tips,
sources of inspiration and insights with you.

Join A Community Of Jewelry Designers
On My Patreon Hub

Posted in architecture, Art or Craft?, art theory, bead stringing, bead weaving, beads, beadwork, business of craft, color, Contests, craft, craft shows, creativity, cruises, design management, design theory, design thinking, enrichment travel, Entrepreneurship, handmade jewelry, jewelry, jewelry collecting, jewelry design, jewelry making, Learn To Bead, pearl knotting, professional development, Resources, Stitch 'n Bitch, Travel Opportunities, wire and metal, Workshops, Classes, Exhibits | Tagged: , , , , | Leave a Comment »

SUBSCRIBE TO MY JEWELRY DESIGNERS’ HUB

Posted by learntobead on September 5, 2024

https://www.patreon.com/warrenfeldjewelry

I have set up a space for our community of jewelry designers — Warren Feld Jewelry’s PATREON HUB — to learn, to interact, and to provide and/or get feedback on what they are working on. Please join here.

Be part of a community of jewelry designers who recognize that we have a different way of thinking and doing than other types of crafters or artists.

WHY SUBSCRIBE?

Engage with a community. Benefit from its collective power — insights, reactions, feedback, foresight, and directing you to opportunities.

Never miss an update. You won’t have to worry about missing anything. Every new article of interest, and announcements about kits, workshops and webinars, chat groups, feedback sessions, and special promotions, goes directly to your inbox.

I bring articles, tutorials, and chat-group discussion sessions to you about…

  • What it means to be fluent and literate in design?
  • What the implications are for defining jewelry as an “object” versus as an “intent”?
  • Why some jewelry draws your attention, and others do not?
  • How jewelry design differs from art or craft?
  • How you judge a piece as finished and successful?

SUBSCRIBE NOW

MEMBERSHIP TIERS:

(1) FREE

· Articles. Stay up-to-date. Access each new article up to 3 months.
· Advanced Notice. Kits, webinars, workshops, tutorials, promotions, discounts
· Free Mini-Lesson Download. One free downloadable Mini-Lesson of your choice

(2) SUBSCRIBER (7-day free trial)

· First view of all articles and kits
· Access to all the articles in the archive
· 25% Discount on beads, supplies and kits on LandOfOdds.com website
· Priority in posting comments
· All member chats
· Once a month online chat with Warren Feld
· + All free-tier member benefits

(3) VIP SUBSCRIBER

· Private Coaching with Warren Feld, for 2 hours/month
· + All benefits from other tiers

SUBSCRIBE NOW

www.warrenfeldjewelry.com

www.patreon.com/warrenfeldjewelry

Posted in architecture, Art or Craft?, art theory, bead stringing, bead weaving, beads, beadwork, business of craft, color, Contests, craft, craft shows, creativity, design management, design theory, design thinking, enrichment travel, Entrepreneurship, handmade jewelry, jewelry, jewelry collecting, jewelry design, jewelry making, Learn To Bead, pearl knotting, professional development, Resources, Stitch 'n Bitch, wire and metal, Workshops, Classes, Exhibits | Tagged: , , | Leave a Comment »

INSTAGRAM SERIES: What You Need To Know, How You Should Proceed, What Works Best For Jewelry Designers

Posted by learntobead on August 7, 2024

@sophie_billebrahe, Instagram

I have set up a space for our community of jewelry designers — Warren Feld Jewelry’s PATREON HUB— to learn, to interact, and to provide and/or get feedback on what they are working on. Please join here.

Be part of a community of jewelry designers who recognize that we have a different way of thinking and doing than other types of crafters or artists. Access more articles and other resources not included in my medium.com site.

THE INSTAGRAM SERIES (14 parts)

Instagram is perhaps the best place to attract and find customers for your jewelry design work. In this INSTAGRAM SERIES, I cover some of the most frequent concerns and insights jewelry designers have about marketing on Instagram.

I have found, from personal experience as well as the experience of literally hundreds of my jewelry design students and customers, that Instagram is perhaps the best place to attract and find customers for your work. Social media marketing is not difficult, but it takes an inordinate amount of time. This marketing time takes a lot of time away from your creative time.

I have written this series of articles to provide insight and encouragement with your marketing on Instagram. I cover some of the most frequent concerns jewelry designers have about marketing on Instagram. I’m always cognizant of the tensions between business and creativity, and I hope this information will save you a lot of time to spend on your creativity side.

I suggest concentrating on only two social media sites, and that Instagram be your primary one. You want to set up a professional/business account on each. If you want to post personal things, then set up a separate personal account on each. Don’t mix the two things.

TOPICS COVERED:

INTRODUCTION

1. 20 Most Frequently Asked Questions Jewelry Designers Ask About Instagram

Marketing on Instagram can be both exciting and challenging for artists. Here are the 20 most frequently asked questions artists have about marketing on the platform. Continue reading here…

2. Making People: STOP, STAY, ENGAGE

The Instagram algorithm ranks and rates your posts based on making people STOP, STAY and Engage. Continue reading here…

3. HASHTAGS

The most useful way to be found on Instagram is to use hashtags. Think of hashtags as like books in a library — how will someone find them? Continue reading here…

a. Researching Them

Picking the best and right hashtags for your jewelry design business requires some research, understanding your audience, and analyzing your data. Continue reading here…

b. 50 Best Jewelry Designer Hashtags

Using the right hashtags can significantly boost your reach and engagement on Instagram. Here are 50 popular hashtags for jewelry designing and making. Continue reading here…

c. 50 Most Banned Hashtags

Using banned hashtags on Instagram can lead to reduced visibility of your posts or even account suspension. Some are obvious, others not so. Continue reading here…

d. Branded Hashtags

Create your brand-specific hashtag to make it easy for people to find you, your business, things you have made, workshops and shows your are involved with. Continue reading here…

