Often Unexpected, Always Exciting: Your First Jewelry Sale
Posted by learntobead on July 28, 2022

How many times have you heard a jewelry artist say…
I can’t bear to part with my pieces.
My jewelry is too precious to me.
I only give a few pieces that I make away as gifts to friends and family.
I’ve never sold anything.
Selling would take the fun out of it.
And then, someone offers to buy a piece she is wearing, and the rest is history. A sale! Sold! They paid so much more than it cost me! Right off her wrist! Gotta make another! That was so fast! That was so easy!
My friend Connie used to make things only for friends. She always wore the things she made. At one point, she was repeatedly approched in various stores around town by women who wanted to buy the pieces aroundher neck.
At first, Connie quoted them, what she thought were outlandish prices. No one hesitated. Connie was awe-struck, but didn’t say No. I don’t know if she secretly wore a sign on her back — JEWELRY FOR SALE — or, somehow stuck out her cheek in such a way, as if asking to be kissed, that people came over to her, but she was getting quite good at attracting buyers. At TJMAX, at TARGET, at MACY’s, at DILLARDS, at SEARS, at KROGERS and PUBLIX. She kepy upping her prices each time, and no one had yet to blink!
Jona had made many things before, but had never sold anything. Then she had one of those weeks. It started in a Dalt’s restaurant. The waitress had to have them. She had to have Jona’s earrings. She had to have them now. Any price. So Jona suggests a price, the waitress laid the money on the table, and Jona slowly removed each earring from each ear, and said a silent Good-bye. Later that week, one of her friends was desperate. The wedding was this weekend. The piece of jewelry she had purchased for herself went lost. She remembered one of Jona’s pairs, and asked for it, and insisted on paying for it.
Elizabeth wanted to show her best friend at work the kinds of jewelry she was making. One day, she brought a box of jewelry in with her to work. At lunch time, they spread all the pieces out on a table. All of a sudden, the table was mobbed by other women in the lunch room. They were grabbing, trying on, and throwing money down right and left.
Ingren had a box of her mother’s jewelry stored away in a closet. She didn’t particularly like these pieces, and would never wear them, but knew they had some value. She took pictures of each one, and placed them on EBAY to see if she could auction them off. She sold all but one within a week’s time.
Those first jewelry sales can result in a big high. They are thrilling. Exciting. Very motivating. Selling that first piece feels like it can change your life.
But it’s that second sale that begins to determine if you can make a business out of it. Can you do it again? Is it as much fun? Now all of a sudden you have to think about record keeping, government forms, tracking inventory, maing enough product, adequately pricing your stuff, and marketing to recruit and retain customers.
The situation doesn’t seem quite the same anymore.
But believe me, it’s not as onerous as it might appear at first.
And selling your jewelry keeps getting better and better and better!
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Thank you. I hope you found this article useful.
Also, check out my website (www.warrenfeldjewelry.com).
Enroll in my jewelry design and business of craft Video Tutorials online. Begin with my ORIENTATION TO BEADS & JEWELRY FINDINGS COURSE.
Follow my articles on Medium.com.
Subscribe to my Learn To Bead blog (https://blog.landofodds.com).
Visit Land of Odds online (https://www.landofodds.com)for all your jewelry making supplies.
Check out my Jewelry Making and Beadwork Kits.
Add your name to my email list.
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Other Articles of Interest by Warren Feld:
Saying Good-Bye! To Your Jewelry: A Rite Of Passage
The Jewelry Design Philosophy: Not Craft, Not Art, But Design
Creativity: How Do You Get It? How Do You Enhance It?
Disciplinary Literacy and Fluency In Design
Becoming The Bead Artist and Jewelry Designer
5 Essential Questions Every Jewelry Designer Should Have An Answer For
Getting Started / Channeling Your Excitement
Getting Started / Developing Your Passion
Getting Started / Cultivating Your Practice
Becoming One With What Inspires You
Architectural Basics of Jewelry Design
Doubt / Self Doubt: Major Pitfalls For The Jewelry Designer
Techniques and Technologies: Knowing What To Do
Jewelry Making Materials: Knowing What To Do
Teaching Discplinary Literacy: Strategic Thinking In Jewelry Design
The Jewelry Designer’s Approach To Color
Point, Line, Plane, Shape, Form, Theme: Creating Something Out Of Nothing
The Jewelry Designer’s Path To Resonance
Jewelry Design Principles: Composing, Constructing, Manipulating
Jewelry Design Composition: Playing With Building Blocks Called Design Elements
Contemporary Jewelry Is Not A “Look” — It’s A Way Of Thinking
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This entry was posted on July 28, 2022 at 4:35 am and is filed under Art or Craft?, bead weaving, beads, beadwork, business of craft, craft shows, creativity, jewelry design, jewelry making, wire and metal. Tagged: Business Development, craft business, Entrepreneurship, jewelry making, selling. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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