Learn To Bead

At Land of Odds / Be Dazzled Beads – Beads, Jewelry Findings, and More

Posts Tagged ‘jewelry display’

Tiffany Video

Posted by learntobead on March 12, 2011

Tiffany Video
Opening of their Flagship Beijing Store

http://www.youtube.com/watch?v=JbDRbqemEDc

 

On October 29, Tiffany lit up the night sky in a groundbreaking extravaganza. In anticipation of the December 2010 opening of the new Tiffany Beijing flagship, a breathtaking display was projected onto the store’s façade, with jewels coming to life in astounding 4-D.

This is a great video.  Runs 3 min 21 seconds.

These videos are also related to their Beijing opening:
http://www.youtube.com/tiffanyandco#p/c/92DD5FB78BCC2BC8/1/jYEuofkrhXM

http://www.youtube.com/tiffanyandco#p/c/92DD5FB78BCC2BC8/3/4L3uE6sJ50s

 

 

0000

Tiffany also makes some great marketing use of YouTube.    Here’s where you’ll find some of their other videos:

http://www.youtube.com/tiffanyandco

 

 

 

Advertisements

Posted in business of craft, jewelry collecting | Tagged: , , , , | Leave a Comment »

Exhibiting Jewelry

Posted by learntobead on September 9, 2009

Exhibiting Jewelry

Because jewelry is small, and the details even smaller, it’s difficult to get good images of your pieces, and it’s difficult to display them well.

Here’s a clever idea for getting people to notice your pieces and spend a little more time exploring their details.

Parking Garage Karlsplatz, Düsseldorf

Ten objects of differing sizes have been threaded into the perforated façade of the parking garage on Karlsplatz. They are greatly magnified pieces of jewelry of the kind that might be worn by the users of the parking garage in the fashion center, Düsseldorf. The modular façade, which cannot be
experienced except as a foreign body in the Old City, is turned by the jewelry worked into it into the display case of a heterogeneously furnished jeweler’s shop.
 
Fotos: Peter Stumpf

exhibitjewelry1

 

exhibitjewelry2

 

exhibitjewelry3

 

exhibitjewelry4

 

exhibitjewelry5

Posted in business of craft | Tagged: , , , | Leave a Comment »

Lydia Courteille

Posted by learntobead on May 12, 2009

Lydia Courteille
Beautiful Jewelry and Fantastic Marketing Images

http://www.couturelab.com/editorial/story-lydiacourteille.html?utm_campaign=lydia_May2009&utm_medium=email&utm_source=email&utm_content=newsletter

From diamond encrusted frog earrings to a stunning pink jasper rose and jeweled monkey bracelet, Lydia Courteille has a talent for transforming aspects of nature into exquisite works of art.

Pay close attention to this promotional photograph of her jewelry.   The photo captivates her artistic perspective.   It enhances the appeal of her jewelry.   It makes you want to buy her pieces and wear them.

Courteille-v1_01

It’s difficult to display or present cuff bracelets, whether it’s an image, or on the shelf.   You can’t easily get a look at the full piece, or a sense of its essence.   This is a great display image for her monkey bracelet.

courteille1

 

 

 

 

 

 

 

This wonderful piece is a ring.

coureille3

coureille2

 

coureille4

Posted in business of craft, jewelry design | Tagged: , , , , , | Leave a Comment »