4. Images and Reels

Some best-practices advice for using images and reels on Instagram. Continue reading here…

5. Best Posting Strategies for Jewelry Designers

What Makes Up The Best Instagram Posting Strategies For Jewelry Designers? Continue reading here…

6. Best Instagram Jewelry Design Related Posts

To get a feel for what an excellent jewelry design post looks like on Instagram, check out what others are doing. Here are some renowned postings. Continue reading here…

7. How Often Should I Post

Each post is your chance to get recognized by Instagram so that they more widely distribute it. Yes, it must be a great image. But posting also requires more strategizing. Continue reading here…

8. Don’t Let This Happen To You

Don’t let Instagram take over You. It is a tool for You to use. It is not a tool for Instagram to use You. Continue reading here…

9. Self Care and Social Marketing

Balancing self-care with social media marketing is crucial for jewelry designs in maintaining their creativity, well-being and motivation, while effectively promoting their work. Continue reading here…

10. CONNECTIONS:

To succeed as a designer and to succeed as a business, you need to be connected to the outside world. Continue reading here…

a. With Other Jewelry Designers

Connecting with other jewelry designers is invaluable and very easy. Important to nurture relationships. Opportunities will follow. Continue reading here…

b. Curating Your Own Show On Instagram

Instagram is an outstanding curatorial tool. Collaborate with great jewelry designers for a showing online (or offline). Continue reading here…

c. With Press And Other Publications

Use Instagram to meet jewelry design journalists, both online and off. Great opportunities to increase your visibility. Continue reading here…

d. With Galleries and Boutiques

Getting the attention of galleries and boutiques is important. This means, getting your posts in front of them, having a profile/bio that resonates with them, and writing meaningful comments on things they themselves post. Continue reading here…

11. STRONG FOUNDATIONS

Instagram is a very easy way for people to check you and your work out, and see you as a professional designer. Continue reading here…

a. Edit Your Profile/Bio

Instagram is a very easy way for people to check you and your work out, and seeing you as a professional designer. Your Profile/Bio should anticipate this. Continue reading here…

b. Clean Up Your Posts

Cleaning up your posts on a professional or business Instagram account is essential for maintaining a polished and cohesive brand image. Continue reading here…

c. Post Strong Images

What makes a great Instagram post? — Something that captures people’s attention, and makes them stay around awhile. Continue reading here…

d. About Including Text

Don’t overthink your text for your Instagram posts. The image is 90% of the battle, the text only 10%. Instagram is a visual medium for visual people. Continue reading here…

e. Feed vs. Stories

On Instagram, the Feed and the Stories serve different purposes. Your feed must be very curated, professional, and brand-reconfirming. Your stories are meant to be more casual, like behind the scenes topics or personal things about the designer. Continue reading here…

12. Takeaways

Instagram used to be like a personal blog. Today it is not. Today it is a professional representation of you as a jewelry designer. Continue reading here…

13. Data Analysis Using Instagram Insights

On Instagram, there are several advantages and opportunities for accruing more followers. But remember, it is their ENGAGEMENT that Instagram measures and likes the most. That is where Instagram Insights comes in. Continue reading here…

14. Using Jewelry Design Influencers On Instagram

If you have some money to budget to use influencers, they can speed up everything for you. Continue reading here…

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

I have set up a space for our community of jewelry designers — Warren Feld Jewelry’s PATREON HUB— to learn, to interact, and to provide and/or get feedback on what they are working on. Please join here.

Be part of a community of jewelry designers who recognize that we have a different way of thinking and doing than other types of crafters or artists.

Visit my website www.warrenfeldjewelry.com

Feel free to add your comments.

Shop with us at Land of Odds.

Posted in Art or Craft?, art theory, bead stringing, bead weaving, beads, beadwork, business of craft, color, craft, craft shows, creativity, design management, design theory, Entrepreneurship, handmade jewelry, jewelry, jewelry collecting, jewelry design, Learn To Bead, pearl knotting, professional development, Resources, wire and metal | Tagged: , | Leave a Comment »

INSTAGRAM, The Best Site For Promoting Your Jewelry, Has Changed Its Algorithm — Better For Us, Let Me Explain How

Posted by learntobead on June 14, 2024

Warren Feld

I have found Instagram the best social media site for promoting your jewelry sales, and their algorithm has changed for the better for us

Before, Instagram would show new posts to 1% of your followers first and, depending on the response, share further.

This favored accounts with a large following, such as influencers or jewelry designers with especially large followings, since their 1% is a lot more than the 1% of a small account.

Now, every new post will be shown to a random group of users, usually ones with a shared interest in the kind of posts you create. Think: followers of your followers who don’t yet follow you will get prioritized. Aggregators accounts, like influencers, will get diminished a bit. In a similar vein, co-occurring is this situation: If you post an image on your own feed as well as with an influencer’s feed, that image will only appear on your own feed, not on the influencer’s. Instagram’s goal is to reward originality and the creator.

This is great news for smaller accounts: it widens the funnel of potential engagement with each post.

Reels are still important, but they’re no longer the only ones.

Focus on posting a mix of Reels, still images, and carousels. Should NOT be all reels all the time.
The important factor is that you are giving your followers value. Make them feel like you are giving them something.

  • Give people something to read (in the post or the caption)
  • Provide an insider point of view to your jewelry-making process
  • Choose an eye-catching cover image for all posts (hook them)

Better lighting often solves many issues of gaining and keeping attention. Also bring people in close to the elements in the image. Focus on a a section of the piece. Show them your hands at work. Don’t pull back for that wide shot of everything necessarily.

Bring people in close, show them what you’re doing.

Give viewers a reason to watch your entire Reel.

