Don’t Price Yourself Out Of Business
Posted by learntobead on July 28, 2022

One of my clients, Jan, had taken a few of my classes, was very excited about beading and jewelry making. She began selling her pieces to the people she worked with. She was a traveling salesperson for a health care company, and met lots of people on her travels. And everyone wanted her pieces.
Week after week, Jan would return to the shop and buy a few hundred dollars of beads. and week after week, she enthusiastically reported that she was selling her pieces right and left. After several months, she remarked that she needed to take my Pricing class. As she continued to talk and elaborate about her pricing strategies, she remarked that she typically added $15.00 to the cost of her materials, and that sometimes, her prices were probably lower than the cost of her materials.
Hmmmm….
So if she paid $55.00 for the materials in her piece, she might price it at $70–75.00. A great deal for her customer. But not so great for Jan. I told her to raise her prices.
…And sign up for my online video tutorial about Pricing and Selling Your Jewelry.
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Thank you. I hope you found this article useful.
Also, check out my website (www.warrenfeldjewelry.com).
Enroll in my jewelry design and business of craft Video Tutorials online. Begin with my ORIENTATION TO BEADS & JEWELRY FINDINGS COURSE.
Follow my articles on Medium.com.
Subscribe to my Learn To Bead blog (https://blog.landofodds.com).
Visit Land of Odds online (https://www.landofodds.com)for all your jewelry making supplies.
Check out my Jewelry Making and Beadwork Kits.
Add your name to my email list.
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Other Articles of Interest by Warren Feld:
Saying Good-Bye! To Your Jewelry: A Rite Of Passage
The Jewelry Design Philosophy: Not Craft, Not Art, But Design
Creativity: How Do You Get It? How Do You Enhance It?
Disciplinary Literacy and Fluency In Design
Becoming The Bead Artist and Jewelry Designer
5 Essential Questions Every Jewelry Designer Should Have An Answer For
Getting Started / Channeling Your Excitement
Getting Started / Developing Your Passion
Getting Started / Cultivating Your Practice
Becoming One With What Inspires You
Architectural Basics of Jewelry Design
Doubt / Self Doubt: Major Pitfalls For The Jewelry Designer
Techniques and Technologies: Knowing What To Do
Jewelry Making Materials: Knowing What To Do
Teaching Discplinary Literacy: Strategic Thinking In Jewelry Design
The Jewelry Designer’s Approach To Color
Point, Line, Plane, Shape, Form, Theme: Creating Something Out Of Nothing
The Jewelry Designer’s Path To Resonance
Jewelry Design Principles: Composing, Constructing, Manipulating
Jewelry Design Composition: Playing With Building Blocks Called Design Elements
Contemporary Jewelry Is Not A “Look” — It’s A Way Of Thinking
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This entry was posted on July 28, 2022 at 4:40 am and is filed under Art or Craft?, bead weaving, beads, beadwork, business of craft, craft shows, jewelry design, jewelry making, Learn To Bead, pearl knotting, professional development, wire and metal. Tagged: art selling, craft business, Entrepreneurship, jewelry making, pricing, selling. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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