NO’s: Instead of simply showing your work, using captions such as:

  • ❌ “Here’s my latest piece of jewelry…”
  • ❌ “I have an event coming…”
  • ❌ “My website is now live…”

YES’s: Capture their attention first, and then make your announcement:

  • ✅ “Here’s how I turned this run-of-the-mill necklace into an exciting one..” finishing with “This piece is now available”
  • ✅ “You won’t believe how this piece turned out…” followed by “Come see this piece live at my next show.”

WARNINGs: Less time-lapse of showing each step after it has been completed, and more showing something actionable, like implementing each step.

Come up with something that will make people hang out until the interesting part.
Come up with things to make people stick around. Bring them close-in to the action.
Be sure they see you sometime in the images.
Be sure, at the end or towards the end, they see the outcome, such as the finished piece or section of the piece, or completed step.

End with a CALL TO ACTION. Such as, direct them to your website where they can purchase the finished piece, or to your website where they can sign up for your newletters.

__________________________________

I hope you found this article useful. Please consider sharing.

I’d welcome any suggestions for topics (warren@warrenfeldjewelry.com)

Also, check out my website (www.warrenfeldjewelry.com).

Enroll in my jewelry design and business of craft Video Tutorials online. Begin with my ORIENTATION TO BEADS & JEWELRY FINDINGS COURSE.
Take my tutorial on THE JEWELRY DESIGNER’S APPROACH TO COLOR .

Follow my articles on Medium.com.

Check out my books on Amazon.com

Subscribe to my Learn To Bead blog (https://blog.landofodds.com).

Follow my series HOW TO BEAD A ROGUE ELEPHANT.

Visit Land of Odds online (https://www.landofodds.com)for all your jewelry making supplies. Use this coupon code XFOREVER25 to get a 25% discount on your order!

Check out my Jewelry Making and Beadwork Kits.

Add your name to my email list.

_________________________________________________________________

SO YOU WANT TO BE A JEWELRY DESIGNER
Merging Your Voice With Form

So You Want To Be A Jewelry Designer reinterprets how to apply techniques and modify art theories from the Jewelry Designer’s perspective. To go beyond craft, the jewelry designer needs to become literate in this discipline called Jewelry Design. Literacy means understanding how to answer the question: Why do some pieces of jewelry draw your attention, and others do not? How to develop the authentic, creative self, someone who is fluent, flexible and original. How to gain the necessary design skills and be able to apply them, whether the situation is familiar or not.

588pp, many images and diagrams Ebook , Kindle or Print formats

The Jewelry Journey Podcast
“Building Jewelry That Works: Why Jewelry Design Is Like Architecture”
Podcast, Part 1
Podcast, Part 2

___________________________________________

Posted in Art or Craft?, bead stringing, bead weaving, beads, beadwork, business of craft, craft, craft shows, Entrepreneurship, handmade jewelry, jewelry, jewelry design, jewelry making, Learn To Bead, pearl knotting, professional development, Resources, Stitch 'n Bitch, wire and metal | Tagged: , , , , , , | Leave a Comment »

WHY YOU SHOULD ENTER ART AND JEWELRY DESIGN COMPETITIONS

Posted by learntobead on May 17, 2024

Warren Feld

Warren Feld

I was 4th place finalist, Swarovski jewelry competition

I highly recommend entering many art and jewelry design competitions each and every year. This is a good way to

· Raise your visibility

· Practice your self-promotion skills

· Get feedback on your work

· Gain more legitimacy and credibility

· Promote your value

· Keep aware of current trends and expectations in jewelry design

· Further inspire your clients

Competitions can supercharge your jewelry design growth and career.

The First Competition I Entered

In 2004, I submitted an entry (see image above) to the Swarovski Be Naturally Inspired jewelry design competition. I downloaded a copy of the rules and set to work. The project had to be at least 75% Swarovski Austrian crystal beads, stones, or other components. You had to submit an image of your final piece, an image of your inspiration, an artist bio, and an artist statement about your piece and how you translated your inspiration into the finished piece.

This image of the Grand Canyon at sunrise was my inspiration:

Grand Canyon Sunrise

I set out to work. Created the general design, selected the technique I wanted to use, and with determination and a lot of trial and error, created the finished piece. In the process, I discovered that different Austrian crystal colors, when used together, tended to blur boundaries and lose some of that distinct color sense that I wanted. I had to solve that problem, which I did, by using black 1.8mm delica beads between each crystal bead. This helped create sharper boundaries.

Up until that point, I had not written any kind of bio or artist statement. I was uneasy about how to describe the finished piece, such as what to call attention to. I had to do several drafts of each. Was a great exercise.

Submitted the piece. Heard back that I was a finalist. Then I had to send them the original piece. I had trouble letting go and saying goodbye. I found one package to use, then rejected it. Then another package, and rejected that. The fifth packaging idea was finally satisfying. Then I held onto the ready-to-ship package for almost a week before taking it over to the UPS shop. I had to insure it. The value was priceless to me. But I had to pick a number. And I prayed that the package would not get lost or damaging.

Swarovski emailed me that it had arrived safely.

I was invited to the awards ceremony they held in their offices in New York City.

And said goodbye again to my piece which was headed for their museum in Innsbruck Austria.

You Are Always A Winner

Whether you win or lose, you are, in fact, experiencing a rich source of inspiration and learning. There never really is a setback.

At the very least, you most likely will be included in a publicly presented list of submitters. You have already increased your visibility.

If your submission is accepted, you have something to list on your resume or list of achievements. You can use this as talking points when selling to a client, store or gallery. You can add this information to wherever you showcase the submitted work. You can embellish your descriptions with information from the materials you submitted for contest entry.

You can generate press releases, social media posts, special email announcements. You can send out updates as your submission progresses through the competition process, such as should you become a semifinalist.

As you do these kinds of things to increase your visibility, this builds credibility and brand awareness. Many store and gallery owners watch these contests closely, often making note of the better pieces and their designers, often following the designers over their career.

Whether The Feedback Is Positive or Negative —
It Always Gives You A Better Understanding of Yourself As a Designer

Feedback provides clues to why your jewelry has VALUE to them. What do they want to know about it? How does the design help them solve a problem? What key attributes of VALUE should you promote to your clients?

Participating in competitions gives you a great opportunity to practice speaking about yourself and your jewelry, and seeing how others react.

Competitions provide many clues about what is relevant in the moment. They force you to figure out how to relate you and your design sense to a set of competition rules and expectations.

All this public visibility will actually inspire some people to spread the message about you. Generating word-of-mouth is often the most successful type of marketing.

Competitions Are Juried

Periodically do online searches for jewelry and art competitions. If the active link is a newsletter or mailing list of some sort, give them your email address. Some art competitions will allow submissions of jewelry; others will not.

Some sources of interest:

GIA

Saul Bell Award

IGI

JMA INTERNATIONAL

Women’s Jewelry Association

Klimt02

National Jeweler

American Craft

Sculpture

Metalsmith Magazine

Jewelry Design Professionals’ Network

The Jewelers Resource Bureau

Last Note

Be sure to familiarize yourself with all the rules, particularly concerning deadlines, word count limits, image formats and maximum and minimum sizes.

____________________________________________

I hope you found this article useful. Please consider sharing.

I’d welcome any suggestions for topics (warren@warrenfeldjewelry.com)

Also, check out my website (www.warrenfeldjewelry.com).

Enroll in my jewelry design and business of craft Video Tutorials online. Begin with my ORIENTATION TO BEADS & JEWELRY FINDINGS COURSE.
Take my tutorial on THE JEWELRY DESIGNER’S APPROACH TO COLOR .

Follow my articles on Medium.com.

Check out my books on Amazon.com

Subscribe to my Learn To Bead blog (https://blog.landofodds.com).

Follow my series HOW TO BEAD A ROGUE ELEPHANT.

Visit Land of Odds online (https://www.landofodds.com)for all your jewelry making supplies.

Check out my Jewelry Making and Beadwork Kits.

Add your name to my email list.

_________________________________________________________________

CONQUERING THE CREATIVE MARKETPLACE: Between the Fickleness of Business and the Pursuit of Design

KindlePrintEpub

___________________________________________

Posted in Art or Craft?, bead stringing, bead weaving, beads, beadwork, business of craft, Contests, craft, craft shows, creativity, design management, design theory, design thinking, Entrepreneurship, handmade jewelry, jewelry, jewelry collecting, jewelry design, jewelry making, Learn To Bead, pearl knotting, professional development, Resources, wire and metal | Tagged: , , , , , , , | Leave a Comment »

BASICS OF BEAD STRINGING AND ATTACHING CLASPS

Posted by learntobead on April 27, 2023

Design and Assemble Your Own Jewelry,
The Complete Insider’s Guide

New book by Warren Feld

Learning Bead Stringing Is More Than Putting Beads On A String,
And Tying On A Clasp

There is an art and skill to stringing beads. First, of course, is the selection of beads for a design, and the selection of the appropriate stringing material. Then is the selection of a clasp or closure, appropriate to the design and use of the piece.

You want your pieces to be appealing. You want them to wear well. You want someone to wear them or buy them. This means understanding the basic techniques, not only in terms of craft and art, but also with considerations about architecture, mechanics, and some sociology, anthropology and psychology.

In this book, I go into depth about:

1. Choosing stringing materials, and the pros and cons of each type

2. Choosing clasps, and the pros and cons of different clasps

3. All about the different jewelry findings and how you use them

4. Architectural considerations and how to build these into your pieces

5. How better designers use cable wires and crimp, as well as, use needle and thread to string beads

6. How best to make stretchy bracelets

7. How to make adjustable slip knots, coiled wire loops, and silk wraps

8. How to finish off the ends of thicker cords or ropes, so that you can attach a clasp

9. How to construct such projects as eyeglass leashes, mask chains, lariats, multi-strand pieces, twist multi-strand pieces, and memory wire bracelets

10. How different teaching paradigms — craft vs. art vs. design — might influence the types of choices you make

452pp, many illustrations, images, diagrams

ebook

kindle

print

____________________________

TABLE OF CONTENTS

1. INTRODUCTION

2. MATERIALS AND TOOLS

3. WORKSPACE

4. THREE TEACHING APPROACHES

5. THE DESIGN PROCESS

6. CHOOSING CLASPS

7. CHOOSING STRINGING MATERIALS

8. TWO COGNITIVE PHENOMENA

9. TYPES OF CLASPS

10. TYPES OF STRINGING MATERIALS

11. JEWELRY FINDINGS

12. HOW TO CRIMP

13. STRINGING WITH NEEDLE AND THREAD

14. ELASTIC STRING AND STRETCHY BRACELETS

15. MAKING SIMPLE AND COILED WIRE LOOPS

16. ATTACHING END PIECES TO THICKER CORDS

17. MAKING SIMPLE AND FANCY ADJUSTABLE SLIP KNOTS

18. SILK WRAP

19. EYEGLASS LEASH AND MASK CHAIN

20. LARIAT

21. MULTI-STRAND PIECES

22. TWIST MULTI-STRAND PIECES

23. MEMORY WIRE

24. FINAL WORDS OF ADVICE

OTHER BOOKS BY WARREN FELD

SO YOU WANT TO BE A JEWELRY DESIGNER

PEARL KNOTTING…Warren’s Way

SO YOU WANT TO DO CRAFT SHOWS

CONQUERING THE CREATIVE MARKETPLACE

BASICS OF BEAD STRINGING AND ATTACHING CLASPS

Biography

For Warren Feld, Jewelry Designer, (www.warrenfeldjewelry.com), beading and jewelry making have been wonderful adventures over 36+ years. These adventures have taken Warren from the basics of bead stringing and bead weaving, to pearl knotting, micro-macrame, wire working, wire weaving and silversmithing, and onward to more complex jewelry designs which build on the strengths of a full range of technical skills and experiences. http://www.warrenfeldjewelry.com

ebook

kindle

print

Posted in Art or Craft?, art theory, bead stringing, bead weaving, beads, beadwork, business of craft, craft shows, creativity, design management, design theory, design thinking, Entrepreneurship, jewelry collecting, jewelry design, jewelry making, Learn To Bead, pearl knotting, professional development, Resources, Stitch 'n Bitch, wire and metal, Workshops, Classes, Exhibits | Tagged: , , , | Leave a Comment »

Posted by learntobead on July 14, 2022

SO YOU WANT TO DO CRAFT SHOWS

16 Lessons I Learned Doing Craft Shows

Check out this new book by Warren Feld
Ebook or Print

Doing craft shows is a wonderful experience. You can make a lot of money at craft shows, you meet new people, you have new adventures. You learn a lot about business and arts and crafts designing.

IF… you do your homework when selecting them,
and verify all information

IF… you are very organized in preparing for them,
setting up, selling and re-packing up

IF… you promote, promote, promote.

In this book, I discuss 16 lessons I learned, Including How To

(1) Find, Evaluate and Select Craft Shows Right for You,

(2) Determine a Set of Realistic Goals,

(3) Compute a Simple Break-Even Analysis,

(4) Develop Your Applications and Apply in the Smartest Ways,

(5) Understand How Much Inventory to Bring,

(6) Set Up and Present Both Yourself and Your Wares,

(7) Best Promote and Operate Your Craft Show Business.

Table of Contents

What You Will Learn, p. 1

Intro to Book and Acknowledgements, p. 3

LESSON 1: Not Every Craft Show Is Alike, p. 13

LESSON 2: Research All Your Possibilities, p. 27

LESSON 3: Know Which Craft Shows Are For You, p. 31

LESSON 4: Set Realistic Goals / Determine Break-Even
                     Point, p. 39
LESSON 5: Get Those Applications In Early, p. 71

LESSON 6: Promote, Promote, Promote, p. 83

LESSON 7: Set Up For Success, p. 87

LESSON 8: Bring Enough Inventory To Sell, p. 121

LESSON 9: Sell Yourself And Your Craft At The Show,
                     p. 125

LESSON 10: Make A List Of Things To Bring, p. 141

LESSON 11: Be Prepared To Accept Credit Cards, p. 145

LESSON 12: Price Things To Sell, p. 147

LESSON 13: Keep Your Money Safe, p. 151

LESSON 14: Generate Follow-Up Sales, p. 163

LESSON 15: Take Care Of Yourself, p. 167

LESSON 16: Be Nice To Your Neighbors, p. 169

Some Final Words Of Advice, p. 173

Helpful Resources, p. 175

~~~~~~~

SO YOU WANT TO DO CRAFT SHOWS
16 Lessons I Learned Doing Craft Shows

198pp, many images and diagrams
Ebook or Print

______________________________

_______________________________

Thank you. I hope you found this article useful.

Also, check out my website (www.warrenfeldjewelry.com).

Enroll in my jewelry design and business of craft Video Tutorials online. Begin with my ORIENTATION TO BEADS & JEWELRY FINDINGS COURSE.

Follow my articles on Medium.com.

Subscribe to my Learn To Bead blog (https://blog.landofodds.com).

Visit Land of Odds online (https://www.landofodds.com)for all your jewelry making supplies.

Check out my Jewelry Making and Beadwork Kits.

Add your name to my email list.

_________________________________

Other Articles of Interest by Warren Feld:

Resiliency: Do You Have The Most Important Skill Designers Must Have?

Disciplinary Literacy and Fluency In Design

Backward Design is Forward Thinking

How Creatives Can Successfully Survive In Business

Part I: The First Essential Question Every Designer Should Be Able To Answer: Is What I do Craft, Art or Design?

Part 2: The Second Essential Question Every Designer Should Be Able To Answer: What Should I Create?

Part 3: The Third Essential Question Every Designer Should Be Able To Answer: What Materials (and Techniques) Work Best?

Part 4: The Fourth Essential Question Every Designer Should Be Able To Answer: How Do I Evoke A Resonant Response To My Work?

Part 5: The Firth Essential Question Every Designer Should Be Able To Answer: How Do I Know My Design Is Finished?

Doubt / Self-Doubt: 8 Pitfalls Designers Fall Into…And What To Do About Them

Part 1: Your Passion For Design: Is It Necessary To Have A Passion?

Part 2: Your Passion For Design: Do You Have To Be Passionate To Be Creative?

Part 3: Your Passion For Design: How Does Being Passionate Make You A Better Designer?

__________________________________

SO YOU WANT TO BE A JEWELRY DESIGNER
Merging Your Voice With Form

588pp, many images and diagrams Ebook or Print

PEARL KNOTTING…Warren’s Way
Easy. Simple. No tools. Anyone Can Do!

184pp, many images and diagrams Ebook or Print

SO YOU WANT TO DO CRAFT SHOWS

16 Lessons I Learned Doing Craft Shows

198pp, many images and diagrams Ebook or Print

___________________________________________

Posted in Art or Craft?, art theory, bead weaving, beads, beadwork, business of craft, craft shows, creativity, jewelry design, jewelry making, Learn To Bead, pearl knotting, Resources, wire and metal | Tagged: , , , , | Leave a Comment »

MY ONLINE VIDEO TUTORIALS: So You Want To Be A Jewelry Designer

Posted by learntobead on September 25, 2020

 


VISIT MY ONLINE SCHOOL

Learn to Think and Speak and Work
Like a Jewelry Designer!

Making and designing jewelry is fun, awesome, challenging and rewarding.  You enter a world full of inspiration, creativity, color, texture, construction, beauty and appeal.  With your jewelry, you impact the lives of many people as they go about their day, attend special events, or interact with friends, acquaintances and strangers.

As a jewelry designer, you have a purpose. Your purpose is to figure out, untangle and solve, with each new piece of jewelry you make, how both you, as well as the wearer, will understand your inspirations and the design elements and forms you chose to express them, and why this piece of jewelry is right for them.

Your success as a designer is the result of all these choices you make.   Our courses are here to help you learn and apply key insights about materials, techniques and the jewelry design process when making these kinds of choices.  We also introduce you to things you need to know when trying to conquer the creative marketplace.

Empower yourself to become fluent, flexible and original in jewelry design.

Enroll now.

Begin with our ORIENTATION TO BEADS & JEWELRY FINDINGS COURSE. For newbies just getting started, or experienced designers as a great refresher.

 


Everything People Wished They Had Known
Before They Started Beading and Making Jewelry!

We require all our students to take our ORIENTATION TO BEADS & JEWELRY FINDINGS class first, before taking any of our other classes.

I have created an updated, extended version of this class online, which you can register for.    The class is divided into 18 short video tutorials on such topics of seed and delica beads, metal beads, clasps, stringing materials, adhesives, miscellaneous findings, and the like.   There is a downloadable handout that accompanies each video segment.

19 lesson modules.   This class is $30.00.
You can find it online and register here.


 

16 Important Lessons I Learned Doing Craft Shows!

In this SO YOU WANT TO DO CRAFT SHOWS… video tutorial class, I discuss critical choices jewelry designers need to make when doing craft shows.  That means, understanding everything involved, and asking the right questions.

Learn How To…

…Find, Evaluate and Select Craft Shows Right For You

…Determine a Set Realistic Goals Right For You

…Compute a Simple Break-Even Analysis

…Best Ways to Develop Your Applications and Apply

…Understand How Much Inventory To Bring

…Best Promote and Operate Your Craft Show Business

 

Doing craft shows is a wonderful experience.  You can make a lot of money. You meet new people. You have new adventures.  And you learn a lot about business and arts and crafts designing.

 

19 lesson modules.  This class is $45.00.
You can find it online and register here.


 

Learn An Easy-To-Use Pricing Formula
and Some Marketing Tips
Especially Relevant for Jewelry Designers!

 

This PRICING AND SELLING YOUR JEWELRY course is about one key to success: SMART PRICING!

 

I share with you my knowledge, experiences and insights about…

(1) Why Jewelry Sells

(2) Three alternative pricing formulas used by jewelry makers and the jewelry industry

(3) A simple, mathematical formula for pricing your jewelry which I developed and prefer to use

(4) How to break down this mathematical pricing formula intoa series of easy to implement steps

 

Then, we practice applying the formula to some different pieces of jewelry.

At the end of the course, I discuss the differences among retail, wholesale and consignment.

I briefly discuss several key business strategies which are very related to pricing.

And I offer some final words of advice.

11 lesson modules.  This class is $35.00.
You can find it online and register here.

 


Posted in Art or Craft?, art theory, bead weaving, beads, beadwork, business of craft, color, craft shows, creativity, design management, design theory, design thinking, jewelry collecting, jewelry design, jewelry making, Learn To Bead, professional development, Resources, wire and metal, Workshops, Classes, Exhibits | Tagged: , , , , , , | Leave a Comment »

So You Want To Do Craft Shows… A Free Video Tutorial For You

Posted by learntobead on November 30, 2018


SO YOU WANT TO DO CRAFT SHOWS…

A Free Video Tutorial for You
by Warren Feld, Jewelry Designer
Land of Odds-Be Dazzled Beads
www.landofodds.com

PREVIEW

View the full video tutorial online (1 hour and 45 minutes). Found on top of home page of Land of Odds-Be Dazzled Beads.

In this class, I discuss critical choices jewelry designers need to make when doing craft shows.  
That means, understanding everything involved, and asking the right questions.

Learn How To…
…Find, Evaluate and Select Craft Shows Right For You
…Set Realistic Goals
…Compute a Simple Break-Even Analysis
…Best to Develop Your Applications and Apply
…Understand How Much Inventory To Bring
…Best Promote and Operate Your Craft Show Business

Doing craft shows is a wonderful experience.  
You can make a lot of money. 
You meet new people. 
You have new adventures.  
And you learn a lot about business and arts and crafts designing.

 

 

Jewelry design is a life lived with wearable art.

My name is Warren Feld.
And I am here to share some of my life experiences and insights with you about beading and jewelry making.

In this class, I discuss critical choices jewelry designers need to make when doing craft shows.

It is very important for anyone thinking about selling at craft shows, festivals, markets or similar settings to be smart about it.
That means, understanding everything involved, and asking the right questions.

 

Many years ago, I started my business with my partner Jayden, by doing flea markets and craft shows. Eventually, our business evolved into one store, then a second store, and an online business. But you never forget your roots.

You can learn a lot of good business tricks and find out about a lot of good resources if,… And that’s a big, “IF”! you know what you are doing. All too often, jewelry designers who want to do craft shows, have not done their homework. They have not researched and evaluated which shows to do, and which not to do. They have not figured out how best to set up their booths and displays. They are clueless about what inventory to make, and to bring, and how to price it. They are unprepared to promote, to market and to sell.

I developed this online tutorial to help prepare you for doing this kind of craft show homework.

I discuss:
– What information you need to gather
– How to set personal and business goals
– How to find, evaluate and select craftshows
– How best to promote and operate your business at these craftshows

In fact, I go over 16 lessons I learned for successfully doing craftshows.

There are two groups of lessons.

First, I discuss lessons about finding and selecting craft shows, and determining how well your business will fit in.

In the second group of lessons, I discuss how to promote and operate your business at these craft shows.

Last, I offer some final advice.

At the end of the tutorial, I have a list of resources for you to explore in more detail.

You will find the full 1 hour and 45 minute tutorial
at the top of the Land of Odds-Be Dazzled Beads website.



And yes, One More Thing…

We are so Excited to offer an Awesome, fun Enrichment-Travel opportunity!

Find out more about our YOUR WORLD OF JEWELRY MAKING CRUISE!

Join us, Miami – Cozumel, Mexico – Key West, Florida, an unforgettable, 5-nights, February 29th thru March 5th, 2020

Jewelry Making Classes, Skills Development, Design Seminars, Fun Get-Togethers and Mixers
Unwind, Make New Friends, Learn New Skills

Sponsored by Land of Odds-Be Dazzled Beads, Be Well Travel, and Celebrity Cruise Lines

Posted in Art or Craft?, bead weaving, beads, beadwork, business of craft, craft shows, cruises, enrichment travel, jewelry collecting, jewelry design, jewelry making, Learn To Bead, Resources, Stitch 'n Bitch, Travel Opportunities, Workshops, Classes, Exhibits | Tagged: , , , , , , , , , , , , , , , , , | Leave a Comment »

Knowing What To Know

Posted by learntobead on April 12, 2014

 

ORIENTATION
“Knowing what to know”
http://www.landofodds.com/store/kitsorientation.htm

There were always beaders. There were always jewelry makers. But if you wanted to gain an understanding of the beads and jewelry findings and stringing materials and tools, their qualities, and what happens to them when they age, you would need to start with a little bit of the history of beads and jewelry making. And then progress into some more in-depth information about these materials, how you choose which ones to use, and what happens to all this stuff over time.

Only in this way, would you be able to prepare yourself for the judgments and trade-offs and choices you will need to make as a jewelry designer. Choices about How? And When? And What? to use and not to use, given your particular project, your design goals, …(and if you’re selling your pieces, your marketing goals, as well). Moreover, how do you know how to assemble and link everything up into a finished piece?

But often in this world, you don’t know where to start. You don’t necessarily know where to find answers, or whose answers to trust.

QUESTION FOR GROUP:
When you began to make jewelry and bead, how did you know what to know?
How did you initially get an Orientation?

 

beads4

 

More on Orientation….

I’ve posted an extensive series (18 videos, 5 ½ hours worth of materials) of Orientation information on the Land of Odds website for you to take advantage of.
http://www.landofodds.com/store/kitsorientation.htm

These are also posted on YouTube.

 

 

Continuing from an article I wrote….

You need to prepare yourself for the multi-faceted world of beading and jewelry. It’s all about choices. You need an Orientation to what you need to know, and to the kinds of choices you will need to make. The world of beads can often be a jungle, dense with colors, shapes, and styles, intermingled irrationally, spilled relentlessly, collapsing around you with dumps and crashes and screeches and rings. Your eyes become useless in this heart of darkness. The presence of so many beads and so many strangely shaped and curiously articulated metal pieces may make the idea of creating jewelry and beadwork utterly meaningless. At least for the moment.

But you can sense something more. It’s tactile. It’s visual. It has some kind of taste and smell which steers you. It’s orienting. It seems full of significance. And in this dark silence – so noisy with details, so hushed with confusion – you realize why it’s important that you need to know a lot of things.

– You need to know how to step around quality differences among glass beads made in the Czech Republic, in Japan, in China and in India. How long will these beads last? Will they break? If they chip, what color will they be on the inside? Is the patterning in the glass a coating, a decal or some artistic placement of shards and stringers of glass? How sharp are the holes? How consistent are the beads from bead to bead on the strand?

– You need to know when to demand 14KT gold fused to brass (gold-filled), or 14KT gold plate over silver (vermeil), or Hamilton Gold Plate over brass. How long does the shine and color last? Do these beads and pieces break or crumble or bend or dent?

– You need to know how what came before you will be an important influence on you today. How have the Oglala Sioux, the Pope, Zulu tribes, the French, Italian, Czech, Dutch, African, the shoe and upholstery industries, and North American Indians affected beads and jewelry today?

Most people don’t orient themselves when they get started. They either don’t see the need, or don’t think they have the time, or think there’s not that much to learn about. Anyone can put some beads on a string and make themselves a bracelet, they assume. They take any class that they can find, often taking more advanced classes, before having taken beginner classes. All they want to do is make a pretty piece to wear. The learning to design is secondary – or non-existent. They buy any book, try to reproduce any pattern, try to copy any picture they see in a magazine, and try to figure things out by themselves without any outside feedback, evaluation and validation. They overly-rely on the advice of the first people they talk with, and don’t question it.

What happens is often very sad, indeed. You end up using inappropriate stringing materials and supplies. You end up finishing off your pieces incorrectly. You never learn how to best attach a clasp. You never learn how to control the tension of beads within your pieces. You mix pieces which are dysfunctional when used together. You end up taking the wrong classes, not questioning the advice of friends or instructors, and buying the wrong parts, given what you are trying to do. You end up making ill-informed choices.

You need an Orientation, and you need to be sure you get one.

In an Orientation, you’ll discover the order of things. There’s an arrangement to beading and jewelry design. Pieces have purposes and functions. They have a history of use and wear. They have an underlying vocabulary and grammar of construction – that is, they have rules for how things should get combined and assembled, and how they should not.

An Orientation grounds you. It shows you the map, the pathways, the bi-ways, the highways along which you can travel in your development as a fine craftsperson, artist and jewelry designer. It gives you a sense of your surroundings, your context, and a lot of substance and meaning.

At first, when you get oriented, you marvel at the details and the possibilities – the myriad types of beads and findings and stringing materials, the wide variations in how they work and function, the multitude of choices which seem overwhelming. Pinks become fuchsias become reds become oxbloods become garnets. Peridots become mints become olivines, both green and brown, become green lusters become jades become dark kellys and smaragds. Metalized Plastics become nickels become brasses become pewters become sterlings and argentiums and fine silvers and platinums. Threads become bead cords become cable threads become cable wires become hard wires. Jewelry is clasped or clasp-less, strung or woven, wire-worked or wire-wrapped, singular or multiplexed, fixed or adjustable, singular- or multi-media.

But then, something else strikes you. You come to know that, while there’s always been a fundamental sense of design across time and cultures, this sense has often been understated. You find indifference, not indignation. You find an absence, a void, a vacuum of intellectual introspection about jewelry and its design. It’s all around you. That something missing. You feel the lacking. And when you begin to have this sense, you should feel a little superior, in that you are now on your way towards understanding design. You’ve got the hunger. You’ve got the passion. You want to know the place of design in jewelry, and your place in the design world with that jewelry you create. That jewelry you construct. That jewelry that you put forth into the world. That jewelry which reflects who you are as an artist, to your inner most thoughts.

 

 

 

Orienting Myself

I never had an orientation. I was never oriented. I sank or swam.

There was no real internet, when I started. Nor any beading magazines. Never met people in Nashville who made jewelry. Except for my partner, James, who made beautiful things with whatever parts and beads and stones he could find. But he couldn’t articulate exactly what he was doing. He was “Creating”.

The act of “creating,” did not result in unbreakable pieces, or a mix of pieces which endured the ravages of wear equally, or clasp assemblies which never came undone. The act of “Creating” gave few clues about hole sizes and hole sharpness and stringing material flexibility, and what led to good drape. The act of “Creating” merely resulted in beautiful things – wearable, drape-able, moveable, durable, or not.

During the first two years I made jewelry, things broke. The finishes of beads rubbed off. The beads did not necessarily lay right. Many pieces were too stiff – lacked good ease. The pieces kept selling, so what did I care?

But at some point, I did begin to care. I was irritated by the number of repairs I had to do on my own pieces.

At one point, I began taking in repairs of other jewelry artists’ work. This was my education. I saw where things broke. I saw the choices other people made in determining how to construct their pieces from end to end. I could talk to the customers and find out a lot of the things leading up to their jewelry breaking.

I began to ask more questions of my suppliers. I began to ask more questions about myself and my choices. I began formulating hypotheses about why some things worked or endured better than others. And I had many opportunities, now that I was doing a lot of repairs, to test out these hypotheses.
But it would have been much better had I had a more formalized, organized, intelligent orientation when I first got started.

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So You Want To Do Craft Shows…

Posted by learntobead on May 8, 2013

SO YOU WANT TO DO CRAFT SHOWS…
New CraftArtEdu.com Video Tutorial By Warren Feld
http://www.craftartedu.com/warren-feld-so-you-want-to-do-craft-shows

cf-naples-fair2
In this class, presented in 6 parts with 16 lessons, artist and businessman, Warren Feld, will fill you in on the ins and outs, the dos and the don’ts of selling at craft shows and fairs. Which are best for you, which may be a waste of your time. How to compute the revenue you must earn to justify participating in an event. This is a must see class for anyone thinking of entering the art and craft show world and will maximize your chances of success in these venues. 6 Broadcasts.
Price:
$30
Level: All Levels
Duration: 113:58

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FIRST DIBS SALE – LAND OF ODDS

Posted by learntobead on April 13, 2010

Next FIRST DIBS SALE is On
at Land of Odds
Sale ends Mon, 4/19/2010

http://www.landofodds.com/store/firstdibson.htm

Usually when we order gemstones and pearls, and sometimes when we order Czech glass and jewelry findings, we have to order by containers. We have a general idea of what we will be getting, but not a full idea. That’s because when we order this way, all we do is provide the suppliers with a wish list, and we get what we get. This usually means we also get a lot more of some items than we can move in a short time. We have to prepare the merchandise for resale and we have to store much of it. These kinds of things add to our “cost”, and get reflected in the final prices. So here’s your chance to get a jump start on the merchandise before it gets priced.

CLICK HERE to receive notices about future First Dibs Sales.


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Bead Museum In Danger Of Closing

Posted by learntobead on April 21, 2009

from Beading Daily enewsletter by Interweave:

Help Save The Bead MuseumThe Bead Museum in Arizona is in danger of closing after 23 years. The Bead Museum in DC has already closed; the Arizona museum is the only one to showcase beads and beaded artifacts from around the world. Here at Interweave we decided to help by making it easy and quick for you to make a $5 donation to help keep the museum doors open. There are 90,000 dedicated, passionate beaders receiving this newsletter and together it’s possible for us to make a huge difference. Give now. If you are interested in making a larger contribution, please contact The Bead Museum directly.

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HOT LINKS – From Connie Welch

Posted by learntobead on April 8, 2009

 

Well we have an interesting winner with the beadstudies – we now have Jean Power giving us her comments along with Diane – So anyone else who would like to chime in – please do so
…Bead StudyII       By the way last time at Bead Studies – Lily was there and barked at Warren until he got up and got her a chair – she then sat at attention  and became a member of the discussion. We need a picture of our own Ewok pup at BEADS
 
Today is so cold here in Nashville – 42degrees at my house I am going to give you something to do
 
 
 
Paper Puppet Palooza  for Kathleen
 
 
 
That should keep everyone busy for a while.
  C

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